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Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


Popular Social Media Marketing Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    Universitat Autònoma de Barcelona

    Interacción social y cultura organizacional

    Skills you'll gain: Organizational Development, Organizational Structure, Qualitative Research, Organizational Effectiveness, Industrial and Organizational Psychology, Organizational Change, Culture, Behavior Management, Psychosocial Assessments, Employee Engagement, Research Methodologies, Leadership, Sustainable Development, Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    12 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    Universitat Autònoma de Barcelona

    The Olympic Games and the Media

    Skills you'll gain: Media and Communications, Video Production, Culture, Media Production, Intellectual Property, Brand Management, Storytelling, Digital Communications, Facebook, Branding, Driving engagement

    4.7
    Rating, 4.7 out of 5 stars
    ·
    168 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    E

    ESSEC Business School

    Foundations of marketing analytics

    Skills you'll gain: Marketing Analytics, Customer Analysis, Business Marketing, Business Analytics, Customer Insights, R Programming, Data-Driven Decision-Making, Data Analysis Software, Target Market, Statistical Analysis, Statistical Modeling, Predictive Modeling, Customer Relationship Management, Statistical Methods

    4.6
    Rating, 4.6 out of 5 stars
    ·
    762 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    A

    Adobe

    Multichannel Content Marketing

    Skills you'll gain: Cross-Channel Marketing, Content Marketing, Marketing Analytics, Data Ethics, Data-Driven Decision-Making, Marketing Strategies, Personalized Service, MarTech, Content Strategy, Adobe Express, AI Personalization, Advertising Campaigns, Social Media Campaigns, Driving engagement, Social Media, Emerging Technologies, Market Research, Key Performance Indicators (KPIs), Trend Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    70 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    Managing Social and Human Capital

    Skills you'll gain: Human Capital, People Management, Leadership and Management, Leadership Studies, Decision Making, Organizational Structure, Organizational Effectiveness, Organizational Change, Employee Performance Management, Performance Management, Team Motivation, Compensation Management, Change Management, Job Analysis, Recruitment

    4.6
    Rating, 4.6 out of 5 stars
    ·
    2.6K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    E

    Emory University

    Meaningful Marketing Insights

    Skills you'll gain: Pivot Tables And Charts, Marketing Analytics, Descriptive Statistics, Microsoft Excel, Regression Analysis, Data Analysis, Data-Driven Decision-Making, Marketing, Marketing Effectiveness, Exploratory Data Analysis, Consumer Behaviour, Statistical Analysis, Data Manipulation

    4.3
    Rating, 4.3 out of 5 stars
    ·
    290 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    V

    Voxy

    Intermediate English: Social Interactions

    Skills you'll gain: Social Skills, Interpersonal Communications, Education Software and Technology, Relationship Building, English Language, Verbal Communication Skills, Professional Development, Communication, Communication Strategies, Active Listening, Vocabulary, Language Learning, Grammar

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    GenAI for Marketing Analysts: Innovate Marketing Strategies

    Skills you'll gain: Marketing Analytics, Google Analytics, Campaign Management, Generative AI, Responsible AI, Customer Analysis, Marketing Automation, Performance Analysis, Social Media Campaigns, Customer Insights, Data Ethics, Personalized Service, OpenAI, ChatGPT, Artificial Intelligence

    4.7
    Rating, 4.7 out of 5 stars
    ·
    9 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    N

    Northwestern University

    Leadership Through Marketing

    Skills you'll gain: Resource Allocation, Marketing Strategies, Marketing Analytics, Customer experience strategy (CX), Data Science, Analytics, Marketing, Data Analysis, Digital Transformation, Brand Strategy, Customer Insights, Data-Driven Decision-Making, Business Leadership, Consumer Behaviour, Business Strategy, Advertising, Organizational Change

    4.6
    Rating, 4.6 out of 5 stars
    ·
    470 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IE Business School

    Estrategia de marketing

    Skills you'll gain: Marketing Planning, Consumer Behaviour, Survey Creation, Product Management, Market Research, Marketing Strategies, Product Lifecycle Management, Marketing Effectiveness, Data Analysis, Marketing Communications, Marketing, Business Planning, Data Collection, Product Strategy, Market Analysis, Strategic Marketing, Target Market, Value Propositions, Product Marketing, Market Data

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.2K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    I

    IE Business School

    The Marketing Plan

    Skills you'll gain: Marketing Planning, Business Planning, Marketing Strategies, Product Marketing, Go To Market Strategy, Marketing Strategy and Techniques, Case Studies, Planning, Target Market, Marketing Budgets, Marketing Analytics, Brand Strategy, Market Analysis, Competitive Analysis, Profit and Loss (P&L) Management

    4.6
    Rating, 4.6 out of 5 stars
    ·
    489 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    The Teacher's Social and Emotional Learning

    Skills you'll gain: Self-Awareness, Teaching, Empathy & Emotional Intelligence, Growth Mindedness, Persistence, Relationship Building

    4.7
    Rating, 4.7 out of 5 stars
    ·
    696 reviews

    Advanced · Course · 1 - 3 Months

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In summary, here are 10 of our most popular social media marketing courses

  • Interacción social y cultura organizacional: Universitat Autònoma de Barcelona
  • The Olympic Games and the Media: Universitat Autònoma de Barcelona
  • Foundations of marketing analytics: ESSEC Business School
  • Multichannel Content Marketing: Adobe
  • Managing Social and Human Capital: University of Pennsylvania
  • Meaningful Marketing Insights: Emory University
  • Intermediate English: Social Interactions: Voxy
  • GenAI for Marketing Analysts: Innovate Marketing Strategies: Coursera
  • Leadership Through Marketing: Northwestern University
  • Estrategia de marketing: IE Business School

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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