Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Coursera
Skills you'll gain: Canva (Software), Storyboarding, Storytelling, Collaborative Software, Graphic and Visual Design, Team Oriented, Content Creation, Organizational Skills, Presentations
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Target Audience, Verbal Communication Skills, Crisis Management, Brand Strategy, Brand Awareness, Communication, Trustworthiness, Branding, Public Speaking, Brand Management, Storytelling, Professional Development, Personal Attributes, Social Media Content, Technology Strategies, Digital Media Strategy
Beginner · Course · 1 - 3 Months

Skills you'll gain: Adaptability, Empathy, Cognitive flexibility, Communication, Systems Thinking, Critical Thinking, Decision Making, Open Mindset, Self-Awareness, Change Management, Leadership and Management
Beginner · Course · 3 - 6 Months

Goldman Sachs
Skills you'll gain: Competitive Analysis, Value Propositions, Target Market, Business Strategy, Market Opportunities, B2B Sales, Price Negotiation, Consumer Behaviour, Customer Insights, Market Analysis, Business-To-Consumer
Mixed · Course · 1 - 4 Weeks

University of Lausanne
Skills you'll gain: Systems Thinking, Health Systems, Health Policy, Public Health, Systems Analysis, Predictive Modeling, Social Determinants Of Health
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Email Marketing, Marketing Analytics, Customer Engagement, Direct Marketing, Analysis, Customer Communications Management, Customer Relationship Management, User Accounts, Account Management
Beginner · Guided Project · Less Than 2 Hours

University of Illinois Urbana-Champaign
Skills you'll gain: Business Ethics, Ethical Standards And Conduct, Cultural Diversity, Global Marketing, Corporate Sustainability, Culture, Cultural Sensitivity, Branding, Intercultural Competence, Stakeholder Management, Stakeholder Analysis, Brand Management, Decision Making, Consumer Behaviour
Beginner · Course · 1 - 3 Months

Universitat Autònoma de Barcelona
Skills you'll gain: Productivity, Time Management, Mindfulness, Stress Management, Personal Development, Emotional Intelligence, Persistence, Communication, Positive Behavior Support, Overcoming Obstacles, Resilience, Self-Awareness, Adaptability, Mental Health
Beginner · Course · 1 - 3 Months

Skills you'll gain: Computer Security Incident Management, Business Continuity Planning, Disaster Recovery, Business Continuity, Cyber Threat Intelligence, Threat Detection, Cyber Attacks, Security Awareness, Risk Analysis, Compliance Management, Business Analysis, Digital Forensics
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Content Performance Analysis, TikTok, Driving engagement, Marketing Analytics, Content Strategy, Performance Metric, Key Performance Indicators (KPIs), Analytics, Data-Driven Decision-Making, Brand Awareness
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Lesson Planning, Instructional Strategies, Pedagogy, Student-Centred Learning, Community Development, Instructional Design, Learning Strategies, Curriculum Development, Technology Strategies, Social Impact, Sustainable Development
Beginner · Course · 1 - 4 Weeks

Harvard Business Review
Skills you'll gain: Delegation Skills, Leadership, Conflict Management, Negotiation, Teamwork, Overcoming Obstacles, Communication, Relationship Building, Decision Making
Intermediate · Course · 1 - 4 Weeks