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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


  • C

    Coursera

    Using Porter’s Five Forces Model for Competitive Analysis

    Skills you'll gain: Competitive Analysis, Business Strategy, Market Analysis, Case Studies, Corporate Strategy, Market Dynamics, Market Opportunities, Strategic Planning, New Business Development, Supplier Management, Company, Product, and Service Knowledge, Consumer Behaviour, Entrepreneurship, Leadership

    Intermediate · Guided Project · Less Than 2 Hours

  • 2

    28DIGITAL

    Privacy in the USA

    Skills you'll gain: Court Systems, Telecommunications, Law, Regulation, and Compliance, Information Privacy, Personally Identifiable Information, Legal Research, Data Ethics, Case Law, Policy Development

    4.3
    Rating, 4.3 out of 5 stars
    ·
    50 reviews

    Intermediate · Course · 1 - 3 Months

  • K

    Kennesaw State University

    Creating a Differential Competitive Advantage -Jagdish Sheth

    Skills you'll gain: Branding, Brand Marketing, Global Marketing, Brand Strategy, Target Market, Brand Management, Strategic Marketing, Brand Awareness, Marketing, Digital Advertising, Brand Loyalty, Product Marketing, Marketing Strategy and Techniques, Product Strategy, Market Research, Value Propositions, MarTech, Market Dynamics, Business Strategy, Business

    3.7
    Rating, 3.7 out of 5 stars
    ·
    6 reviews

    Beginner · Specialization · 1 - 3 Months

  • U

    University of Illinois Urbana-Champaign

    Global Impact: Multiculturalism

    Skills you'll gain: Diversity Marketing, Cultural Diversity, Workplace inclusivity, Consumer Behaviour, Cultural Sensitivity, Global Marketing, Diversity Awareness, Cultural Responsiveness, Marketing, Advertising, Team Leadership, Target Market, Marketing Communications, Marketing Strategies, Branding, Communication Strategies

    Build toward a degree

    4.1
    Rating, 4.1 out of 5 stars
    ·
    20 reviews

    Beginner · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Machine Learning with TensorFlow on Google Cloud em Português Brasileiro

    Skills you'll gain: Feature Engineering, Responsible AI, Tensorflow, Exploratory Data Analysis, Data Preprocessing, Model Deployment, Keras (Neural Network Library), Google Cloud Platform, Data Quality, Cloud Deployment, Embeddings, Data Strategy, Machine Learning, MLOps (Machine Learning Operations), Model Evaluation, Applied Machine Learning, Unsupervised Learning, Deep Learning, Data Analysis, Artificial Neural Networks

    4.7
    Rating, 4.7 out of 5 stars
    ·
    92 reviews

    Intermediate · Specialization · 3 - 6 Months

  • U

    University of Colorado Boulder

    Integrated and Strategic Communication Campaigns

    Skills you'll gain: Strategic Communication, Target Audience, Public Relations, Marketing Communications, Advertising Campaigns, Media Strategy, Communication Strategies, Campaign Management, Integrated Marketing Communications, Branding, Earned Media, Brand Management, Paid media, Owned Media, Business Strategy, Shared Media, Employee Engagement

    4.5
    Rating, 4.5 out of 5 stars
    ·
    48 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Illinois Urbana-Champaign

    Health Data Science Foundation

    Skills you'll gain: Health Informatics, Deep Learning, Machine Learning, Health Care, Artificial Neural Networks, Applied Machine Learning, Supervised Learning, Model Evaluation, Healthcare Project Management, Medical Science and Research, Unsupervised Learning, Convolutional Neural Networks, Program Development

    3
    Rating, 3 out of 5 stars
    ·
    29 reviews

    Advanced · Course · 1 - 4 Weeks

  • P

    Peking University

    遗传学实验

    Skills you'll gain: Scientific Methods, Experimentation, Molecular Biology, Research Design, Biology, Laboratory Techniques, Laboratory Equipment, Specimen Preparation, Bioinformatics, Cell Biology

    4.8
    Rating, 4.8 out of 5 stars
    ·
    9 reviews

    Beginner · Course · 1 - 3 Months

  • U

    University of Maryland, College Park

    PMP Exam Prep: Gaining Business Acumen for Project Managers

    Skills you'll gain: Leadership, Strategic Decision-Making, Cost Management, Governance Risk Management and Compliance, Project Implementation, Business Acumen

    4.8
    Rating, 4.8 out of 5 stars
    ·
    72 reviews

    Beginner · Course · 1 - 3 Months

  • I

    IE Business School

    Why Scale a Startup?

    Skills you'll gain: Entrepreneurship, Business Risk Management, Growth Strategies, Risk Management, Business Planning, Business Strategies, Business Strategy, Market Share, Innovation, Problem Solving, Leadership and Management, Competitive Analysis, Case Studies

    4.1
    Rating, 4.1 out of 5 stars
    ·
    16 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Cambridge

    Learning and memory in the brain: a guide for teachers

    Skills you'll gain: Human Learning, Child Development, Teaching, Learning Theory, Instructional Strategies, Pedagogy, Learning Strategies, Developmental Disabilities, Working With Children, Disabilities, Autism Spectrum Disorders, Special Education, Differentiated Instruction, Neurology

    4.8
    Rating, 4.8 out of 5 stars
    ·
    27 reviews

    Beginner · Course · 1 - 3 Months

  • L

    L&T EduTech

    Strategies for Heavy Lifting

    Skills you'll gain: Structural Engineering, Construction Engineering, Construction, Engineering Management, Equipment Design, Construction Management, Engineering Practices, Hydraulics, Architecture and Construction, Mechanics, Safety Standards, Engineering, General Construction and Construction Labor, Engineering Calculations, Civil Engineering, Structural Analysis, Mechanical Engineering, Hazard Analysis, Engineering Analysis, Transportation Operations

    4.7
    Rating, 4.7 out of 5 stars
    ·
    16 reviews

    Advanced · Specialization · 3 - 6 Months

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1…241242243…375

In summary, here are 10 of our most popular market research courses

  • Using Porter’s Five Forces Model for Competitive Analysis : Coursera
  • Privacy in the USA: 28DIGITAL
  • Creating a Differential Competitive Advantage -Jagdish Sheth: Kennesaw State University
  • Global Impact: Multiculturalism: University of Illinois Urbana-Champaign
  • Machine Learning with TensorFlow on Google Cloud em Português Brasileiro: Google Cloud
  • Integrated and Strategic Communication Campaigns: University of Colorado Boulder
  • Health Data Science Foundation: University of Illinois Urbana-Champaign
  • 遗传学实验: Peking University
  • PMP Exam Prep: Gaining Business Acumen for Project Managers: University of Maryland, College Park
  • Why Scale a Startup?: IE Business School

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Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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