• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.


Popular Marketing Strategy Courses and Certifications


  • P

    Packt

    Critical Infrastructure Security

    Skills you'll gain: Infrastructure Security, Vulnerability Management, Vulnerability Assessments, Incident Response, Cyber Threat Intelligence, Cybersecurity, Cyber Security Assessment, Distributed Denial-Of-Service (DDoS) Attacks, Cyber Security Strategy, Cyber Attacks, Cyber Threat Hunting, Network Security, Cyber Security Policies, Intrusion Detection and Prevention, Threat Detection, Malware Protection, Internet Of Things

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Bulk Edit Data

    Skills you'll gain: Workflow Management, Data Entry, Organizational Skills, Process Management, Operational Efficiency, AI Product Strategy, Project Management Software, Data Management

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Control Emotions in Deals

    Skills you'll gain: Composure, Empathy & Emotional Intelligence, Non-Verbal Communication, Emotional Intelligence, De-escalation Techniques, Negotiation, Conflict Management, Price Negotiation, Analysis, Stress Management, Self-Awareness, Value Propositions, Analytical Skills, Adaptability

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Design Taxonomy & Audit

    Skills you'll gain: Information Architecture, Technical Documentation, Document Management, Software Documentation, User Centered Design, Document Control, Auditing, Scalability, Content Strategy, Collaborative Software, Content Development and Management, Content Management, Governance, Search Engine Optimization

    Intermediate · Course · 1 - 4 Weeks

  • U

    University of Maryland, College Park

    Interviewing and Resume Writing in English

    Skills you'll gain: Interviewing Skills, Negotiation, Telephone Skills, Presentations, Marketing Planning, Oral Expression, Concision, Public Speaking, Professional Development, Applicant Tracking Systems, English Language, Verbal Communication Skills, Persuasive Communication, Strategic Marketing, Business Writing, Cultural Responsiveness, Recruitment, Adaptability, Communication, Writing

    4.6
    Rating, 4.6 out of 5 stars
    ·
    765 reviews

    Intermediate · Specialization · 3 - 6 Months

  • C

    Chris Croft Training

    Influencing: Adapting to Personality Types

    Skills you'll gain: Overcoming Objections, Influencing, Rapport Building, Persuasive Communication, Relationship Building, Assertiveness, Communication, Interpersonal Communications, Social Skills, Negotiation, Emotional Intelligence, Active Listening, Leadership and Management, Adaptability, Business Leadership

    Mixed · Course · 1 - 3 Months

  • U

    University of California, Irvine

    High-Impact Business Writing

    Skills you'll gain: Business Writing, Business Correspondence, Concision, Editing, Grammar, Proofreading, Business Communication, Report Writing, Global Marketing, Writing, Target Audience, Communication, Virtual Teams, Press Releases, Persuasive Communication, Presentations

    4.5
    Rating, 4.5 out of 5 stars
    ·
    3.9K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Popular This Week
    Popular This Week
    S

    Salesforce

    Salesforce Sales Operations

    Skills you'll gain: Sales Pipelines, Sales Process, Sales Operations, Customer Success Management, Order Management, Sales Management, Salesforce, Sales Support, Dashboard, Sales, Sales Development, Closing (Sales), Lead Generation, Request For Quotation (RFQ), Customer Relationship Management, Product Knowledge, B2B Sales, Customer Relationship Management (CRM) Software, Campaign Management, Data Visualization

    Build toward a degree

    4.6
    Rating, 4.6 out of 5 stars
    ·
    2.1K reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • C

    Coursera

    Boost Emotional Awareness

    Skills you'll gain: Empathy & Emotional Intelligence, Emotional Intelligence, Self-Awareness, Professionalism, Relationship Management, Business Communication, Negotiation, Rapport Building, Social Skills, Non-Verbal Communication, Adaptability

    Intermediate · Course · 1 - 4 Weeks

  • U

    University of Maryland, College Park

    Entrepreneurship: Launching an Innovative Business

    Skills you'll gain: Customer Analysis, Commercialization, Product Planning, Business Modeling, Strategic Decision-Making, Innovation, Entrepreneurship, Entrepreneurial Finance, Market Opportunities, Business Planning, New Product Development, Sales Strategy, Sales Pipelines, Ideation, Sales Presentation, Customer Insights, Product Development, Team Building, Capital Markets, Finance

    4.6
    Rating, 4.6 out of 5 stars
    ·
    2.3K reviews

    Beginner · Specialization · 3 - 6 Months

  • U

    University of California, Santa Barbara

    CPA Licensure Prep: The Regulatory Framework of Business

    Skills you'll gain: Legal Risk, Governance, Commercial Laws, Contract Review, Vendor Contracts, Contract Negotiation, Organizational Structure, Business Risk Management, Contract Management, Tax, Corporate Strategy, Business Ethics, Business, Strategic Partnership, Corporate Tax, Law, Regulation, and Compliance, Business Administration, Financial Analysis, Corporate Finance, Case Studies

    Beginner · Specialization · 1 - 3 Months

  • C

    Coursera

    Supplier Quality, Risk, and Process Improvement

    Skills you'll gain: Supplier Quality Management, Root Cause Analysis, Supplier Performance Management, Corrective and Preventive Action (CAPA), Quality Assurance, Product Quality (QA/QC), Verification And Validation, Quality Control, Risk Management, Supply Chain Management, Operational Risk, Procurement, Incident Management, Continuous Improvement Process, Process Improvement

    Intermediate · Course · 1 - 4 Weeks

1…116117118…429

In summary, here are 10 of our most popular marketing strategy courses

  • Critical Infrastructure Security: Packt
  • Bulk Edit Data: Coursera
  • Control Emotions in Deals: Coursera
  • Design Taxonomy & Audit: Coursera
  • Interviewing and Resume Writing in English: University of Maryland, College Park
  • Influencing: Adapting to Personality Types: Chris Croft Training
  • High-Impact Business Writing: University of California, Irvine
  • Salesforce Sales Operations: Salesforce
  • Boost Emotional Awareness: Coursera
  • Entrepreneurship: Launching an Innovative Business: University of Maryland, College Park

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok