![[Featured Image] A marketer stands in front of a white board demonstrating the differences between marketing and advertising plans for a product launch.](https://images.ctfassets.net/wp1lcwdav1p1/1NvMrJEItrMRAWxfQPSbR1/7c1466479d52bef6bf44de0ff429253d/GettyImages-919447650.jpg?w=330&h=216&q=60&fit=fill&f=faces&fm=jpg&fl=progressive)
Marketing vs. Advertising: Job Roles, Differences, and Salaries
Marketing and advertising have similar promotional goals, but you execute them in different ways. Take a closer look at the difference between the two topics and their careers.
October 17, 2024
Article

![[Featured Image] An SaaS marketing saleswoman demonstrates an SaaS program to a medical professional on a laptop in a hospital setting.](https://images.ctfassets.net/wp1lcwdav1p1/73vt1eIy41aMOkuAJKcJUz/fa997084b24053389f78e759f677f1aa/GettyImages-124205126.jpg?w=330&h=216&q=60&fit=fill&f=faces&fm=jpg&fl=progressive)
![[Featured Image] A person looks at their phone and smiles as they assess the effectiveness of their Facebook advertising campaign.](https://images.ctfassets.net/wp1lcwdav1p1/4bvlZADYboVCMF7BaXO7Sy/5ceb650b803fa02653680e5e1f6bb3ec/GettyImages-587808326.jpg?w=330&h=216&q=60&fit=fill&f=faces&fm=jpg&fl=progressive)


![[Featured Image] A digital marketing specialist wearing a white blouse sits at her laptop in a modern office setting.](https://images.ctfassets.net/wp1lcwdav1p1/6z4nTOk4mJkffxRCT5Rr52/7c99f9d258ae8a6044016730e2db56e2/GettyImages-637138802.jpg?w=330&h=216&q=60&fit=fill&f=faces&fm=jpg&fl=progressive)
![[Featured Image] Two professionals exchange contact information after meeting at a networking event designed to help everyone increase their social capital.](https://images.ctfassets.net/wp1lcwdav1p1/2PVE45CimaEsU9pS0gEcO7/dff4a288c25e7617efba3ef9f02ba320/GettyImages-1456857560.jpg?w=330&h=216&q=60&fit=fill&f=faces&fm=jpg&fl=progressive)
![[Featured Image] A young marketing professional studies for their Google Ads certification on a tablet.](https://images.ctfassets.net/wp1lcwdav1p1/AfoA85MQQOkYunExnmwbI/bc263f4a169151d627979729e977e887/GettyImages-1633272411.jpg?w=330&h=216&q=60&fit=fill&f=faces&fm=jpg&fl=progressive)
![[Featured Image] An email marketing specialist sits at their desk in her office, looking at their laptop to participate in a video meeting with colleagues.](https://images.ctfassets.net/wp1lcwdav1p1/YRuWRqexC3yJRo1au6N15/94709fb0ea6bf30d5c7051b4aa1cc62f/GettyImages-1322139123.jpg?w=330&h=216&q=60&fit=fill&f=faces&fm=jpg&fl=progressive)
![[Featured Image] A person is reading the label of a fire extinguisher, which is considered an unsought product.](https://images.ctfassets.net/wp1lcwdav1p1/zid13DFq3YT0ah7zHzTeD/a46157e05b68c7cf358da57d9e2fdd1c/GettyImages-884779078.jpg?w=330&h=216&q=60&fit=fill&f=faces&fm=jpg&fl=progressive)
![[Featured Image] A laughing marketing specialist presents to other businesspeople in a conference room, using a large flip pad on an easel.](https://images.ctfassets.net/wp1lcwdav1p1/1GKgc4xBhgUhQ1T2dxe7Dz/3fcefb216f05dc9cf98965143413015c/GettyImages-691047369.jpg?w=330&h=216&q=60&fit=fill&f=faces&fm=jpg&fl=progressive)
![[Featured Image] A smiling social media coordinator stands with his team in a conference room discussing the company's social media strategy.](https://images.ctfassets.net/wp1lcwdav1p1/2XHzb0AfOZJiLYrMWjW410/e242a9d0d79e1f0fa3d8bc1da78c4a68/GettyImages-982403996.jpg?w=330&h=216&q=60&fit=fill&f=faces&fm=jpg&fl=progressive)
![[Featured Image] A smiling social media manager writes on a whiteboard while his team of colleagues looks on in the background.](https://images.ctfassets.net/wp1lcwdav1p1/4nUn47tOjFHHJhX38HPY4j/8ed076816e3f97795758e8ae4666da80/GettyImages-863553004.jpg?w=330&h=216&q=60&fit=fill&f=faces&fm=jpg&fl=progressive)
![[Featured Image] A Google Ads specialist stands in their office in front of a wall of windows, holding their laptop and looking at their latest Google Ads campaign.](https://images.ctfassets.net/wp1lcwdav1p1/3IC8LjWCCcslje7DyDQjHb/a95209d3de6a15a3b590745b1ccb6039/GettyImages-1457809653.jpg?w=330&h=216&q=60&fit=fill&f=faces&fm=jpg&fl=progressive)
