• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


More to explore:

Popular Social Media Marketing Courses and Certifications


  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Design & Implement RPA Solutions with UiPath

    Skills you'll gain: Robotic Process Automation, Email Automation, Business Process Automation, Transaction Processing, Human Resources Software, Automation, Process Design, Scenario Testing, Web Applications, Social Media Management, Software Architecture, Social Media, Microsoft Excel, Workflow Management, Brand Awareness, Market Analysis, Solution Design, Marketing Automation, Data Architecture, Data Management

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    G

    Goodwill Industries International

    Supporting Clients

    Skills you'll gain: Interviewing Skills, Coaching, Client Support, Employee Onboarding, LinkedIn, Professional Networking, Branding, Negotiation, Business Writing, Goal Setting, Financial Planning

    4.6
    Rating, 4.6 out of 5 stars
    ·
    57 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Colorado Boulder

    Basics of Inclusive Design for Online Education

    Skills you'll gain: Web Content Accessibility Guidelines, Learning Management Systems, Instructional Design, Disabilities, Visual Impairment Education, Document Management, Technical Communication, Microsoft Office, Image Analysis

    4.5
    Rating, 4.5 out of 5 stars
    ·
    84 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free
    Free
    J

    Johns Hopkins University

    Inclusive Online Teaching Teach-Out

    Skills you'll gain: Student Engagement, Pedagogy, Teaching, Special Education, Digital pedagogy, Disabilities, Instructional Strategies, Learning Strategies, Diversity Awareness, Diversity Equity and Inclusion Initiatives, Higher Education

    4.5
    Rating, 4.5 out of 5 stars
    ·
    80 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    G

    Georgia Institute of Technology

    Sound and Sonification Design for Interactive Learning Tools

    Skills you'll gain: Music, Multimedia, Design, Web Content Accessibility Guidelines, Usability Testing, Design Thinking, User Experience Design

    4
    Rating, 4 out of 5 stars
    ·
    27 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    N

    National Taiwan University

    實驗經濟學 (Experimental Economics: Behavioral Game Theory)

    Skills you'll gain: Game Theory, Experimentation, Negotiation, Behavioral Economics, Research Design, Economics, Decision Making, Socioeconomics, Strategic Decision-Making, Consumer Behaviour, Peer Review

    4.8
    Rating, 4.8 out of 5 stars
    ·
    81 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Learning Experience Design: Development and Evaluation

    Skills you'll gain: Program Evaluation, Web Content Accessibility Guidelines, Educational Materials, Multimedia, Instructional Design, Learning Management Systems, Professional Development, Content Creation, Design Strategies, Communication, Emerging Technologies

    4.8
    Rating, 4.8 out of 5 stars
    ·
    36 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Illinois Urbana-Champaign

    Foundations of Trauma Informed Pedagogy

    Skills you'll gain: Child Development, Working With Children, Trauma Care, Teaching, Instructional Strategies, Pedagogy, Disabilities, Advocacy, Mental Health, Diversity Equity and Inclusion Initiatives, Relationship Building

    4.8
    Rating, 4.8 out of 5 stars
    ·
    18 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    SEO Visibility, Keyword Research, and Auditing

    Skills you'll gain: Keyword Research, Competitive Analysis, Content Strategy, Digital Marketing, Auditing, Market Research, Test Tools, Technical Communication, Technical Analysis

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    Omnichannel Retail Strategy

    Skills you'll gain: Human Capital, Employee Retention, Workforce Development, Human Resource Strategy, Employee Training, Digital Transformation, Organizational Strategy, Employee Engagement, Supply Chain Management, Human Resources Management and Planning, E-Commerce, Customer experience strategy (CX), Brand Strategy, Analytics, Talent Management, Retail Store Operations, Marketing Strategies, Business Technologies, Customer Insights, Performance Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    415 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free
    Free
    Status: Free Trial
    Free Trial
    U

    Universidad Austral

    Educación en Contextos Rurales: Perspectivas en América Latina

    Skills you'll gain: Public Policies, Education and Training, Pedagogy, Policty Analysis, Research, and Development, Differentiated Instruction, Community Development, Instructional Strategies, K-12 pedagogy, Cultural Diversity, Socioeconomics

    4.8
    Rating, 4.8 out of 5 stars
    ·
    229 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    G

    Google

    Satisfaction Guaranteed: Develop Customer Loyalty Online

    Skills you'll gain: Client Services, Loyalty Programs, Customer Retention, E-Commerce, Brand Loyalty, Customer Relationship Management, Customer Engagement, Digital Marketing, Product Improvement, Web Analytics and SEO, Marketing Analytics, Performance Analysis, Customer Insights, Portfolio Management, Presentations, Generative AI Agents, Key Performance Indicators (KPIs), Business Metrics

    4.8
    Rating, 4.8 out of 5 stars
    ·
    6K reviews

    Beginner · Course · 1 - 4 Weeks

1…112113114…495

In summary, here are 10 of our most popular social media marketing courses

  • Design & Implement RPA Solutions with UiPath: EDUCBA
  • Supporting Clients: Goodwill Industries International
  • Basics of Inclusive Design for Online Education: University of Colorado Boulder
  • Inclusive Online Teaching Teach-Out: Johns Hopkins University
  • Sound and Sonification Design for Interactive Learning Tools: Georgia Institute of Technology
  • 實驗經濟學 (Experimental Economics: Behavioral Game Theory): National Taiwan University
  • Learning Experience Design: Development and Evaluation: University of Michigan
  • Foundations of Trauma Informed Pedagogy: University of Illinois Urbana-Champaign
  • SEO Visibility, Keyword Research, and Auditing: Coursera
  • Omnichannel Retail Strategy: University of Pennsylvania

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok