Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

LearnKartS
Skills you'll gain: Content Creation, Target Audience, Content Marketing, Storytelling, Digital Publishing, Brand Strategy, Blogs, Content Strategy, Performance Measurement, Promotional Strategies, Persona Development, Social Media Marketing, Email Marketing, Video Production, ChatGPT, Brainstorming
Beginner · Course · 1 - 4 Weeks

Northwestern University
Skills you'll gain: Influencing, Persuasive Communication, Leadership, Motivational Skills, Communication, Social Skills, Negotiation, Communication Strategies, Behavioral Management
Mixed · Course · 1 - 4 Weeks

University of the Arts London
Skills you'll gain: Generative AI, Data Ethics, Image Analysis, Art History, Artificial Intelligence, Computer Vision, Aesthetics, Creativity, Responsible AI, Prompt Engineering, Intellectual Property, Photography
Beginner · Course · 1 - 4 Weeks
University of Pennsylvania
Skills you'll gain: Marketing, Marketing Strategies, Consumer Behaviour, Target Market, Branding, Brand Management, Marketing Communications, Customer Engagement, Customer Insights, Advertising, Online Advertising, Influencing
Mixed · Course · 1 - 4 Weeks

Aptly
Skills you'll gain: TikTok, Content Performance Analysis, Business Marketing, Social Media Marketing, Content Creation, Online Advertising, Brand Marketing, Storytelling, Social Media, Performance Measurement, Content Marketing, Video Editing, Video Production, Social Media Content, Social Media Strategy, Advertising, Digital Media Strategy, Advertising Campaigns, Performance Analysis, Marketing
Beginner · Specialization · 1 - 3 Months

Universitat Autònoma de Barcelona
Skills you'll gain: Public Policies, Empowerment, Social Work, Community Development, Social Sciences, Disabilities, Cultural Diversity, Diversity Equity and Inclusion Initiatives, Case Studies, Program Evaluation, Mental Health Diseases and Disorders
Beginner · Course · 1 - 3 Months

University of Pennsylvania
Skills you'll gain: Environmental Social And Corporate Governance (ESG), Governance, Corporate Sustainability, Diversity and Inclusion, Corporate Strategy, Business Ethics, Crisis Management, Advocacy, Stakeholder Management, Strategic Communication, Risk Management, Business Metrics
Beginner · Course · 1 - 4 Weeks

University of Maryland, College Park
Skills you'll gain: Pay Per Click Advertising, Marketing Analytics, Search Engine Optimization, Analytics, Big Data, Google Analytics, Digital Marketing, Search Engine Marketing, Paid media, Web Analytics, Web Analytics and SEO, Online Advertising, Digital Advertising, Marketing Effectiveness, A/B Testing, Applied Machine Learning, Marketing Automation, Machine Learning, Artificial Intelligence and Machine Learning (AI/ML)
Intermediate · Course · 1 - 4 Weeks

Birla Institute of Technology & Science, Pilani
Skills you'll gain: Game Design, Video Game Development, Live Streaming, Systems Thinking, Aesthetics, Social Sciences, Economics, Policy, and Social Studies, Interactive Design, Socioeconomics, Culture, Psychology, Storytelling, Journalism, User Experience, Media Strategy, Critical Thinking, Digital Media Strategy, Ethical Standards And Conduct
Beginner · Course · 1 - 3 Months

Skills you'll gain: Cross-Channel Marketing, Content Marketing, Marketing Analytics, Data Ethics, Data-Driven Decision-Making, Marketing Strategies, Personalized Service, Content Creation, MarTech, Marketing Communications, Content Strategy, Driving engagement, Social Media, Emerging Technologies, Market Research, Trend Analysis, Data Analysis
Beginner · Course · 1 - 4 Weeks

University of Glasgow
Skills you'll gain: Media and Communications, Peer Review, Research, Cultural Responsiveness, Social Sciences, Investigation, Ethical Standards And Conduct, Probability & Statistics
Intermediate · Course · 1 - 4 Weeks
IE Business School
Skills you'll gain: Product Lifecycle Management, Marketing Communications, Integrated Marketing Communications, Advertising, Marketing, Brand Strategy, Marketing Budgets, Strategic Decision-Making, Brand Management, Brand Marketing, Customer experience strategy (CX), Price Negotiation, Product Management, Marketing Strategies, Retail Management, Marketing Channel, Strategic Marketing, Product Strategy, Merchandising, Communication
Beginner · Specialization · 3 - 6 Months