• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.


More to explore:

Popular Brand Management Courses and Certifications


  • Y

    Yonsei University

    AR (Augmented Reality) & Video Streaming Services Emerging Technologies

    Skills you'll gain: Augmented Reality, Augmented and Virtual Reality (AR/VR), Multimedia, Emerging Technologies, Market Analysis, Market Opportunities, Cloud Services, Network Protocols, Application Development, Network Infrastructure, Computer Vision, Video Production, Content Management, User Interface (UI)

    4.7
    Rating, 4.7 out of 5 stars
    ·
    121 reviews

    Beginner · Course · 1 - 3 Months

  • I

    Interactive Brokers

    ESG Investing: Financial Decisions in Flux

    Skills you'll gain: Environmental Social And Corporate Governance (ESG), Sustainable Development, Corporate Sustainability, Sustainability Standards, Financial Services, Environmental Regulations, Financial Market, Investments, Market Trend, Portfolio Management, Market Analysis, Regulatory Compliance, Capital Markets, Risk Analysis, Sustainable Business, Data Collection, Due Diligence, Big Data, Data Science, Risk Management

    4.5
    Rating, 4.5 out of 5 stars
    ·
    127 reviews

    Beginner · Specialization · 3 - 6 Months

  • U

    University of Colorado Boulder

    Project Planning and Machine Learning

    Skills you'll gain: Machine Learning Algorithms, Big Data, Product Development, Data Preprocessing, Analytics, File Systems, New Product Development, Data Analysis, Machine Learning, Internet Of Things, Supervised Learning, Product Planning, Unsupervised Learning, Data Storage, Project Planning, Systems Of Measurement, Staff Management

    Build toward a degree

    4.6
    Rating, 4.6 out of 5 stars
    ·
    132 reviews

    Intermediate · Course · 1 - 4 Weeks

  • T

    Technical University of Munich (TUM)

    Cost Accounting: Decision Making

    Skills you'll gain: Cost Accounting, Management Accounting, Operating Cost, Cost Management, Strategic Decision-Making, Profit and Loss (P&L) Management, Product Assortment, Price Negotiation, Capacity Management, Decision Making, Forecasting, Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    133 reviews

    Intermediate · Course · 1 - 4 Weeks

  • U

    Universidad de Palermo

    Plan de Negocios

    Skills you'll gain: Business Planning, Market Analysis, Value Propositions, Project Planning, Business Strategy, Market Opportunities, Risk Analysis, Financial Forecasting, Competitive Analysis, Business Risk Management, Financial Analysis, Decision Making, Organizational Structure

    4.6
    Rating, 4.6 out of 5 stars
    ·
    151 reviews

    Beginner · Course · 1 - 4 Weeks

  • D

    Digital Marketing Institute

    Twitter, LinkedIn, and YouTube Marketing

    Skills you'll gain: LinkedIn, Social Media Marketing, Social Media, Digital Advertising, Marketing, B2B Sales, Professional Networking, Advertising Campaigns, Social Media Strategy, Marketing Analytics, Video Production, Advertising, Selling Techniques, Branding, Content Creation, Target Audience

    4.4
    Rating, 4.4 out of 5 stars
    ·
    102 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Pennsylvania

    Creating a Team Culture of Continuous Learning

    Skills you'll gain: Team Performance Management, Systems Thinking, Cognitive flexibility, Team Building, Knowledge Transfer, Innovation, Organizational Development, Organizational Effectiveness, Creative Thinking, Problem Solving, Adaptability, Decision Making, Culture

    4.6
    Rating, 4.6 out of 5 stars
    ·
    195 reviews

    Mixed · Course · 1 - 4 Weeks

  • C

    Coursera

    Create a Simple Gantt Chart using Microsoft Excel

    Skills you'll gain: Timelines, Project Schedules, Microsoft Excel, Data Visualization, Dashboard, Scheduling, Project Management Software

    4.5
    Rating, 4.5 out of 5 stars
    ·
    121 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • S

    Stanford University

    Palliative Care Always

    Skills you'll gain: Hospice, Pain Management, Patient Communication, Patient-centered Care, Parent Communication, Caregiving, Family Support, Psychosocial Assessments, Patient Education and Support, Patient Education And Counseling, Patient Advocacy, Compassion, Cultural Responsiveness, Care Management, Pediatrics, Oncology, Mental Health Diseases and Disorders, Nursing and Patient Care, Telehealth, Interpersonal Communications

    4.7
    Rating, 4.7 out of 5 stars
    ·
    162 reviews

    Beginner · Specialization · 3 - 6 Months

  • S

    Shanghai Jiao Tong University

    杏林探宝——认知中药

    Skills you'll gain: Public Health and Disease Prevention, Preventative Care, Chronic Diseases, Pharmacology, Contraindication, Medication Therapy Management, Medical History Documentation, Nutrition and Diet, Treatment Planning, Patient Education And Counseling, Patient Safety, Ancient History, Drug Interaction, Clinical Nutrition

    4.6
    Rating, 4.6 out of 5 stars
    ·
    139 reviews

    Mixed · Course · 1 - 3 Months

  • U

    University of Minnesota

    Skills for Nursing Informatics Leaders

    Skills you'll gain: Clinical Leadership, Nursing Administration, Nursing Management, Leadership, Nursing, Health Informatics, Informatics, Health Care, Innovation, General Networking

    4.8
    Rating, 4.8 out of 5 stars
    ·
    204 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Codio

    Object-Oriented Python: Inheritance and Encapsulation

    Skills you'll gain: Object Oriented Programming (OOP), Computer Programming, Data Persistence, Programming Principles, Python Programming, File Management, Computer Science

    4.4
    Rating, 4.4 out of 5 stars
    ·
    152 reviews

    Intermediate · Course · 1 - 4 Weeks

1…314315316…834

In summary, here are 10 of our most popular brand management courses

  • AR (Augmented Reality) & Video Streaming Services Emerging Technologies: Yonsei University
  • ESG Investing: Financial Decisions in Flux: Interactive Brokers
  • Project Planning and Machine Learning: University of Colorado Boulder
  • Cost Accounting: Decision Making: Technical University of Munich (TUM)
  • Plan de Negocios: Universidad de Palermo
  • Twitter, LinkedIn, and YouTube Marketing: Digital Marketing Institute
  • Creating a Team Culture of Continuous Learning: University of Pennsylvania
  • Create a Simple Gantt Chart using Microsoft Excel: Coursera
  • Palliative Care Always: Stanford University
  • 杏林探宝——认知中药: Shanghai Jiao Tong University

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok