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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


More to explore:

Popular Marketing Analytics Courses and Certifications


  • L

    Logical Operations

    Power BI: Dashboards, Collaboration, and Optimization

    Skills you'll gain: Power BI, Dashboard, Collaborative Software, Collaboration, Data Sharing, Microsoft Power Platform, Microsoft Excel, Business Intelligence, Microsoft 365, Mobile Security, Interactive Data Visualization, Microsoft PowerPoint, Microsoft Office, Data Analysis Software, Performance Tuning, Data Analysis

    Mixed · Course · 1 - 4 Weeks

  • L

    Logical Operations

    Crystal Reports: Report Fundamentals

    Skills you'll gain: Business Reporting, Microsoft Access, Report Writing, Microsoft Excel, Data Presentation, Business Intelligence Software, SAP Applications, Data Analysis Software, Business Intelligence, Data Analysis, Microsoft Office

    Mixed · Course · 1 - 4 Weeks

  • L

    Logical Operations

    Power BI: Modeling, Filtering, and Advanced Analysis

    Skills you'll gain: Data Analysis Expressions (DAX), Power BI, Data Modeling, Data Analysis, Microsoft Excel, Interactive Data Visualization, Advanced Analytics, Business Intelligence, Data Analysis Software, Statistical Analysis, Time Series Analysis and Forecasting, Microsoft PowerPoint, Microsoft 365, Microsoft Office, Query Languages

    Mixed · Course · 1 - 4 Weeks

  • U

    University of Pittsburgh

    Cloud Computing for Data Science

    Skills you'll gain: Apache Hadoop, Cloud Computing, Apache Spark, Web Services, Cloud Services, Cloud Computing Architecture, Cloud Infrastructure, PySpark, Cloud Applications, Cloud Platforms, Data Pipelines, Google Cloud Platform, Distributed Computing, Data Processing, Cloud Storage, Docker (Software), Virtualization, Containerization, Restful API, Data Architecture

    Build toward a degree

    Intermediate · Specialization · 1 - 3 Months

  • I

    IE Business School

    Brand Identity and Strategy

    Skills you'll gain: Brand Strategy, Branding, Brand Awareness, Logo Design, Brand Management, Target Audience, Target Market, Consumer Behaviour, Value Propositions, Marketing, Customer Insights, Marketing Psychology, Marketing Strategies, Advertising, Competitive Analysis, Typography, Storytelling, Color Theory

    4.7
    Rating, 4.7 out of 5 stars
    ·
    883 reviews

    Intermediate · Course · 1 - 3 Months

  • B

    Board Infinity

    Visual Branding with Canva: Building Complete Brand Systems

    Skills you'll gain: Logo Design, Typography, Canva (Software), Style Guides, Brand Strategy, Branding, Graphic and Visual Design, Scalability, Marketing Design, Color Theory, Brand Management, Presentations, Design Elements And Principles, AI Enablement, Auditing, Asset Management

    Intermediate · Course · 1 - 3 Months

  • E

    EDUCBA

    Analyze Financial Data with Python for Decision Making

    Skills you'll gain: Trend Analysis, Data-Driven Decision-Making, Statistical Analysis, Financial Modeling, Python Programming

    Beginner · Course · 1 - 4 Weeks

  • U

    Universidad de Palermo

    Dirección y Gestión de Negocios

    Skills you'll gain: Human Capital, Human Resource Strategy, Human Resources Management and Planning, Business Process Management, IT Management, Marketing, Talent Management, Brand Management, Business Process Improvement, Technical Management, Business Economics, Brand Strategy, Strategic Marketing, Operations Management, Leadership Development, Continuous Improvement Process, Value Propositions, Market Dynamics, Economics, Economic Development

    4.8
    Rating, 4.8 out of 5 stars
    ·
    3.1K reviews

    Beginner · Specialization · 1 - 3 Months

  • M

    Microsoft

    Microsoft AI Product Manager

    Skills you'll gain: Competitive Analysis, Market Research, User Story, User Interface (UI), Product Roadmaps, Competitive Intelligence, AI Product Strategy, Usability, Persona Development, Product Development, Market Analysis, Product Management, Product Lifecycle Management, Design Thinking, User Interface (UI) Design, Market Opportunities, Quality Assurance and Control, Technology Roadmaps, Product Strategy, Data Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    383 reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • U

    University of Toronto

    Plant Bioinformatic Methods

    Skills you'll gain: Bioinformatics, Network Analysis, Molecular Biology, Biostatistics, Biotechnology, Analysis, Informatics, Data Visualization Software, Data Analysis, Data Synthesis, Life Sciences, Statistical Methods, Data Mining, Cell Biology, Exploratory Data Analysis, Technical Communication, Data Processing, Structural Analysis, Databases, Data Collection

    4.7
    Rating, 4.7 out of 5 stars
    ·
    2.1K reviews

    Beginner · Specialization · 3 - 6 Months

  • C

    Coursera

    Manage Suppliers: From List to Onboarding

    Skills you'll gain: Supplier Management, Vendor Management, Vendor Relationship Management, Supplier Relationship Management, Strategic Sourcing, Procurement, Compliance Management, Data Integrity, Workflow Management, Data Quality, Market Analysis

    Beginner · Course · 1 - 4 Weeks

  • I

    IE Business School

    Pricing Strategy

    Skills you'll gain: Price Negotiation, Strategic Marketing, Product Strategy, Revenue Management, Market Dynamics, Marketing Psychology, Consumer Behaviour, Business Marketing, Customer Analysis, Cost Accounting, Profit and Loss (P&L) Management, Customer Insights, Market Research, Sales, Competitive Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.1K reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Power BI: Dashboards, Collaboration, and Optimization: Logical Operations
  • Crystal Reports: Report Fundamentals: Logical Operations
  • Power BI: Modeling, Filtering, and Advanced Analysis: Logical Operations
  • Cloud Computing for Data Science: University of Pittsburgh
  • Brand Identity and Strategy: IE Business School
  • Visual Branding with Canva: Building Complete Brand Systems: Board Infinity
  • Analyze Financial Data with Python for Decision Making: EDUCBA
  • Dirección y Gestión de Negocios: Universidad de Palermo
  • Microsoft AI Product Manager: Microsoft
  • Plant Bioinformatic Methods: University of Toronto

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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