• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


Popular Social Media Marketing Courses and Certifications


  • Status: Free Trial
    Free Trial
    Q

    Queen Mary University of London

    Cloud Computing Law

    Skills you'll gain: General Data Protection Regulation (GDPR), Cloud Services, Legal Risk, Cloud Computing, Tax, Tax Laws, Law, Regulation, and Compliance, Intellectual Property, Cloud Security, Personally Identifiable Information, Tax Compliance, Data Security, Information Privacy, Regulation and Legal Compliance, Contract Negotiation, Contract Review, Data Governance, Data Access, Service Level Agreement, Cybersecurity

    4.9
    Rating, 4.9 out of 5 stars
    ·
    180 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Master Digital Basics

    Skills you'll gain: Marketing Effectiveness, Marketing Analytics, Digital Advertising, Marketing Channel, Digital Marketing, Social Media Marketing, Google Analytics, Content Marketing, Email Marketing, Marketing Budgets, Performance Measurement, Search Engine Marketing, Marketing, Brand Awareness, digital literacy, Communication Systems, Devops Tools, Communication

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Facebook Content Creator Pro

    Skills you'll gain: Content Performance Analysis, Video Production, Writing, Canva (Software), Facebook, Content Creation, Storytelling, Copywriting, Storyboarding, Videography, Social Media Content, Persuasive Communication, Target Audience, Graphic and Visual Design, Persona Development, Photo Editing, Marketing Analytics, Social Media, Content Strategy, ChatGPT

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.8K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    M

    Macquarie University

    Online education: The foundations of online teaching

    Skills you'll gain: Teaching, Pedagogy, Instructional Design

    4.7
    Rating, 4.7 out of 5 stars
    ·
    303 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IE Business School

    Riesgos y oportunidades empresariales en una economía globalizada

    Skills you'll gain: Economics, Financial Policy, Economic Development, Trend Analysis, Global Marketing, Business Economics, International Relations, Analysis, Socioeconomics, Business Risk Management, Public Policies, Business Strategies, World History, Investments

    4.9
    Rating, 4.9 out of 5 stars
    ·
    181 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Manchester

    Water Supply and Sanitation Policy in Developing Countries Part 2: Developing Effective Interventions

    Skills you'll gain: Sanitation, Water Resource Management, Environmental Policy, Policy Analysis, Economics, Policy, and Social Studies, Public Health, Community Development, Health Equity, Behavioral Economics, Case Studies, Revenue Management, Regulatory Affairs, Innovation

    4.7
    Rating, 4.7 out of 5 stars
    ·
    80 reviews

    Intermediate · Course · 1 - 3 Months

  • C

    Commonwealth Education Trust

    Foundations of Teaching for Learning: Planning for Teaching and Learning

    Skills you'll gain: Growth Mindedness, Teaching, Lesson Planning, Pedagogy, Trustworthiness, Student Engagement, Instructional Strategies, Learning Theory, Curriculum Planning, Instructional Design, Adult Learning Principles, Goal Setting, Relationship Building, Professional Development, Collaboration, Constructive Feedback

    4.8
    Rating, 4.8 out of 5 stars
    ·
    303 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Data Analytics in the Public Sector with R

    Skills you'll gain: Data Visualization, Exploratory Data Analysis, Plot (Graphics), Statistical Analysis, Data Presentation, Ggplot2, Program Evaluation, Policy Analysis, Surveys, Data Ethics, R (Software), Data Analysis, Tidyverse (R Package), Statistical Visualization, R Programming, Statistical Methods, Public Policies, Data Visualization Software, Case Studies, Political Sciences

    4.6
    Rating, 4.6 out of 5 stars
    ·
    97 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Identifying, Attracting, and Growing Your Digital Audience

    Skills you'll gain: Persona Development, Target Audience, Social Media Strategy, Customer experience strategy (CX), Digital Marketing, Customer Acquisition Management, Marketing Strategy and Techniques, Customer Engagement, Social Media, Marketing, Value Propositions, Brand Management, E-Commerce, Mobile Banking, Branding, Experience Design

    4.7
    Rating, 4.7 out of 5 stars
    ·
    303 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    An Introduction to Learning Experience Design (LXD)

    Skills you'll gain: Program Evaluation, Course Development, Web Content Accessibility Guidelines, Educational Materials, Multimedia, Instructional Design, Learning Theory, Design, Learning Management Systems, Education Software and Technology, Professional Development, Brainstorming, Needs Assessment, Content Creation, Motivational Skills, Diversity Equity and Inclusion Initiatives, User Centered Design, Prototyping, Design Strategies, Creative Thinking

    4.8
    Rating, 4.8 out of 5 stars
    ·
    122 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Colorado Boulder

    Compassionate Leadership Through Service Learning with Jane Goodall and Roots & Shoots

    Skills you'll gain: Community Organizing, Compassion, Community Development, Community Outreach, Social Impact, Needs Assessment, Train The Trainer, Program Evaluation, Sustainable Development, Education and Training, Data Mapping, Initiative and Leadership, Empowerment, Curriculum Planning, Working With Children, Collaboration, Planning, Environmental Issue

    4.8
    Rating, 4.8 out of 5 stars
    ·
    153 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    Universitat Autònoma de Barcelona

    Ley de protección de datos. Conoce tus derechos

    Skills you'll gain: General Data Protection Regulation (GDPR), Law, Regulation, and Compliance, Personally Identifiable Information, Information Privacy, Data Security, Security Requirements Analysis, Data Governance, Data Ethics, Data Access, Risk Management Framework

    4.6
    Rating, 4.6 out of 5 stars
    ·
    149 reviews

    Beginner · Course · 1 - 4 Weeks

Searches related to social media marketing

meta social media marketing
meta social media marketing professional certificate
introduction to social media marketing
social media marketing free
social media marketing specialization
free social media marketing
social media marketing in practice
meta social media marketing capstone
1…919293…495

In summary, here are 10 of our most popular social media marketing courses

  • Cloud Computing Law: Queen Mary University of London
  • Master Digital Basics: Coursera
  • Facebook Content Creator Pro: Coursera
  • Online education: The foundations of online teaching: Macquarie University
  • Riesgos y oportunidades empresariales en una economía globalizada: IE Business School
  • Water Supply and Sanitation Policy in Developing Countries Part 2: Developing Effective Interventions: University of Manchester
  • Foundations of Teaching for Learning: Planning for Teaching and Learning: Commonwealth Education Trust
  • Data Analytics in the Public Sector with R: University of Michigan
  • Identifying, Attracting, and Growing Your Digital Audience: University of California, Irvine
  • An Introduction to Learning Experience Design (LXD): University of Michigan

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok