Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Skills you'll gain: Marketing Analytics, Analytical Skills, Marketing, Market Analysis, Data Collection, Data Analysis, Analytics, Market Research, Customer Insights, Competitive Analysis, Data-Driven Decision-Making, Business Metrics, Consumer Behaviour, Statistical Analysis, Brand Strategy
Mixed · Course · 1 - 3 Months

University of London
Skills you'll gain: Consumer Behaviour, Marketing Psychology, Marketing, Culture, Sustainable Business, Marketing Analytics, Environmental Issue, Sociology, Sustainable Development, Information Privacy, Digital Communications, Social Media
Beginner · Course · 1 - 4 Weeks

University of Maryland, College Park
Skills you'll gain: AI Personalization, Data Ethics, Digital Marketing, Marketing Strategies, Customer Engagement, Marketing Analytics, Content Marketing, Generative AI, Social Media Marketing, Customer experience improvement, Data-Driven Decision-Making, Responsible AI, Artificial Intelligence, Marketing Automation, Social Media, Customer Insights, Business Ethics, Predictive Analytics
Intermediate · Course · 1 - 4 Weeks

The University of Chicago
Skills you'll gain: Intellectual Property, Law, Regulation, and Compliance, Information Privacy, Media and Communications, Digital Content, Technology Strategies, Regulation and Legal Compliance, Network Protocols, Telecommunications, Market Dynamics, Case Law, Lawsuits, Economics, Competitive Analysis
Mixed · Course · 1 - 3 Months

University of Colorado Boulder
Skills you'll gain: Value Propositions, Social Media Marketing, Social Media Strategy, Strategic Planning, Search Engine Optimization, Competitive Analysis, Business Modeling, Web Analytics and SEO, Business Strategy, Paid media, Content Marketing, Market Analysis, Marketing Strategy and Techniques, Email Marketing, Digital Marketing, Google Ads, Innovation, Product Development, Video Production
Build toward a degree
Beginner · Course · 1 - 3 Months

Universitat Autònoma de Barcelona
Skills you'll gain: Community Organizing, Community Development, Social Justice, Community and Social Work, Media and Communications, Public Policies, Health Policy, Policy Analysis, Discussion Facilitation, Social Sciences, Community Health, Advocacy, Public Health, Research Methodologies
Beginner · Course · 1 - 4 Weeks

EIT Digital
Skills you'll gain: Closing (Sales), Cold Calling, Customer Analysis, Sales Process, Target Market, Marketing, Market Analysis, Marketing Strategies, Competitive Analysis, Marketing Planning, Business Marketing, Sales, Growth Strategies, Market Research, Sales Prospecting, New Business Development, Business Development, A/B Testing, Entrepreneurship, Digital Marketing
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Animations, Graphic Design, Graphic and Visual Design Software, Digital Design, Content Creation, Multimedia, Photo/Video Production and Technology, Infographics, Video Production, Media Production, Data Import/Export, Data Sharing, Marketing
Beginner · Guided Project · Less Than 2 Hours

IE Business School
Skills you'll gain: Product Management, Product Lifecycle Management, Marketing Communications, Product Strategy, Marketing, Strategic Marketing, Marketing Planning, Promotional Strategies, Marketing Channel, Advertising, Integrated Marketing Communications, Media Planning, Price Negotiation, Sales Strategy
Beginner · Course · 1 - 4 Weeks

Yonsei University
Skills you'll gain: Global Marketing, B2B Sales, Business-To-Consumer, Consumer Behaviour, Strategic Marketing, Marketing Planning, Promotional Strategies, Marketing Strategy and Techniques, Cultural Sensitivity, Marketing Effectiveness, Market Research, Brand Management
Beginner · Course · 1 - 4 Weeks

IE Business School
Skills you'll gain: Strategic Decision-Making, Brand Management, Marketing Strategies, Strategic Marketing, Branding, Data-Driven Decision-Making, Marketing Communications, Product Management, Product Marketing, Marketing, Consumer Behaviour, Marketing Channel, Go To Market Strategy, Case Studies
Intermediate · Course · 1 - 3 Months

University of London
Skills you'll gain: User Interface (UI), Interactive Design, Computer Graphics, Video Game Development, Mobile Development, Visualization (Computer Graphics), Animation and Game Design, Music, Application Development, Multimedia, Computer Programming
Mixed · Course · 1 - 3 Months