Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Northeastern University
Skills you'll gain: Generative AI, Large Language Modeling, Supervised Learning, Applied Machine Learning, Artificial Intelligence, Responsible AI, Machine Learning, Healthcare Industry Knowledge, Data Ethics, AI Personalization, Predictive Analytics, Precision Medicine, Health Informatics
Mixed · Course · 1 - 4 Weeks

INSEAD
Skills you'll gain: Blockchain, Digital Assets, FinTech, Business Transformation, Governance, Cryptography, Financial Inclusion, Business Analysis, Organizational Structure, Strategic Leadership, Emerging Technologies, Solution Design, Entrepreneurship, Financial Systems, Market Opportunities, Business Modeling, Case Studies, Market Analysis, Business Management, New Business Development
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Data Storytelling, Data Visualization Software, Data Visualization, Interactive Data Visualization, Dashboard, Tableau Software, Microsoft Excel, Excel Formulas, Pivot Tables And Charts, Business Intelligence, Performance Tuning, Data Analysis, AI Personalization, Analytics, Analytical Skills, Data Transformation, Data Cleansing, Business Metrics
Beginner · Course · 1 - 3 Months

Skills you'll gain: Pandas (Python Package), Data Analysis, Data Manipulation, Data Integration, Python Programming, Data Transformation
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: User Interface and User Experience (UI/UX) Design, Interaction Design, Figma (Design Software), Wireframing, Usability, Web Content Accessibility Guidelines, User Centered Design, Web Design, Human Centered Design, User Flows, Prototyping, Mockups, Graphic Design
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: ChatGPT, Data Analysis, OpenAI, Data-Driven Decision-Making, AI Enablement, Generative AI, Content Creation, Prompt Engineering, Artificial Intelligence, Business Intelligence, Customer Support, Customer experience improvement, Automation
Intermediate · Course · 1 - 4 Weeks

Automatic Data Processing, Inc. (ADP)
Skills you'll gain: Job Evaluation, Compensation Analysis, Compensation Strategy, Compensation Management, Job Analysis, Compensation and Benefits, Payroll, Human Resource Strategy, Performance Review, Data Visualization, Benchmarking, Data Analysis, Market Analysis, Diversity and Inclusion
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Pinterest, User Accounts, Dashboard, Online Advertising, Advertising, Account Management, Social Media, Marketing, Registration
Beginner · Guided Project · Less Than 2 Hours

Fundação Instituto de Administração
Skills you'll gain: Exploratory Data Analysis, Customer Analysis, Market Analysis, Marketing Analytics, Market Research, Customer Insights, Big Data, Analytics, Target Market, Data Analysis, Target Audience, R Programming, Unsupervised Learning, Data-Driven Decision-Making, Machine Learning Algorithms, Statistical Modeling, Consumer Behaviour, Data Visualization
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: HubSpot CRM, Revenue Forecasting, Customer Relationship Management, Sales Development, Sales Management, Sales Pipelines, Sales Process, Customer Acquisition Management, Customer Communications Management, Lead Generation
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Competitive Analysis, Digital Advertising, Social Media Content, Content Creation, Market Analysis, Proposal Development, Entrepreneurship, Account Management
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Presentations, Data Visualization, Corporate Communications, Data Storytelling, Sales Presentation, Sales Presentations, Business Communication, Company, Product, and Service Knowledge, Marketing Communications
Beginner · Guided Project · Less Than 2 Hours