• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • C

    Coursera

    Diseña infografías con Prezi

    Skills you'll gain: Infographics, Data Visualization, Graphic and Visual Design, Graphic Design, Marketing Communications, Digital Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Getting Started With Facebook Creator Studio

    Skills you'll gain: Facebook, Social Media Management, Scheduling, Social Media, Content Creation, Live Streaming, Content Development and Management, Video Production

    Intermediate · Guided Project · Less Than 2 Hours

  • B

    Board Infinity

    Mastering Cloud FinOps

    Skills you'll gain: Cloud Management, Dashboard, Resource Utilization, Financial Management, Cost Management, Anomaly Detection, Serverless Computing, Cloud Computing Architecture, Forecasting, Containerization, Change Management, Presentations, Generative AI, Case Studies

    4
    Rating, 4 out of 5 stars
    ·
    6 reviews

    Intermediate · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Explore SAP Data Foundation using Looker Dashboards

    Skills you'll gain: Looker (Software), Order Fulfillment, Customer Analysis, Business Analytics, Data-Driven Decision-Making, Business Intelligence, Business Intelligence Software, Google Cloud Platform, Dashboard, Business Analysis, Data Visualization, Data Analysis, Sales Management, Sales, Product Knowledge, Enterprise Resource Planning

    Beginner · Project · Less Than 2 Hours

  • C

    Coursera

    How to Build a Product Flow Diagram

    Skills you'll gain: Product Flow Diagram, Process Flow Diagrams, New Product Development, Go To Market Strategy, Product Development, Product Roadmaps, Product Improvement, Product Design, Customer experience strategy (CX), Customer Analysis, User Research, User Feedback, Analysis

    Intermediate · Course · 1 - 4 Weeks

  • P

    Packt

    Prompt Engineering For Everyone with ChatGPT and GPT-4

    Intermediate · Course · 1 - 3 Months

  • L

    LearnQuest

    Sales Enablement, Innovation, and Growth Hacking

    Skills you'll gain: Sales Enablement, Sales Strategy, Lead Generation, Sales Training, Sales Process, Customer Relationship Management (CRM) Software, Sales Prospecting, Global Marketing, Data-Driven Decision-Making, Marketing Automation, Key Performance Indicators (KPIs), Digital Media Strategy, AI Personalization, Content Creation, Video Production

    Beginner · Course · 1 - 4 Weeks

  • A

    Alfaisal University | KLD

    الاقتصاد الجزئي: قوة الأسواق | Microeconomics

    Skills you'll gain: Supply And Demand, Market Dynamics, Economics, Market Analysis, Market Data, Public Policies, Consumer Behaviour, Cost Benefit Analysis, Policty Analysis, Research, and Development, Price Negotiation, Decision Making

    Beginner · Course · 1 - 4 Weeks

  • E

    EDUCBA

    Sales Transformation Fundamentals

    Skills you'll gain: Sales Enablement, Sales Management, Customer Analysis, Sales Strategy, Marketing, Target Market, Verbal Communication Skills, Sales Process, Sales, Business Transformation, Smart Goals, Return On Investment, Leadership, Organizational Change

    Mixed · Course · 1 - 4 Weeks

  • W

    Workday

    Workday Student for Business Users

    Skills you'll gain: People Analytics, Workday (Software), Registration, Business Process, Business Reporting, Data Maintenance, Data Entry, Organizational Structure, Information Management, Business Analytics, No-Code Development, Enterprise Resource Planning, Data Visualization, Payment Processing and Collection

    Beginner · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Entity and Sentiment Analysis with the Natural Language API

    Skills you'll gain: Natural Language Processing, Text Mining, Google Cloud Platform, Cloud API, Network Analysis, Data Analysis, Analysis

    4.2
    Rating, 4.2 out of 5 stars
    ·
    6 reviews

    Beginner · Project · Less Than 2 Hours

  • U

    University of Maryland, College Park

    Product Management: Data Science and Agile Systems

    Skills you'll gain: Product Roadmaps, Agile Product Development, Backlogs, DevOps, Lean Methodologies, Analytics, Agile Methodology, Agile Project Management, Data-Driven Decision-Making, Product Management, Operational Efficiency, Risk Management, Data Science, Product Development, Innovation, Product Strategy

    Intermediate · Course · 1 - 3 Months

Searches related to marketing analytics

marketing analytics foundation
marketing analytics with meta
marketing analytics: data predictions and dashboards
marketing analytics: know your customers
marketing analytics specialization
marketing analytics free
marketing analytics – university of virginia
marketing analytics wharton
1…346347348…457

In summary, here are 10 of our most popular marketing analytics courses

  • Diseña infografías con Prezi: Coursera
  • Getting Started With Facebook Creator Studio: Coursera
  • Mastering Cloud FinOps: Board Infinity
  • Explore SAP Data Foundation using Looker Dashboards: Google Cloud
  • How to Build a Product Flow Diagram: Coursera
  • Prompt Engineering For Everyone with ChatGPT and GPT-4: Packt
  • Sales Enablement, Innovation, and Growth Hacking: LearnQuest
  • الاقتصاد الجزئي: قوة الأسواق | Microeconomics: Alfaisal University | KLD
  • Sales Transformation Fundamentals: EDUCBA
  • Workday Student for Business Users: Workday

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok