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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • H

    HEC Paris

    Leading Innovation With Creativity University Certificate

    Skills you'll gain: Design Thinking, Active Listening, Innovation, Organizational Structure, Creativity, Creative Thinking, Talent Management, Self-Awareness, Entrepreneurship, Consumer Behaviour, Organizational Effectiveness, Creative Problem-Solving, User Research, Intellectual Property, Technology Strategies, Business Strategy, Leadership, Ideation, Strategic Decision-Making, Emotional Intelligence

    University Certificate · 6 - 12 Months

  • I

    Illinois Institute of Technology

    Master of Business Administration (MBA)

    Skills you'll gain: Process Improvement, Pay Per Click Advertising, Digital Marketing, Responsible AI, Process Management, Global Marketing, Web Analytics, Culture Transformation, Financial Statement Analysis, Digital Transformation, Market Dynamics, Capital Budgeting, Design Thinking, Descriptive Statistics, Predictive Analytics, Leadership and Management, Game Theory, Product Lifecycle Management, Microsoft Excel, Business Strategy

    Earn a degree

    Degree · 1 - 4 Years

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Enterprise Power BI: Deployment, Security, and Integration

    Skills you'll gain: Power BI, Azure Synapse Analytics, Microsoft Azure, Governance, Real Time Data, Enterprise Architecture, Application Deployment, Data Architecture, DevOps, Database Architecture and Administration, Data Integration, Data Security, Microsoft 365, Role-Based Access Control (RBAC), Scalability, Collaborative Software, Version Control

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Automate AI Anomaly Detection & Response

    Skills you'll gain: Anomaly Detection, Microsoft Azure, Event Monitoring, Application Performance Management, Time Series Analysis and Forecasting, Generative AI, Query Languages, Data Integration, Process Optimization, Data Analysis, User Feedback

    Intermediate · Course · 1 - 4 Weeks

  • U

    Universidad de los Andes

    Analítica de datos: visualización, predicción y toma de decisiones Certificado MasterTrack®

    Skills you'll gain: Social Network Analysis, Network Analysis, Data Storytelling, Predictive Modeling, Data Presentation, Cash Flows, Predictive Analytics, Marketing Analytics, Financial Statement Analysis, Strategic Decision-Making, Portfolio Management, Sales Territory Management, Interactive Data Visualization, Marketing Management, Transfer Learning, Pandas (Python Package), Matplotlib, Random Forest Algorithm, Operations Research, Process Optimization

    Credit offered

    Mastertrack · 6 - 12 Months

  • U

    Universidad de los Andes

    Maestría en Inteligencia Artificial

    Skills you'll gain: Real-Time Operating Systems, Unsupervised Learning, Semantic Web, Supervised Learning, LangChain, Reinforcement Learning, Cloud-Native Computing, Natural Language Processing, Classification Algorithms, Site Reliability Engineering, Computer Vision, Biomedical Engineering, Artificial Intelligence, Project Management Institute (PMI) Methodology, Model Deployment, Deep Learning, Probability & Statistics, Control Systems, Data Ethics, Image Analysis

    Earn a degree

    Degree · 1 - 4 Years

  • G

    Google Cloud

    Usar o BigQuery ML para inferência

    Skills you'll gain: Data Analysis, Big Data, Applied Machine Learning, Statistical Inference, Model Evaluation, Google Cloud Platform, Machine Learning Methods, SQL

    Beginner · Course · 1 - 4 Weeks

  • G

    Google Cloud

    데이터 분석가를 위한 BigQuery

    Skills you'll gain: Data Cleansing, Looker (Software), Data Transformation, Data Pipelines, SQL, Big Data, Business Intelligence, Dashboard, Data Visualization Software, Extract, Transform, Load, Data Analysis, Data Warehousing, Data Integrity, Google Sheets

    Intermediate · Course · 1 - 3 Months

  • U

    Universidad de los Andes

    Maestría en Inteligencia Analítica de Datos

    Skills you'll gain: Social Network Analysis, Systems Thinking, Unsupervised Learning, Reinforcement Learning, Data Storytelling, Deep Learning, Predictive Modeling, Computer Vision, Project Management Life Cycle, Time Series Analysis and Forecasting, Descriptive Analytics, MLOps (Machine Learning Operations), Logistic Regression, Cash Flows, Strategic Decision-Making, Simulations, Marketing Analytics, Transfer Learning, Pandas (Python Package), Operations Research

    Earn a degree

    Degree · 1 - 4 Years

  • U

    Universidad de Palermo

    Administración de Empresas Certificado MasterTrack®

    Skills you'll gain: Key Performance Indicators (KPIs), Strategic Marketing, Human Resource Strategy, Marketing, Consumer Behaviour, Human Resources Management and Planning, Organizational Strategy, Branding, Talent Management, Technology Strategies, Marketing Management, Strategic Leadership, Business Intelligence, Brand Management, Marketing Planning, People Development, Business Strategy, Business Operations, Business Transformation, Brand Strategy

    Credit offered

    Mastertrack · 6 - 12 Months

  • O

    O.P. Jindal Global University

    M.A. in International Relations, Security, and Strategy

    Skills you'll gain: Diplomacy, Intelligence Collection and Analysis, Surveys, Quantitative Research, Qualitative Research, Environmental Laws, Environment, Sampling (Statistics), R Programming, Political Sciences, Economic Development, International Relations, Cybersecurity, Public Safety and National Security, Socioeconomics, Governance, Ancient History, Climate Change Adaptation, Security Strategy, Conflict Management

    Earn a degree

    Degree · 1 - 4 Years

  • P

    Pontificia Universidad Católica de Chile

    Diplomado en Analítica de los Negocios

    Skills you'll gain: Descriptive Analytics, Business Analytics, Model Evaluation, Dimensionality Reduction, Data Mining, Statistical Modeling, Predictive Modeling, Plot (Graphics), Advanced Analytics, Data Analysis, R Programming, Big Data, Logistic Regression, Analytics, Data-Driven Decision-Making, Predictive Analytics, Ggplot2, Visualization (Computer Graphics), Scientific Visualization, Data Visualization Software

    Credit offered

    Mastertrack · 6 - 12 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Leading Innovation With Creativity University Certificate: HEC Paris
  • Master of Business Administration (MBA): Illinois Institute of Technology
  • Enterprise Power BI: Deployment, Security, and Integration: Microsoft
  • Automate AI Anomaly Detection & Response: Coursera
  • Analítica de datos: visualización, predicción y toma de decisiones Certificado MasterTrack®: Universidad de los Andes
  • Maestría en Inteligencia Artificial: Universidad de los Andes
  • Usar o BigQuery ML para inferência: Google Cloud
  • 데이터 분석가를 위한 BigQuery: Google Cloud
  • Maestría en Inteligencia Analítica de Datos: Universidad de los Andes
  • Administración de Empresas Certificado MasterTrack®: Universidad de Palermo

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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