Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.

Vanderbilt University
Skills you'll gain: Prompt Engineering, ChatGPT, Prompt Patterns, Generative AI Agents, LLM Application, Productivity, OpenAI, Java, Agentic systems, Generative AI, Artificial Intelligence, Large Language Modeling, JUnit, Artificial Intelligence and Machine Learning (AI/ML), Creative Thinking, Creative Problem-Solving, Document Management, Secure Coding, Business Logic, Problem Solving
Beginner · Specialization · 3 - 6 Months

University of California, Irvine
Skills you'll gain: Project Performance, Communication Planning, Change Control, Project Management, Risk Analysis, Risk Management, Scope Management, Change Management, Project Documentation, Project Closure, Stakeholder Communications
Mixed · Course · 1 - 3 Months
University of Illinois Urbana-Champaign
Skills you'll gain: Global Marketing, Consumer Behaviour, Marketing Planning, Marketing, Cultural Sensitivity, Marketing Management, Branding, Marketing Strategies, Market Analysis, Brand Management, Cultural Diversity, Product Marketing, Product Promotion, Market Opportunities, Strategic Planning
Build toward a degree
Beginner · Course · 1 - 3 Months

University of Colorado Boulder
Skills you'll gain: Press Releases, Media Relations, Public Relations, Marketing and Public Relations, Media and Communications, Crisis Management, Corporate Communications, Strategic Communication, Branding, Brand Management, Communication Strategies, Storytelling
Beginner · Course · 1 - 3 Months

University of Virginia
Skills you'll gain: Design Thinking, Creative Problem-Solving, Ideation, Innovation, Creativity, Strategic Thinking, Case Studies, Market Opportunities, Human Centered Design, Curiosity, Storytelling, Growth Mindedness, Business Modeling
Beginner · Course · 1 - 3 Months

Arizona State University
Skills you'll gain: Train The Trainer
Mixed · Course · 1 - 3 Months

University of California, Irvine
Skills you'll gain: Cost Estimation, Project Schedules, Estimation, Quality Management, Milestones (Project Management), Project Planning, Project Management, Scheduling, Timelines, Work Breakdown Structure, Budgeting, Resource Allocation, Resource Management, Matrix Management
Mixed · Course · 1 - 3 Months

Tecnológico de Monterrey
Skills you'll gain: Brand Management, Brand Strategy, Branding, Brand Awareness, Brand Loyalty, Marketing Planning, Strategic Marketing, Marketing Management, Strategic Partnership, Social Media, Marketing, Marketing Communications, Social Media Marketing, Consumer Behaviour, Marketing Strategies, Customer experience strategy (CX), Persona Development, Organizational Strategy, Internal Communications, Business Strategy
Intermediate · Specialization · 3 - 6 Months

Wesleyan University
Skills you'll gain: Social Sciences, Psychology, Persuasive Communication, Sociology, Behavior Management, Conflict Management, Interpersonal Communications, Research, Diversity Awareness, Ethical Standards And Conduct, Experimentation
Beginner · Course · 1 - 3 Months

Yale University
Skills you'll gain: Negotiation, Contract Negotiation, Conflict Management, Mediation, Leadership, Communication, Persuasive Communication, Influencing, Relationship Building, Collaboration, Game Theory, Strategic Decision-Making
Mixed · Course · 1 - 3 Months
University of Illinois Urbana-Champaign
Skills you'll gain: Data Storytelling, Revenue Recognition, Data Presentation, Data Visualization, Accrual Accounting, Infographics, Cash Flows, Accounting, Data Collection, Data Quality, Business Analytics, Financial Statements, Financial Accounting, Business Analysis, Big Data, Analytics, Asset Management, Data Analysis, Intellectual Property, Network Model
Intermediate · Specialization · 3 - 6 Months

University of Michigan
Skills you'll gain: Database Design, SQL, MySQL, PHP (Scripting Language), Relational Databases, JSON, jQuery, Hypertext Markup Language (HTML), Javascript and jQuery, Ajax, Databases, Data Modeling, Database Application, Database Development, Debugging, Web Applications, Object Oriented Programming (OOP), Application Development, Web Development, Javascript
Intermediate · Specialization · 3 - 6 Months