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  • Consumer Behavior

Consumer Behavior Courses

Consumer behavior courses can help you learn market segmentation, buyer decision processes, and the impact of culture on purchasing habits. You can build skills in analyzing consumer data, creating effective marketing strategies, and understanding psychological triggers that influence buying decisions. Many courses introduce tools like surveys, analytics software, and customer relationship management systems, that support gathering insights and tailoring marketing efforts to meet consumer needs.


Popular Consumer Behavior Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Integrated and Strategic Communication Campaigns

    Skills you'll gain: Strategic Communication, Target Audience, Public Relations, Marketing Communications, Advertising Campaigns, Media Strategy, Communication Strategies, Campaign Management, Integrated Marketing Communications, Branding, Earned Media, Brand Management, Paid media, Owned Media, Business Strategy, Shared Media, Employee Engagement

    4.5
    Rating, 4.5 out of 5 stars
    ·
    47 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    P

    Packt

    Advanced Selenium WebDriver Techniques and Framework Design

    Skills you'll gain: Cucumber (Software), Selenium (Software), Apache Maven, Object Oriented Programming (OOP), Behavior-Driven Development, Jenkins, Test Tools, Test Automation, Java Programming, CI/CD, Application Frameworks, Test Script Development, Software Design Patterns

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado System

    Data Science for Marketing

    Skills you'll gain: Marketing Analytics, Classification And Regression Tree (CART), Probability & Statistics, AI Personalization, Statistical Software, Statistical Methods, Regression Analysis, Model Evaluation, Data-Driven Decision-Making, Data Ethics, Unsupervised Learning, Statistical Modeling, Data Visualization, Customer Analysis, Statistical Analysis, Predictive Analytics, Anomaly Detection, Advanced Analytics, Bayesian Network, Machine Learning

    4.8
    Rating, 4.8 out of 5 stars
    ·
    14 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    U

    University of California, Irvine

    Overcoming Bias

    Skills you'll gain: Diversity Awareness, Workplace inclusivity, Self-Awareness, Diversity and Inclusion, Personal Development, Empathy, Behavioral Economics, Decision Making, Psychology, Communication

    4
    Rating, 4 out of 5 stars
    ·
    8 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Maryland, College Park

    Advanced Digital Marketing

    Skills you'll gain: Customer Retention, Loyalty Programs, Marketing Budgets, Brand Loyalty, Customer Acquisition Management, Competitive Analysis, Customer Analysis, Customer Relationship Management, Customer Insights, Marketing Channel, Marketing Analytics, Customer Engagement, Marketing Effectiveness, Digital Marketing, Social Media Campaigns, Business-To-Consumer, Cross-Channel Marketing, AI Personalization, Data Ethics, Marketing Strategies

    4.5
    Rating, 4.5 out of 5 stars
    ·
    34 reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    Simplilearn

    Generative AI in Software Engineering Certification

    Skills you'll gain: Software Documentation, Generative AI, API Testing, Test Automation, Mockups, Software Development Tools, User Interface and User Experience (UI/UX) Design, Usability, Software Testing, AI Security, AI Workflows, Application Security, Maintainability, Prompt Engineering, Test Case, Software Architecture, Code Review, Secure Coding, Artificial Intelligence, Debugging

    3.6
    Rating, 3.6 out of 5 stars
    ·
    11 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    T

    Tecnológico de Monterrey

    Liderazgo orientado al florecimiento humano

    Skills you'll gain: Organizational Leadership, Self-Awareness, Emotional Intelligence, Personal Development, Organizational Effectiveness, Business Leadership, Leadership Development, Resilience, Optimism, People Development, Leadership, Relationship Building, Growth Mindedness, Adaptability, Positive Behavior Support

    4.8
    Rating, 4.8 out of 5 stars
    ·
    67 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    The Social Media Landscape

    Skills you'll gain: Social Media, Social Media Strategy, Social Media Marketing, Marketing Communications, Target Audience, Media Strategy, Brand Strategy, Brand Management, Shared Media, Persuasive Communication, Integrated Marketing Communications, Stakeholder Engagement, Earned Media, Owned Media, Paid media, Content Creation, Consumer Behaviour, Digital Marketing, Content Performance Analysis, Customer Engagement

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Success with Integrity: Business Ethics Foundation

    Skills you'll gain: Business Ethics, Ethical Standards And Conduct, Decision Making, Trustworthiness, Professionalism, Personal Integrity, Business Administration, Business Management, Strategic Decision-Making, Compliance Management, Leadership Studies, Environmental Social And Corporate Governance (ESG), Case Studies, Corporate Sustainability, Conflict Management, Team Leadership

    4.9
    Rating, 4.9 out of 5 stars
    ·
    164 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado System

    Regression Modeling for Marketers

    Skills you'll gain: Statistical Software, Marketing Analytics, Model Evaluation, Regression Analysis, Statistical Modeling, Data Visualization, Statistical Analysis, Advanced Analytics, Strategic Marketing, Market Analysis, Marketing Effectiveness, Predictive Analytics, Marketing Strategies, Predictive Modeling, Logistic Regression, Customer Insights, Target Market, Statistical Hypothesis Testing, A/B Testing, Variance Analysis

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    A

    Adobe

    Adobe Ecommerce Foundation

    Skills you'll gain: Merchandising, Adobe Experience Manager, E-Commerce, Product Assortment, Web Applications, Business-To-Consumer, Scalability, Project Implementation, Web Design and Development, Technology Solutions, System Implementation, Product Knowledge, Value Propositions, Digital Transformation, Case Studies, Solution Delivery, Program Implementation, Needs Assessment, Business Requirements, Technical Consulting

    4.3
    Rating, 4.3 out of 5 stars
    ·
    12 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: New
    New
    Status: Preview
    Preview
    S

    SkillsBooster Academy

    Generative AI for SEO: Be the #1 Answer in AI Search

    Skills you'll gain: Keyword Research, Search Engine Optimization, Web Analytics and SEO, Competitive Analysis, Data Ethics, ChatGPT, Search Engine Marketing, Content Creation, Content Performance Analysis, Artificial Intelligence, Digital Marketing, Content Marketing, Marketing, Business Strategy, Business Ethics, Marketing Strategy and Techniques, Market Research, Digital Media Strategy, Product Strategy, Marketing Materials

    Intermediate · Course · 1 - 3 Months

Searches related to consumer behavior

market research and consumer behavior
firm level economics: consumer and producer behavior
the power of markets i: the basics of supply and demand and consumer behavior
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In summary, here are 10 of our most popular consumer behavior courses

  • Integrated and Strategic Communication Campaigns: University of Colorado Boulder
  • Advanced Selenium WebDriver Techniques and Framework Design: Packt
  • Data Science for Marketing: University of Colorado System
  • Overcoming Bias: University of California, Irvine
  • Advanced Digital Marketing: University of Maryland, College Park
  • Generative AI in Software Engineering Certification: Simplilearn
  • Liderazgo orientado al florecimiento humano: Tecnológico de Monterrey
  • The Social Media Landscape: University of Colorado Boulder
  • Success with Integrity: Business Ethics Foundation: Coursera
  • Regression Modeling for Marketers: University of Colorado System

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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