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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


More to explore:

Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    C

    California Institute of the Arts

    Plan a Successful Freelancing Business

    Skills you'll gain: Competitive Analysis, Business Planning, Business Strategy, Market Analysis, Market Opportunities, Value Propositions, Peer Review, Entrepreneurship, Business Modeling, Service Design, Goal Setting

    4.7
    Rating, 4.7 out of 5 stars
    ·
    304 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    Status: AI skills
    AI skills
    M

    Microsoft

    Microsoft UX Design

    Skills you'll gain: Storyboarding, User Research, Information Architecture, User Experience Design, Design Thinking, Prototyping, Usability Testing, User Experience, Persona (User Experience), Wireframing, Design Research, User Interface and User Experience (UI/UX) Design, Interaction Design, Web Content Accessibility Guidelines, Human Centered Design, Figma (Design Software), Usability, User Interface (UI) Design, User Centered Design, Artificial Intelligence

    4.6
    Rating, 4.6 out of 5 stars
    ·
    582 reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of California San Diego

    Algorithms on Strings

    Skills you'll gain: Bioinformatics, Algorithms, Data Structures, Text Mining, Theoretical Computer Science, Computational Thinking

    4.5
    Rating, 4.5 out of 5 stars
    ·
    1.1K reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Exploring and Producing Data for Business Decision Making

    Skills you'll gain: Statistical Inference, Business Analytics, Descriptive Statistics, Sampling (Statistics), Data-Driven Decision-Making, Data Analysis, Data Presentation, Statistical Analysis, Microsoft Excel, Exploratory Data Analysis, Probability & Statistics, Decision Making, Probability Distribution

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    CRM, Dados e o Futuro Centrado no Cliente

    Skills you'll gain: Customer Relationship Management, Customer Data Management, Data-Driven Decision-Making, Sales Process, Big Data, Customer Insights, Customer experience strategy (CX), Business Analytics, Target Market, Business Metrics, Analytics, Artificial Intelligence

    4.6
    Rating, 4.6 out of 5 stars
    ·
    49 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    Simplilearn

    Content Strategy

    Skills you'll gain: Content Strategy, Content Marketing, Content Performance Analysis, Web Content, Social Media Content, Paid media, Digital Content, Marketing Strategies, Content Creation, Email Marketing, Copywriting, Search Engine Optimization, Digital Advertising, Business-To-Consumer, Target Audience, Key Performance Indicators (KPIs), Customer Engagement, B2B Sales

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Probability Foundations for Data Science and AI

    Skills you'll gain: Probability, Probability & Statistics, Probability Distribution, Bayesian Statistics, Statistical Methods, Data Analysis, Statistical Analysis, Artificial Intelligence

    Build toward a degree

    4.5
    Rating, 4.5 out of 5 stars
    ·
    275 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    P

    Pontificia Universidad Católica de Chile

    Escalamiento exitoso e Innovación en los Negocios

    Skills you'll gain: Innovation, Entrepreneurship, Marketing Strategies, Financial Management, Growth Strategies, Business Strategy, Business Leadership, Business Development, Marketing, Leadership and Management, Corporate Finance, Strategic Decision-Making, Business Management, Global Marketing, Governance, International Finance, Organizational Structure

    4.7
    Rating, 4.7 out of 5 stars
    ·
    149 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Build a social media presence for your business using Canva

    Skills you'll gain: Target Audience, Content Creation, Social Media Content, Social Media, Content Strategy, Marketing Materials, Social Media Marketing, Social Media Strategy, Graphic Design, Marketing Design, Branding

    4.6
    Rating, 4.6 out of 5 stars
    ·
    79 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    Starweaver

    Complete Executive Leadership

    Skills you'll gain: Active Listening, Responsible AI, Non-Verbal Communication, Business Writing, Concision, Copywriting, Writing, Cultural Sensitivity, Persuasive Communication, Organizational Change, Interpersonal Communications, Stakeholder Engagement, Google Gemini, Anthropic Claude, Generative AI, Change Management, Communication, Strategic Communication, Marketing Communications, Strategic Marketing

    4.3
    Rating, 4.3 out of 5 stars
    ·
    26 reviews

    Intermediate · Specialization · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    E

    Emory University

    MBE Mastering Business Essentials

    Skills you'll gain: Financial Statements, Return On Investment, Business Strategy, Cash Flows, Supply Chain, Supply Chain Management, Financial Analysis, Income Statement, Corporate Finance, Balance Sheet, Corporate Strategy, Six Sigma Methodology, Business Valuation, Organizational Strategy, Gross Profit, Marketing Strategies, Market Dynamics, Marketing Communications, Target Market, Lean Six Sigma

    4.9
    Rating, 4.9 out of 5 stars
    ·
    49 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Data and Health Indicators in Public Health Practice

    Skills you'll gain: Epidemiology, Public Health, Health Policy, Health Care, Health Disparities, Social Determinants Of Health, Infectious Diseases, Medical Records, Descriptive Analytics, Statistical Methods

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.2K reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Plan a Successful Freelancing Business : California Institute of the Arts
  • Microsoft UX Design: Microsoft
  • Algorithms on Strings: University of California San Diego
  • Exploring and Producing Data for Business Decision Making: University of Illinois Urbana-Champaign
  • CRM, Dados e o Futuro Centrado no Cliente: Fundação Instituto de Administração
  • Content Strategy: Simplilearn
  • Probability Foundations for Data Science and AI: University of Colorado Boulder
  • Escalamiento exitoso e Innovación en los Negocios: Pontificia Universidad Católica de Chile
  • Build a social media presence for your business using Canva: Coursera
  • Complete Executive Leadership: Starweaver

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Analytics (13)
Brand (13)
Digital Marketing (13)
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Plan (11)
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Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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