• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


  • U

    University of California San Diego

    Bioinformatics Capstone: Big Data in Biology

    Skills you'll gain: Bioinformatics, Molecular Biology, Network Analysis, Biotechnology, Life Sciences, Infectious Diseases, Structural Analysis

    3.7
    Rating, 3.7 out of 5 stars
    ·
    29 reviews

    Intermediate · Course · 1 - 4 Weeks

  • U

    University of Colorado System

    Design and Build a Data Warehouse for Business Intelligence Implementation

    Skills you'll gain: Data Warehousing, Dashboard, Star Schema, Data Visualization Software, Data Mart, MicroStrategy, Business Intelligence, Data Integration, Data Architecture, Extract, Transform, Load, Data Modeling, Case Studies, PostgreSQL, SQL, Data Transformation

    4.6
    Rating, 4.6 out of 5 stars
    ·
    294 reviews

    Mixed · Course · 1 - 3 Months

  • M

    Microsoft

    AI-powered Customer Intelligence with Microsoft Copilot

    Skills you'll gain: Microsoft Copilot, Prompt Engineering, Customer Insights, Sales Strategy, Customer Analysis, Competitive Analysis, Sales Enablement, Microsoft 365, Persona Development, Data Cleansing, Sales Management, Data Quality, Sales, Anomaly Detection, Generative Adversarial Networks (GANs), Customer Relationship Management (CRM) Software, Data Ethics, Generative AI, Marketing Design, Marketing Automation

    4.5
    Rating, 4.5 out of 5 stars
    ·
    74 reviews

    Beginner · Specialization · 3 - 6 Months

  • D

    Duke University

    Raising Impact Investment Capital

    Skills you'll gain: Financial Modeling, Entrepreneurial Finance, Due Diligence, Financial Forecasting, Capital Budgeting, Social Impact, Investments, Contract Negotiation, Entrepreneurship, Environmental Social And Corporate Governance (ESG), Investment Management, Fundraising, Negotiation, Business Modeling, Finance, Strategic Partnership, Capital Markets, Performance Measurement, Business Strategy, Growth Strategies

    4.9
    Rating, 4.9 out of 5 stars
    ·
    50 reviews

    Beginner · Specialization · 1 - 3 Months

  • U

    University of Michigan

    Environmental Economics

    Skills you'll gain: Sustainable Development, Sustainable Business, Environmental Policy, Environmental Regulations, Environmental Social And Corporate Governance (ESG), Climate Change Mitigation, Cost Benefit Analysis, Economics, Oil and Gas, Policy Analysis, Supply And Demand, Market Analysis, Public Policies, Decision Making

    4.8
    Rating, 4.8 out of 5 stars
    ·
    25 reviews

    Beginner · Course · 1 - 3 Months

  • D

    Digital Marketing Institute

    Facebook, Instagram, and Snapchat Marketing

    Skills you'll gain: Social Media Marketing, Social Media Management, Facebook, Instagram, Target Audience, Advertising Campaigns, Social Media Campaigns, Social Media Strategy, Web Analytics, Digital Advertising, Brand Awareness, Performance Measurement, Content Creation

    4.2
    Rating, 4.2 out of 5 stars
    ·
    87 reviews

    Beginner · Course · 1 - 4 Weeks

  • I

    Illinois Tech

    Industrial Psychology

    Skills you'll gain: Industrial and Organizational Psychology, Job Analysis, Talent Management, Team Building, Leadership, Human Resources, Human Resources Management and Planning, Diversity and Inclusion, Occupational Safety And Health, Employee Performance Management, Organizational Development, Employee Engagement, Stress First Aid, Performance Management, Research, Social Justice, Scientific Methods, Employee Training, Psychological Evaluations, Cultural Diversity

    4.9
    Rating, 4.9 out of 5 stars
    ·
    15 reviews

    Beginner · Course · 1 - 3 Months

  • E

    Emory University

    Mastering Business Essentials: Introduction

    Skills you'll gain: Business, Market Dynamics, Supply Chain Management, Business Strategy, Business Operations, Logistics Management, Business Economics, Marketing, Competitive Analysis, Profit and Loss (P&L) Management, Value Propositions, Strategic Decision-Making, Market Analysis

    4.9
    Rating, 4.9 out of 5 stars
    ·
    51 reviews

    Beginner · Course · 1 - 3 Months

  • U

    Universidade Estadual de Campinas

    Cosmetologia: Prática de Manipulação de Cosméticos

    Skills you'll gain: Pharmaceuticals, Preventative Care, Pharmacology, Chemistry, Laboratory Testing

    4.8
    Rating, 4.8 out of 5 stars
    ·
    209 reviews

    Beginner · Course · 1 - 4 Weeks

  • B

    Board Infinity

    Job & Exam Aptitude Mastery: Reasoning | DI | Verbal | Quant

    Skills you'll gain: Problem Solving, Vocabulary, Logical Reasoning, Critical Thinking, Deductive Reasoning, Arithmetic, Data Literacy, Analytical Skills, Complex Problem Solving, Grammar, English Language, Data Analysis, Learning Strategies, Trend Analysis, Applied Mathematics, Data Presentation, Verbal Communication Skills, Analysis, Quantitative Research, Estimation

    3.2
    Rating, 3.2 out of 5 stars
    ·
    12 reviews

    Beginner · Specialization · 3 - 6 Months

  • U

    University of Geneva

    Exercer son esprit critique à l’ère informationnelle

    Skills you'll gain: Cognitive flexibility, Critical Thinking, Scientific Methods, Research, Psychology, digital literacy, Media and Communications, Social Impact

    4.7
    Rating, 4.7 out of 5 stars
    ·
    76 reviews

    Beginner · Course · 1 - 3 Months

  • F

    Fundação Instituto de Administração

    Pesquisa de Mercado e Estratégia de Marketing

    Skills you'll gain: Quantitative Research, Qualitative Research, Marketing Analytics, Market Analysis, Market Research, Survey Creation, Exploratory Data Analysis, Marketing Strategies, Sampling (Statistics), Strategic Marketing, Marketing Management, Data Collection, Market Intelligence, Business Research, Forecasting, Strategic Decision-Making, Data Analysis, Predictive Modeling, Analysis, Marketing

    4.6
    Rating, 4.6 out of 5 stars
    ·
    37 reviews

    Beginner · Specialization · 3 - 6 Months

Searches related to market research

market research and consumer behavior
market research and competitive analysis
market research specialization
market research analyst
market research essentials for marketing management
market research methods and data analysis certificate
market research free
market research and analysis for tech industries
1…199200201…376

In summary, here are 10 of our most popular market research courses

  • Bioinformatics Capstone: Big Data in Biology: University of California San Diego
  • Design and Build a Data Warehouse for Business Intelligence Implementation: University of Colorado System
  • AI-powered Customer Intelligence with Microsoft Copilot: Microsoft
  • Raising Impact Investment Capital: Duke University
  • Environmental Economics: University of Michigan
  • Facebook, Instagram, and Snapchat Marketing: Digital Marketing Institute
  • Industrial Psychology: Illinois Tech
  • Mastering Business Essentials: Introduction: Emory University
  • Cosmetologia: Prática de Manipulação de Cosméticos: Universidade Estadual de Campinas
  • Job & Exam Aptitude Mastery: Reasoning | DI | Verbal | Quant: Board Infinity

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok