• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.


Popular Marketing Strategy Courses and Certifications


  • C

    Coursera

    How to Create a Facebook Business Manager Account

    Skills you'll gain: Facebook, Dashboard, Social Media Management, Business Management, Social Media, Account Management, User Accounts, Social Media Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    إنشاء حقيبة الهدايا لتسويق أعمالك باستخدام كانفا

    Skills you'll gain: Canva (Software), Logo Design, Marketing Materials, Marketing Strategy and Techniques, Graphic Design, Branding, Color Theory, Product Design

    Intermediate · Guided Project · Less Than 2 Hours

  • A

    Amazon Web Services

    Introduction to Machine Learning: Art of the Possible

    Skills you'll gain: Strategic Leadership, Strategic Decision-Making, Business Transformation, Business Strategy, Data-Driven Decision-Making, AI Enablement, Machine Learning, Artificial Intelligence and Machine Learning (AI/ML), Decision Making, Technology Roadmaps

    4.3
    Rating, 4.3 out of 5 stars
    ·
    20 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Get Started with Facebook Messenger for a Business

    Skills you'll gain: Facebook, Personalized Service, Target Audience, Customer Communications Management, Social Media, Social Media Marketing, Business Requirements, Drive Engagement, Customer Service, Brand Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • L

    LearnQuest

    Insight Selling

    Skills you'll gain: Sales Training, Inside Sales, Closing (Sales), Regional Sales, Sales Enablement, Sales Management, Sales Presentation, Sales Prospecting, Active Listening, Customer Relationship Management (CRM) Software, Meeting Facilitation, Marketing Automation, Discussion Facilitation, Customer Analysis, Virtual Teams, Stakeholder Analysis, Customer Insights, Negotiation, Data Storytelling, Emotional Intelligence

    4.3
    Rating, 4.3 out of 5 stars
    ·
    15 reviews

    Beginner · Specialization · 1 - 3 Months

  • J

    Johns Hopkins University

    Business Analytics with Excel: Intermediate to Advanced

    Skills you'll gain: Operations Research, Network Model, Excel Macros, Strategic Decision-Making, Microsoft Excel, Process Optimization, Transportation, Supply Chain, and Logistics, Transportation Operations, Operational Analysis, Business Modeling, Business Analytics, Financial Modeling

    Intermediate · Course · 1 - 3 Months

  • M

    Microsoft

    Agile and Hybrid Approaches

    Skills you'll gain: Agile Project Management, Agile Methodology, Project Management Life Cycle, Kanban Principles, Sprint Planning, Project Management, Backlogs, Performance Metric, Project Planning, Project Performance, Lean Methodologies, Continuous Improvement Process

    4.9
    Rating, 4.9 out of 5 stars
    ·
    22 reviews

    Beginner · Course · 1 - 4 Weeks

  • P

    Pearson

    Linux Security Basics and Beyond

    Skills you'll gain: File Management, Firewall, Linux Administration, Ubuntu, Hardening, Linux Servers, OS Process Management, Linux, Authentications, Zero Trust Network Access, Remote Access Systems, Data Security, User Accounts, Network Security, Linux Commands, Application Security, Security Strategy, Operating System Administration, Information Systems Security, IT Security Architecture

    4.5
    Rating, 4.5 out of 5 stars
    ·
    6 reviews

    Intermediate · Specialization · 1 - 4 Weeks

  • C

    Coursera

    Align Design Teams with SCAMPER Brainstorming in Miro

    Skills you'll gain: Miro AI, Brainstorming, UI/UX Strategy, Ideation, User Experience Design, User Interface and User Experience (UI/UX) Design, Design and Product, Design Thinking, Innovation, Conceptual Design, Collaborative Software, User Interface (UI) Design, Product Improvement, Team Oriented, Product Development

    4.7
    Rating, 4.7 out of 5 stars
    ·
    19 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • P

    Packt

    The Ultimate Guide for Product Management Essentials

    Skills you'll gain: Product Management, Product Lifecycle Management, Technical Product Management, Product Marketing, Product Strategy, Product Improvement, Profit and Loss (P&L) Management, Financial Analysis, Stakeholder Management, Product Development, People Management, Leadership Studies, Leadership and Management, Stakeholder Engagement, Cost Benefit Analysis, Go To Market Strategy, Performance Metric, Sales Strategy, Market Research, Advertising

    Intermediate · Course · 1 - 3 Months

  • U

    University of Virginia

    Design Thinking para Inovação

    Skills you'll gain: Design Thinking, Innovation, Creative Problem-Solving, Ideation, Open Mindset, Storytelling, Creativity, Curiosity, Data Visualization, Human Centered Design, Empathy

    4.8
    Rating, 4.8 out of 5 stars
    ·
    26 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Cómo hacer invitaciones en Canva

    Skills you'll gain: Canva (Software), Graphical Tools, Web Content, Design, Creative Design, Graphic Design, Marketing Design, Event Management

    4.9
    Rating, 4.9 out of 5 stars
    ·
    17 reviews

    Beginner · Guided Project · Less Than 2 Hours

1…315316317…431

In summary, here are 10 of our most popular marketing strategy courses

  • How to Create a Facebook Business Manager Account: Coursera
  • إنشاء حقيبة الهدايا لتسويق أعمالك باستخدام كانفا: Coursera
  • Introduction to Machine Learning: Art of the Possible: Amazon Web Services
  • Get Started with Facebook Messenger for a Business : Coursera
  • Insight Selling: LearnQuest
  • Business Analytics with Excel: Intermediate to Advanced: Johns Hopkins University
  • Agile and Hybrid Approaches: Microsoft
  • Linux Security Basics and Beyond: Pearson
  • Align Design Teams with SCAMPER Brainstorming in Miro: Coursera
  • The Ultimate Guide for Product Management Essentials: Packt

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok