Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Pivot Tables And Charts, Microsoft Excel, Spreadsheet Software, Excel Macros, Data Analysis, Data Visualization Software, Data Security, Data Integrity, Automation
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Unsupervised Learning, SPSS, Applied Machine Learning, Machine Learning, Data Preprocessing, Machine Learning Algorithms, Statistical Analysis, Model Evaluation, Data Analysis, Statistical Methods, Data Visualization
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Facebook, Online Advertising, Digital Advertising, Social Media, Social Media Management, Social Media Campaigns, Social Media Marketing, Advertising, Target Audience, Content Creation, Content Marketing
Beginner · Guided Project · Less Than 2 Hours

Universitat Autònoma de Barcelona
Skills you'll gain: Climate Change Adaptation, Supply And Demand, Sustainable Development, Market Dynamics, International Relations, Climate Change Mitigation, Economics, Environmental Regulations, Environmental Policy, Mathematical Modeling, Tax Laws, Social Impact, Public Policies, Cost Benefit Analysis, Big Data
Beginner · Course · 1 - 3 Months

Skills you'll gain: Ggplot2, Tidyverse (R Package), Data Visualization, Data Analysis, Exploratory Data Analysis, R Programming, Data Visualization Software, Data Manipulation, R (Software)
Intermediate · Guided Project · Less Than 2 Hours

University of California, Irvine
Skills you'll gain: Data Storytelling, Data Presentation, Data Visualization, Interactive Data Visualization, Data Visualization Software, Statistical Visualization, Tableau Software, Exploratory Data Analysis, Correlation Analysis, Storytelling, Data Ethics, Data Analysis, Advanced Analytics
Mixed · Course · 1 - 4 Weeks

University of Virginia
Skills you'll gain: Business Strategy, Competitive Analysis, Strategic Thinking, Business Planning, Market Analysis, Business Analytics, Organizational Strategy, Strategic Decision-Making, Market Dynamics, Value Propositions, Communication
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Identity and Access Management, Cloud Services, Microsoft Azure, Microsoft Teams, Collaborative Software, Security Controls, Endpoint Security, Cloud Solutions, Zero Trust Network Access, Microsoft Office, Cloud Computing, Threat Management, Information Privacy
Beginner · Course · 3 - 6 Months

Skills you'll gain: Looker (Software), Pivot Tables And Charts, Dashboard, Data Modeling, Exploratory Data Analysis, Data Analysis, Query Languages
Beginner · Project · Less Than 2 Hours

Skills you'll gain: Plot (Graphics), Data Visualization, Graphing, Matplotlib, Data Visualization Software, Graphical Tools, Histogram, Data Analysis, Python Programming
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Digital Advertising, Target Audience, Social Media Marketing, Advertising Campaigns, Social Media Campaigns, Advertising, Global Marketing
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Microsoft PowerPoint, Sales Presentation, Presentations, Sales Presentations, Target Audience, Company, Product, and Service Knowledge, Value Propositions, Microsoft Office, Business Communication, Team Oriented, Business Process
Beginner · Guided Project · Less Than 2 Hours