• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.


Popular Brand Management Courses and Certifications


  • D

    Duke University

    Purpose-Driven Leadership for Strategy and Innovation

    Skills you'll gain: Strategic Thinking, Strategic Leadership, Visionary, Organizational Strategy, Organizational Leadership, Strategic Decision-Making, Business Leadership, Innovation, Business Transformation, Complex Problem Solving, Organizational Change, Team Motivation

    4.6
    Rating, 4.6 out of 5 stars
    ·
    64 reviews

    Intermediate · Course · 1 - 4 Weeks

  • I

    ISC2

    Incident Response and Recovery

    Skills you'll gain: Incident Response, Disaster Recovery, Computer Security Incident Management, Business Continuity, Security Management, Cybersecurity, Cyber Threat Intelligence, Investigation, Threat Detection, Digital Forensics

    4.6
    Rating, 4.6 out of 5 stars
    ·
    50 reviews

    Beginner · Course · 1 - 4 Weeks

  • D

    Duke University

    Operationalizing LLMs on Azure

    Skills you'll gain: Large Language Modeling, LLM Application, Prompt Engineering, Microsoft Azure, OpenAI API, Retrieval-Augmented Generation, OpenAI, Model Deployment, Risk Management Framework, Embeddings, Application Deployment, Application Programming Interface (API), Python Programming

    4.2
    Rating, 4.2 out of 5 stars
    ·
    51 reviews

    Intermediate · Course · 1 - 4 Weeks

  • M

    Microsoft

    Preparing for the AZ-900 Microsoft Azure Fundamentals Exam

    Skills you'll gain: Microsoft Azure, Cloud Services, Cloud Platforms, Cloud Computing, Cloud Storage, Cloud Security, Network Security, Identity and Access Management, Virtual Networking

    5
    Rating, 5 out of 5 stars
    ·
    52 reviews

    Beginner · Course · 1 - 4 Weeks

  • J

    Johns Hopkins University

    Foundations of Telehealth

    Skills you'll gain: Telehealth, Health Technology, Health Systems, Health Care, Medical Billing, Clinic Management Systems, Electronic Medical Record System, Health Care Procedure and Regulation, Health Care Administration, Telecommunications, Value-Based Care, Regulatory Compliance, Patient Communication, Patient-centered Care, Communication Systems, Health Policy, Digital Transformation

    4.6
    Rating, 4.6 out of 5 stars
    ·
    53 reviews

    Intermediate · Course · 1 - 4 Weeks

  • I

    IBM

    Vector Databases: An Introduction with Chroma DB

    Skills you'll gain: Vector Databases, Embeddings, Generative AI, Databases, LLM Application, AI Personalization, Database Design, NoSQL, Database Management, Database Architecture and Administration

    4.5
    Rating, 4.5 out of 5 stars
    ·
    49 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    Universidades Anáhuac

    Customer Success: Conociendo al cliente

    Skills you'll gain: Customer Success Management, Customer Service, Customer experience strategy (CX), Customer Retention, Customer Relationship Management, Customer Engagement, Customer Relationship Management (CRM) Software, Leadership, Sales Management, Leadership and Management, Customer Insights, Business Metrics, Key Performance Indicators (KPIs), Sales Strategy, Cross-Functional Collaboration

    4.6
    Rating, 4.6 out of 5 stars
    ·
    52 reviews

    Beginner · Course · 1 - 3 Months

  • I

    Illinois Tech

    Managerial Economics: Buyer and Seller Behavior

    Skills you'll gain: Market Dynamics, Supply And Demand, Game Theory, Economics, Market Trend, Business Economics, Market Analysis, Operating Cost, Business Strategy, Competitive Analysis, Cost Management, Strategic Decision-Making, Decision Making

    Build toward a degree

    4.5
    Rating, 4.5 out of 5 stars
    ·
    56 reviews

    Beginner · Course · 1 - 4 Weeks

  • B

    Banco Interamericano de Desarrollo

    Climate Change in Water and Sanitation Utilities

    Skills you'll gain: Climate Change Adaptation, Climate Change Mitigation, Water Resource Management, Energy and Utilities, Environmental Policy, Sustainable Business, Risk Management, Environmental Monitoring, Environmental Science, Finance, Innovation

    4.9
    Rating, 4.9 out of 5 stars
    ·
    56 reviews

    Beginner · Course · 1 - 4 Weeks

  • S

    Scrimba

    Learn Typescript

    Skills you'll gain: TypeScript, Node.JS, Web Development Tools, React.js, Server Side, Javascript, Data Structures, Web Development, Data Validation, Web Design, Computer Programming

    4.6
    Rating, 4.6 out of 5 stars
    ·
    58 reviews

    Intermediate · Course · 1 - 4 Weeks

  • G

    Google

    Set and Achieve Team Goals

    Skills you'll gain: Team Leadership, Motivational Skills, Collaboration, Productivity, Employee Engagement, Overcoming Obstacles

    4.8
    Rating, 4.8 out of 5 stars
    ·
    53 reviews

    Beginner · Course · 1 - 4 Weeks

  • P

    Packt

    CompTIA Network+ Certification (N10-008): The Total Course

    Skills you'll gain: Routing Protocols, TCP/IP, Network Troubleshooting, OSI Models, Network Switches, Data Centers, Virtual Local Area Network (VLAN), Network Protocols, Network Security, Network Routing, Computer Networking, Virtual Machines, Network Monitoring, Wide Area Networks, Virtualization, Wireless Networks, Firewall, Network Model, Networking Hardware, Local Area Networks

    4.8
    Rating, 4.8 out of 5 stars
    ·
    59 reviews

    Intermediate · Specialization · 3 - 6 Months

1…412413414…834

In summary, here are 10 of our most popular brand management courses

  • Purpose-Driven Leadership for Strategy and Innovation: Duke University
  • Incident Response and Recovery: ISC2
  • Operationalizing LLMs on Azure: Duke University
  • Preparing for the AZ-900 Microsoft Azure Fundamentals Exam: Microsoft
  • Foundations of Telehealth: Johns Hopkins University
  • Vector Databases: An Introduction with Chroma DB: IBM
  • Customer Success: Conociendo al cliente: Universidades Anáhuac
  • Managerial Economics: Buyer and Seller Behavior: Illinois Tech
  • Climate Change in Water and Sanitation Utilities: Banco Interamericano de Desarrollo
  • Learn Typescript: Scrimba

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok