Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Data Storytelling, Data Cleansing, Rmarkdown, Data Presentation, Data Visualization, Analytical Skills, Tableau Software, Dashboard, Stakeholder Communications, Data Literacy, Data Integrity, Case Studies, Data Analysis, Spreadsheet Software, Data Ethics, Ggplot2, Data Visualization Software, Data-Driven Decision-Making, Data Validation, Database Management
Beginner · Professional Certificate · 3 - 6 Months

Skills you'll gain: SQL, Database Design, Database Management, Data Analysis, Database Architecture and Administration, Data Cleansing, Data Transformation, Data Manipulation, Query Languages, Analytics, GitHub, Data Integration, AI Enablement, Git (Version Control System), Performance Tuning
Beginner · Course · 1 - 3 Months

Skills you'll gain: Canva (Software), Instagram, Social Media Content, Social Media, Social Media Marketing, Organizational Skills, Content Creation, Graphic Design, Graphic and Visual Design, Color Theory, Typography, Marketing
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Feature Engineering, Exploratory Data Analysis, Pandas (Python Package), Scikit Learn (Machine Learning Library), Data Manipulation, NumPy, Classification Algorithms, Data Preprocessing, Data Analysis, Python Programming, Regression Analysis, Predictive Modeling, Machine Learning Algorithms, Machine Learning, Data Science, Statistical Hypothesis Testing, Supervised Learning, Statistical Methods, Data Structures
Beginner · Course · 1 - 4 Weeks

Fundação Instituto de Administração
Skills you'll gain: International Relations, Tax, Export Control, Global Marketing, Economics, Tax Compliance, Market Opportunities, Market Research, Culture, Business Strategy
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Survey Creation, User Feedback, Customer experience improvement, Customer Insights, User Accounts, Marketing, Business
Beginner · Guided Project · Less Than 2 Hours
University of Illinois Urbana-Champaign
Skills you'll gain: Sustainable Business, Sustainable Development, Corporate Sustainability, Product Development, Environmental Social And Corporate Governance (ESG), Sustainability Reporting, Consumer Behaviour, Product Design, Environmental Issue, New Product Development, Innovation, Design Thinking, Market Opportunities, Business Strategies, Customer Analysis, Market Research, Business Development, Value Propositions, Communication Strategies
Build toward a degree
Beginner · Course · 1 - 3 Months

Amazon Web Services
Skills you'll gain: Prompt Engineering, Amazon Bedrock, Responsible AI, Infrastructure as Code (IaC), Amazon CloudWatch, Application Deployment, Amazon Elastic Compute Cloud, CI/CD, AWS CloudFormation, Unit Testing, Continuous Deployment, Cloud Deployment, Continuous Integration, DevOps, Devops Tools, Code Review, Amazon Web Services, Serverless Computing, Containerization, Data Analysis
Beginner · Specialization · 1 - 3 Months

Skills you'll gain: Time Series Analysis and Forecasting, SAS (Software), Forecasting, Recurrent Neural Networks (RNNs), Feature Engineering, Statistical Analysis, Data Analysis, Digital Signal Processing, Statistical Methods, Regression Analysis, Exploratory Data Analysis, Predictive Modeling, Applied Machine Learning, Advanced Analytics, Statistical Modeling, Unsupervised Learning, Data Preprocessing, Bayesian Statistics, Model Evaluation, Automation
Intermediate · Specialization · 3 - 6 Months

Skills you'll gain: SAS (Software), Data Import/Export, Statistical Analysis, Data Analysis, Statistical Programming, Data Manipulation, Exploratory Data Analysis, Data Preprocessing, Computer Programming
Intermediate · Course · 1 - 3 Months

Corporate Finance Institute
Skills you'll gain: SQL, Databases, Data Manipulation, Data Analysis, Relational Databases, Business Intelligence, Query Languages, Data Warehousing, Data Transformation
Beginner · Course · 1 - 3 Months

Microsoft
Skills you'll gain: Microsoft Copilot, Sales Presentation, Sales Enablement, Sales Training, Microsoft Teams, Email Automation, Meeting Facilitation, Generative AI Agents, Microsoft Outlook, Personalized Service, Customer Communications Management, Microsoft 365, AI Enablement, Customer Relationship Management, Negotiation, Relationship Building
Beginner · Course · 1 - 4 Weeks