Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Brochures, Canva (Software), Graphic Design, Marketing Collateral, Marketing Materials, Presentations, Promotional Materials, Design, Design Elements And Principles, Content Marketing, Marketing
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Data Import/Export, Email Marketing, Campaign Management, User Accounts, Marketing
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Facebook, Advertising Campaigns, Social Media Campaigns, Lead Generation, Social Media, Social Media Marketing, Paid media, Digital Advertising, Campaign Management, Advertising, Driving engagement
Intermediate · Guided Project · Less Than 2 Hours
Skills you'll gain: Generative AI, Insurance, Decision Support Systems, AI Product Strategy, Expense Management, Responsible AI, Data Ethics, AI Enablement, Insurance Policies, Underwriting, AI Personalization, Operational Efficiency, Data-Driven Decision-Making, Claims Processing, Financial Services, Personalized Service, Business Process Automation, Automation, Risk Management, Analytics
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Clinical Trials, Clinical Research, Drug Development, Patient Evaluation, Pharmaceutical Terminology, Clinical Assessment, Quantitative Research, Data Literacy, Patient-centered Care, Statistical Methods, Data Science, Statistical Analysis
Intermediate · Course · 1 - 4 Weeks

University of Colorado Boulder
Skills you'll gain: Social Media Strategy, Social Media Campaigns, Social Media Marketing, Marketing Communications, Digital Media Strategy, Marketing Planning, Customer Insights, Content Performance Analysis, Driving engagement, Plan Execution, Earned Media, Content Creation, Content Strategy, Owned Media, Paid media, Goal Setting
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Model Evaluation, Forecasting, Trend Analysis, Statistical Visualization, Spreadsheet Software, Predictive Analytics, Regression Analysis, Time Series Analysis and Forecasting, Data Visualization, Statistical Analysis, Plot (Graphics), Data-Driven Decision-Making, Data Analysis
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Advertising, Advertising Campaigns, Facebook, Marketing Automation, Social Media Management, Marketing, Social Media, Social Media Marketing, Target Audience, Goal Setting, Digital Marketing
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Facebook, Online Advertising, Advertising, Digital Advertising, Advertising Campaigns, Social Media, Social Media Marketing, Lead Generation
Beginner · Guided Project · Less Than 2 Hours

Johns Hopkins University
Skills you'll gain: Data Visualization Software, Scientific Visualization, Interactive Data Visualization, Geospatial Information and Technology, Data Presentation, Color Theory, Graphic and Visual Design, Data Visualization, Tree Maps, Visualization (Computer Graphics), Data Storytelling, Design Elements And Principles, Plot (Graphics), Data Literacy, Heat Maps, Computer Displays, Exploratory Data Analysis, Time Series Analysis and Forecasting, Data Mapping, Display Devices
Intermediate · Specialization · 3 - 6 Months

Skills you'll gain: Facebook, Web Analytics, Social Media Marketing, Customer Analysis, User Accounts, Social Media, E-Commerce
Beginner · Guided Project · Less Than 2 Hours

HubSpot Academy
Skills you'll gain: Sales Management, Sales Enablement, HubSpot CRM, Data Visualization, Prospecting and Qualification, Sales Presentations, Persona Development, Sales Process, Inside Sales, Sales Strategy, Lead Generation, Sales Development, Employee Onboarding, Service Level Agreement, Sales Pipelines, Sales Prospecting, Sales, Employee Coaching, Target Audience, Customer Success Management
Beginner · Professional Certificate · 3 - 6 Months