• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


More to explore:

Popular Social Media Marketing Courses and Certifications


  • Status: Preview
    Preview
    F

    Fundação Lemann

    Gestão para a Aprendizagem: Módulo Gestão Estratégica

    Skills you'll gain: Planning, Strategic Leadership, Organizational Strategy, Action Oriented, Leadership and Management, Quality Management, Organizational Effectiveness, Analysis, Needs Assessment, Community Development, Program Evaluation, Data-Driven Decision-Making

    4.6
    Rating, 4.6 out of 5 stars
    ·
    146 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free
    Free
    É

    École normale supérieure

    Cartographie thématique

    Skills you'll gain: Data Visualization, Data Visualization Software, Geospatial Mapping, Graphic and Visual Design, Geographic Information Systems, Quantitative Research, Data Mapping, World History, Data Presentation, Color Theory

    4.6
    Rating, 4.6 out of 5 stars
    ·
    84 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free
    Free
    S

    Sciences Po

    Searching for the Grand Paris

    Skills you'll gain: Transportation Operations, Demography, Socioeconomics, Social Sciences, Public Safety and National Security, Community Development, Policy Analysis, Environmental Issue, Education and Training, Cultural Diversity, Economics

    4.3
    Rating, 4.3 out of 5 stars
    ·
    29 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    Universidad de los Andes

    Docencia con pedagogía activa mediada con tecnología digital

    Skills you'll gain: Education Software and Technology, Digital pedagogy, digital literacy, Collaborative Software, Quality Assurance

    4.6
    Rating, 4.6 out of 5 stars
    ·
    127 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free
    Free
    S

    Sciences Po

    Cities are back in town : sociologie urbaine pour un monde globalisé

    Skills you'll gain: Social Sciences, Political Sciences, World History, Cultural Diversity, Sociology, Demography, Sustainable Development, International Relations, Economics, Technology Strategies, Qualitative Research, Governance

    4.2
    Rating, 4.2 out of 5 stars
    ·
    38 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    H

    HEC Paris

    Become a changemaker, build a career with purpose and impact

    Skills you'll gain: Self-Awareness, Innovation, Personal Development, Social Impact, Sustainable Development, Empowerment, Entrepreneurship, Action Oriented, Creative Problem-Solving, Community Development, Visionary, Proactivity, Corporate Sustainability, Goal Setting, Adaptability, Planning, Business

    4.8
    Rating, 4.8 out of 5 stars
    ·
    17 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    2

    28DIGITAL

    Privacy in the Western World

    Skills you'll gain: Personally Identifiable Information, Information Privacy, Law, Regulation, and Compliance, Data Ethics, International Relations, Cybersecurity, World History, European History, Research, Political Sciences

    4.5
    Rating, 4.5 out of 5 stars
    ·
    216 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Teacher SEL: Programs, Possibilities, and Contexts

    Skills you'll gain: Mindfulness, Teaching, Self-Awareness, Classroom Management, Empathy & Emotional Intelligence, Social Studies, Storytelling, Adult Education, Parent Communication, Resilience, Cultural Responsiveness, Stress Management, Emotional Intelligence, Community Development, Collaboration, Liberal Arts

    4.6
    Rating, 4.6 out of 5 stars
    ·
    157 reviews

    Advanced · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    G

    Georgia Institute of Technology

    Write Professional Emails in English

    Skills you'll gain: Business Writing, Business Correspondence, Business Communication, Writing, Writing and Editing, Grammar, Proofreading, Editing, Communication, Cultural Diversity, Intercultural Competence

    4.8
    Rating, 4.8 out of 5 stars
    ·
    18K reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Public Goods, Common Resources, and Externalities

    Skills you'll gain: Economics, Policy, and Social Studies, Supply And Demand, Market Analysis, Economics, Resource Allocation, Environmental Issue, Public Policies

    4.9
    Rating, 4.9 out of 5 stars
    ·
    44 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    G

    Goodwill Industries International

    Goodwill® Digital Navigator Certificate

    Skills you'll gain: digital literacy, Cultural Responsiveness, Community Outreach, Training Programs, Relationship Building, Active Listening, Cultural Diversity, Computer Literacy, Disabilities, Workforce Development, Community Development, Web Content Accessibility Guidelines, Diversity Awareness, Curriculum Planning, Needs Assessment, Digital Communications, Rapport Building, Professional Development, Ethical Standards And Conduct, Program Evaluation

    4.7
    Rating, 4.7 out of 5 stars
    ·
    45 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Create Viral Content: Track & Revise

    Skills you'll gain: Content Creation, Video Production, Performance Analysis, Social Media Content, Content Development and Management, Web Content, Video Editing, Performance Measurement, Post-Production, Performance Improvement, Graphic and Visual Design, Key Performance Indicators (KPIs), Workflow Management

    Beginner · Course · 1 - 4 Weeks

1…106107108…495

In summary, here are 10 of our most popular social media marketing courses

  • Gestão para a Aprendizagem: Módulo Gestão Estratégica: Fundação Lemann
  • Cartographie thématique: École normale supérieure
  • Searching for the Grand Paris: Sciences Po
  • Docencia con pedagogía activa mediada con tecnología digital: Universidad de los Andes
  • Cities are back in town : sociologie urbaine pour un monde globalisé: Sciences Po
  • Become a changemaker, build a career with purpose and impact: HEC Paris
  • Privacy in the Western World: 28DIGITAL
  • Teacher SEL: Programs, Possibilities, and Contexts: University of Colorado Boulder
  • Write Professional Emails in English: Georgia Institute of Technology
  • Public Goods, Common Resources, and Externalities: University of Illinois Urbana-Champaign

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok