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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


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    EDUCBA

    Analyze and Query Data Using SAS SQL

    Skills you'll gain: SQL, SAS (Software), Query Languages, Data-Driven Decision-Making, Stored Procedure, Data Manipulation

    Beginner · Course · 1 - 4 Weeks

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    Coursera

    Boost Team Approvals

    Skills you'll gain: Team Performance Management, Workflow Management, Collaboration, Standard Operating Procedure, Project Documentation, Project Management Software, Process Management, Employee Surveys, Continuous Improvement Process, Performance Improvement, Data Collection, Developing Training Materials

    Beginner · Course · 1 - 4 Weeks

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    SAS

    SAS Programmer

    Skills you'll gain: Data Manipulation, SAS (Software), Data Access, Data Import/Export, Microsoft Excel, Data Analysis, Consolidation, Data Transformation, Exploratory Data Analysis, Data Validation, Data Synthesis, Statistical Analysis, Statistical Programming, Data Processing, Data Preprocessing, SQL, Descriptive Statistics, Computer Programming, Data Presentation, Debugging

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
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    3.5K reviews

    Beginner · Professional Certificate · 3 - 6 Months

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    Interactive Brokers

    Practical Guide to Trading

    Skills you'll gain: Derivatives, Equities, Risk Analysis, Financial Trading, International Finance, Investments, Securities Trading, Financial Market, Risk Management, Financial Analysis, Financial Statement Analysis, Market Analysis, Analysis, Capital Markets, Portfolio Risk, Tax, Balance Sheet, Financial Regulations, Business Metrics, Market Data

    4.4
    Rating, 4.4 out of 5 stars
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    851 reviews

    Beginner · Specialization · 3 - 6 Months

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    Microsoft

    Excel and Copilot Fundamentals

    Skills you'll gain: Prompt Engineering, Excel Formulas, Microsoft Copilot, Microsoft Excel, Data Visualization, Data Analysis, Data Entry, Data Presentation, Spreadsheet Software, Data Manipulation, User Interface (UI)

    4.2
    Rating, 4.2 out of 5 stars
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    325 reviews

    Beginner · Course · 1 - 3 Months

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    EDUCBA

    Build & Customize a PrestaShop Medical E-Commerce Store

    Skills you'll gain: Visual Merchandising, Product Knowledge, Workflow Management, E-Commerce, Content Management Systems, Project Planning, User Interface and User Experience (UI/UX) Design, Software Installation, Responsive Web Design, System Requirements, Search Engine Optimization

    Beginner · Course · 1 - 4 Weeks

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    Coursera

    Manage Schema Evolution in Real‑Time Data

    Skills you'll gain: Data Pipelines, Apache Kafka, Operational Databases, Continuous Monitoring, Data Integrity, Real Time Data, Data Warehousing, Data Modeling, Software Versioning, Continuous Integration, Data Validation, Automation, Warehouse Management, Automation Engineering

    Intermediate · Course · 1 - 4 Weeks

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    University of Michigan

    Applied Social Network Analysis in Python

    Skills you'll gain: Network Analysis, Social Network Analysis, Graph Theory, Data Analysis, Analysis, Pandas (Python Package), Predictive Analytics, Unsupervised Learning, Matplotlib, Python Programming, Data Import/Export, Algorithms

    4.6
    Rating, 4.6 out of 5 stars
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    2.7K reviews

    Intermediate · Course · 1 - 4 Weeks

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    Università Bocconi

    Arts and Heritage Management

    Skills you'll gain: Leadership and Management, Business Management, Team Management, Brand Management, Leadership Studies, Brand Strategy, Innovation, Art History, Fundraising, Data-Driven Decision-Making, Customer Relationship Management, Marketing, Customer experience improvement

    4.8
    Rating, 4.8 out of 5 stars
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    1.5K reviews

    Mixed · Course · 1 - 3 Months

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    AI CERTs

    AI for Research & Analysis

    Skills you'll gain: Responsible AI, Predictive Modeling, Data Analysis, Research, AI Product Strategy, Statistical Analysis, Data Preprocessing, Data Science, Research Methodologies, AI Enablement, Artificial Intelligence, Artificial Intelligence and Machine Learning (AI/ML), Generative AI Agents, Generative AI, Research and Design, Research Reports, Ethical Standards And Conduct, Qualitative Research, Emerging Technologies

    Intermediate · Course · 1 - 3 Months

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    California Institute of the Arts

    Visual Elements of User Interface Design

    Skills you'll gain: User Interface (UI) Design, Graphic and Visual Design, Design, Design Elements And Principles, Human Computer Interaction, Typography, Graphic Design, Layout Design, Information Architecture, Application Design, Interaction Design, User Experience Design

    4.7
    Rating, 4.7 out of 5 stars
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    6.4K reviews

    Beginner · Course · 1 - 3 Months

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    Microsoft

    Data Analysis and Visualization with Power BI

    Skills you'll gain: Dashboard, Power BI, Data Storytelling, Data Visualization Software, Data Visualization, Data Presentation, Advanced Analytics, Statistical Reporting, Interactive Data Visualization, Business Intelligence, Data Analysis, Web Content Accessibility Guidelines

    4.7
    Rating, 4.7 out of 5 stars
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    998 reviews

    Beginner · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Analyze and Query Data Using SAS SQL: EDUCBA
  • Boost Team Approvals: Coursera
  • SAS Programmer: SAS
  • Practical Guide to Trading: Interactive Brokers
  • Excel and Copilot Fundamentals: Microsoft
  • Build & Customize a PrestaShop Medical E-Commerce Store: EDUCBA
  • Manage Schema Evolution in Real‑Time Data: Coursera
  • Applied Social Network Analysis in Python: University of Michigan
  • Arts and Heritage Management: Università Bocconi
  • AI for Research & Analysis: AI CERTs

Skills you can learn in Marketing

Market (economics) (28)
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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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