Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Pontificia Universidad Católica del Perú
Skills you'll gain: Business Modeling, Strategic Partnership, Business Strategy, Value Propositions, Entrepreneurship, Market Opportunities, Customer Analysis, Business Process, Business Development, Target Market, Customer Relationship Management, Revenue Management, Resource Management, Cost Accounting
Beginner · Course · 1 - 3 Months

Coursera
Skills you'll gain: Facebook, Social Media Marketing, Social Media, Social Media Content, Marketing Materials, Advertising, Marketing Design, Data Visualization, Content Creation, Graphic Design, User Accounts, Account Management
Beginner · Guided Project · Less Than 2 Hours

Coursera
Skills you'll gain: Pandas (Python Package), Data Analysis, Data-Driven Decision-Making, Data Manipulation, Data Visualization, Probability & Statistics, Business Analytics, Data Transformation, Statistics, Data Visualization Software, Descriptive Statistics, Data Cleansing, Data Preprocessing, Time Series Analysis and Forecasting, Correlation Analysis, Python Programming
Beginner · Course · 1 - 4 Weeks

Corporate Finance Institute
Skills you'll gain: Model Evaluation, Feature Engineering, Data Science, Data Analysis, Business Analytics, Predictive Analytics, Data-Driven Decision-Making, Regression Analysis, Data Modeling, Statistical Analysis, Business Intelligence, Data Storytelling, Machine Learning, Exploratory Data Analysis, Data Preprocessing, Classification Algorithms
Beginner · Course · 1 - 3 Months

Simplilearn
Skills you'll gain: Email Automation, Marketing Automation, OpenAI API, Business Process Automation, AI Workflows, ChatGPT, Automation, Performance Tuning, Workflow Management, Generative AI, Scalability, Process Optimization, Operational Efficiency, Real Time Data, Social Media Content, Application Programming Interface (API), Content Creation
Beginner · Course · 1 - 4 Weeks

S.P. Jain Institute of Management and Research
Skills you'll gain: Brand Strategy, Brand Management, Branding, Brand Awareness, Brand Loyalty, Strategic Marketing, Marketing Management, Business Strategy, Plan Execution, Product Lining, Market Share, Portfolio Management, Value Propositions, Competitive Analysis, Business-To-Consumer, Business Valuation, Target Audience, B2B Sales, Case Studies
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Pinterest, Advertising Campaigns, Digital Advertising, Performance marketing, Content Performance Analysis, Customer Insights, Social Media Campaigns, Campaign Management, Advertising, Performance Reporting, Web Analytics, Report Writing, Marketing Analytics, Digital Marketing, Marketing Management
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Barcoding, LinkedIn, Presentations, Facebook, Cloud Applications, Social Media, Content Creation
Beginner · Guided Project · Less Than 2 Hours
University of Illinois Urbana-Champaign
Skills you'll gain: Sustainable Business, Sustainable Development, Corporate Sustainability, Product Development, Environmental Social And Corporate Governance (ESG), Sustainability Reporting, Consumer Behaviour, Product Design, Environmental Issue, New Product Development, Innovation, Design Thinking, Market Opportunities, Business Strategies, Customer Analysis, Market Research, Business Development, Value Propositions, Communication Strategies
Build toward a degree
Beginner · Course · 1 - 3 Months

University of Geneva
Skills you'll gain: Data Synthesis, Analytical Skills, International Relations, Economic Development, Statistics, Economics, Market Opportunities, Data Analysis, Labor Compliance, Social Studies, Data Quality, Transportation Operations
Intermediate · Course · 1 - 3 Months

Microsoft
Skills you'll gain: Image Analysis, Computer Vision, Artificial Intelligence, Microsoft Azure, Data Capture, Model Deployment, Text Mining, Classification Algorithms, Document Management
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Databricks, CI/CD, Apache Spark, Microsoft Azure, Data Governance, Data Lakes, Data Architecture, Integration Testing, Real Time Data, Data Integration, PySpark, Data Pipelines, Data Management, Automation, Data Storage, Jupyter, File Systems, Development Testing, Data Processing, Data Quality
Intermediate · Specialization · 1 - 3 Months