Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.
Johns Hopkins University
Skills you'll gain: Product Testing, Hazard Analysis, Analytical Chemistry, Environmental Regulations, Pharmacology, Biochemistry, Cell Cultures, Environmental Science, Biochemical Assays, Laboratory Research, Biostatistics, Bioinformatics, Molecular Biology, Data Mining
Intermediate · Course · 1 - 3 Months

O.P. Jindal Global University
Skills you'll gain: Crisis Management, Mediation, Negotiation, Conflict Management, Diplomacy, Leadership, Policy Analysis, Leadership Development, Social Justice, Business Ethics, Organizational Leadership, Ethical Standards And Conduct, Leadership and Management, Business Leadership, Public Policies, Strategic Leadership, Political Sciences, Economics, Policy, and Social Studies, Public Administration, Governance
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: No-Code Development, Generative AI, AI Product Strategy, Application Deployment, LLM Application, AI Enablement, OpenAI, Project Management, Prompt Engineering
Beginner · Guided Project · Less Than 2 Hours

Vanderbilt University
Skills you'll gain: Large Language Modeling, Project Planning, ChatGPT, Risk Analysis, Timelines, Project Risk Management, Performance Metric, Project Schedules, Project Management, Prompt Engineering, Key Performance Indicators (KPIs), Smart Goals, Work Breakdown Structure, Generative AI, Analysis
Mixed · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Customer Retention, Loyalty Programs, Customer Relationship Management, Brand Loyalty, Customer experience improvement, Customer Engagement, Customer Service, Consumer Behaviour, User Feedback, Customer Analysis, Marketing Strategies, Service Improvement, Personalized Service
Beginner · Course · 1 - 4 Weeks

Microsoft
Skills you'll gain: Microsoft Copilot, Microsoft 365, Sales Enablement, Marketing Automation, Customer experience improvement, Generative AI, Business Process Automation, AI Security, Customer Service, Business Metrics, AI Enablement, Return On Investment, Automation, Customer Retention, Critical Thinking
Beginner · Course · 1 - 4 Weeks

University of Colorado Boulder
Skills you'll gain: Productivity, Brand Strategy, Market Research, Professional Networking, Time Management, Branding, Target Audience, Business Modeling, Social Media, Prioritization, Competitive Analysis, Photo/Video Production and Technology, Promotional Materials, Goal Setting, Business Strategy, Marketing Materials, Business Planning, Recruitment, Presentations, Marketing
Intermediate · Specialization · 3 - 6 Months

Skills you'll gain: Google Analytics, Web Analytics, Benchmarking, Content Performance Analysis, Customer Engagement, Customer Analysis, Performance Analysis, Management Reporting, Customer Retention, User Research, Real Time Data, Marketing
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Sales Strategy, Sales Presentation, Sales Enablement, Sales Training, Sales Pipelines, Sales Management, Generative AI, Lead Generation, Sales Prospecting, LinkedIn, B2B Sales, AI Personalization, Prospecting and Qualification, Responsible AI, ChatGPT, Email Marketing, Artificial Intelligence, Marketing Collateral, Proposal Writing, Forecasting
Intermediate · Course · 1 - 4 Weeks

EDHEC Business School
Skills you'll gain: Environmental Policy, Economics, Climate Change Mitigation, Cost Benefit Analysis, Policy Analysis, Environmental Regulations, Market Analysis, Financial Market, Tax, Financial Trading, Mathematical Modeling
Beginner · Course · 1 - 3 Months

University at Buffalo
Skills you'll gain: Data Storytelling, Statistical Process Controls, Data Presentation, Data Visualization Software, Data-Driven Decision-Making, Business Analytics, Tableau Software, Data Analysis, Minitab, Data Cleansing, Statistical Analysis, Data Quality, Process Analysis, Business Process, Key Performance Indicators (KPIs), Matlab
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Design Research, Persona (User Experience), Design Software, Human Centered Design, AI Workflows, User Interface (UI) Design, User Story, Ideation, Brainstorming
Intermediate · Course · 1 - 4 Weeks