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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: New
    New
    Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Dairy Nutrition for Udder Success

    Skills you'll gain: Nutritional Assessment, Predictive Analytics, Maternal Health, Machine Learning, Diagnostic Tests, Food and Beverage, Health Systems, Operating Cost, Nutrition and Diet, Market Dynamics, Water Resources, Food Safety and Sanitation, Manufacturing and Production, Behavioral Economics, Business Economics, Environment, Molecular Biology, Production Management, Consumer Behaviour, Molecular, Cellular, and Microbiology

    5
    Rating, 5 out of 5 stars
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    29 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    N

    Northeastern University

    Fundamentals of Integrated Brand Promotion

    Skills you'll gain: Branding, Advertising, Consumer Behaviour, Brand Management, Brand Strategy, Integrated Marketing Communications, Advertising Campaigns, Marketing Communications, Brand Awareness, Marketing, Promotional Strategies, Media Planning, Digital Advertising, Media Strategy, Design Thinking

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Как пользоваться Twitter Ad Manager и смотреть результаты

    Skills you'll gain: Online Advertising, Digital Advertising, Content Performance Analysis, Advertising Campaigns, Advertising, Paid media, Social Media Marketing, Social Media Campaigns, Web Analytics

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Copilot for Power BI

    Skills you'll gain: Microsoft Copilot, Generative AI, Power BI, AI Product Strategy, Data Presentation, Interactive Data Visualization, Data Storytelling, Data Analysis Expressions (DAX), Business Intelligence, Prompt Engineering, Data Analysis

    4.5
    Rating, 4.5 out of 5 stars
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    54 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Minnesota

    Healthcare Marketplace Capstone

    Skills you'll gain: Competitive Analysis, Healthcare Industry Knowledge, Stakeholder Analysis, Medical Devices, Market Opportunities, Innovation, Clinical Assessment, Market Analysis, Report Writing, Revenue Forecasting, Financial Modeling, Cost Benefit Analysis, Business Valuation, Regulatory Affairs, Intellectual Property

    4.7
    Rating, 4.7 out of 5 stars
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    67 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview
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    S

    Simplilearn

    Workflow Automation using Generative AI

    Skills you'll gain: Email Automation, Marketing Automation, OpenAI API, Business Process Automation, AI Workflows, ChatGPT, Automation, Performance Tuning, Workflow Management, Generative AI, Scalability, Process Optimization, Operational Efficiency, Real Time Data, Social Media Content, Application Programming Interface (API), Content Creation

    3.7
    Rating, 3.7 out of 5 stars
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    23 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    Interactive Brokers

    ESG Data & Accountability

    Skills you'll gain: Environmental Social And Corporate Governance (ESG), Market Data, Financial Data, Investments, Data Collection, Due Diligence, Big Data, Analytics, Investment Management, Financial Market, Business Ethics, Real Time Data, Sustainable Business, Artificial Intelligence, Machine Learning, Natural Language Processing

    4.4
    Rating, 4.4 out of 5 stars
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    36 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    External Communications Channels

    Skills you'll gain: Corporate Communications, Media Relations, Strategic Communication, Target Audience, Public Relations, Social Media Management, Social Media, Stakeholder Communications, Customer Communications Management, Press Releases, Marketing and Public Relations, Advertising, Marketing Communications, Branding, Brand Management, Communication Strategies, Social Media Strategy, Stakeholder Management, Internal Communications, Content Marketing

    4.7
    Rating, 4.7 out of 5 stars
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    29 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Foundations of Machine Learning

    Skills you'll gain: Model Evaluation, Supervised Learning, Unsupervised Learning, Data Preprocessing, Time Series Analysis and Forecasting, Applied Machine Learning, Machine Learning Algorithms, Feature Engineering, Dimensionality Reduction, Machine Learning, Predictive Modeling, Predictive Analytics, Scikit Learn (Machine Learning Library), Classification Algorithms, Forecasting, Decision Tree Learning, Anomaly Detection, Data Manipulation, Regression Analysis, Statistical Modeling

    4.6
    Rating, 4.6 out of 5 stars
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    10 reviews

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Créer une publicité Facebook à partir de votre page

    Skills you'll gain: Target Audience, Facebook, Marketing Budgets, Advertising Campaigns, Campaign Management, Budget Management, Advertising, Online Advertising, Digital Advertising, Paid media, Content Creation, Marketing, Social Media

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    S

    SkillUp

    ASQ-Certified Six Sigma Green Belt (CSSGB) Exam Prep

    Skills you'll gain: Exploratory Data Analysis, Statistical Process Controls, Six Sigma Methodology, Lean Methodologies, Statistical Hypothesis Testing, Process Capability, Statistical Analysis, Data Analysis, Continuous Improvement Process, Project Management, Statistics, Work Breakdown Structure, Lean Six Sigma, Operational Excellence, Process Analysis, Quality Improvement, Data Collection, Process Improvement, Stakeholder Management, Quality Management

    4.5
    Rating, 4.5 out of 5 stars
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    50 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    Starweaver

    Foundations of Credit Analysis and Fixed Income Securities

    Skills you'll gain: Financial Statement Analysis, Credit Risk, Financial Analysis, Portfolio Risk, Market Data, Risk Analysis, Securities (Finance), Financial Data, Portfolio Management, Analysis, Risk Management, Derivatives, Business Valuation, Balance Sheet, Financial Market, Investment Management, Market Analysis, Analytics, Real Time Data, Decision Making

    Intermediate · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Dairy Nutrition for Udder Success: University of Illinois Urbana-Champaign
  • Fundamentals of Integrated Brand Promotion: Northeastern University
  • Как пользоваться Twitter Ad Manager и смотреть результаты: Coursera
  • Copilot for Power BI : Microsoft
  • Healthcare Marketplace Capstone: University of Minnesota
  • Workflow Automation using Generative AI: Simplilearn
  • ESG Data & Accountability: Interactive Brokers
  • External Communications Channels: University of California, Irvine
  • Foundations of Machine Learning: Coursera
  • Créer une publicité Facebook à partir de votre page: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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