• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


Popular Social Media Marketing Courses and Certifications


  • T

    The Chinese University of Hong Kong

    Structuring Values in Modern China

    Skills you'll gain: Culture, Social Studies, Cultural Diversity, World History, Ancient History, Sociology, Social Sciences, Research, Science and Research, Political Sciences, Economics

    4.7
    Rating, 4.7 out of 5 stars
    ·
    36 reviews

    Mixed · Course · 1 - 3 Months

  • T

    Technion - Israel Institute of Technology

    From Idea to Startup

    Skills you'll gain: Business Planning, Value Propositions, Entrepreneurship, Ideation, Business Strategy, New Product Development, Risk Management, Product Development, Innovation, Communication, Business Risk Management, Persuasive Communication, Feasibility Studies, Verification And Validation, Interviewing Skills

    4.8
    Rating, 4.8 out of 5 stars
    ·
    780 reviews

    Mixed · Course · 1 - 3 Months

  • U

    University of Geneva

    Cognition sociale

    Skills you'll gain: Psychology, Social Sciences, Sociology, Empathy & Emotional Intelligence, Human Development, Cultural Diversity, Autism Spectrum Disorders, Child Development, Interpersonal Communications, Non-Verbal Communication, Neurology, Research Methodologies

    4.9
    Rating, 4.9 out of 5 stars
    ·
    35 reviews

    Beginner · Course · 1 - 3 Months

  • E

    ESSEC Business School

    International and Cross-Cultural Negotiation

    Skills you'll gain: Communication Strategies, Cultural Sensitivity, Intercultural Competence, Cultural Diversity, Verbal Communication Skills, Communication, Relationship Building, Non-Verbal Communication, Negotiation, International Relations

    4.7
    Rating, 4.7 out of 5 stars
    ·
    662 reviews

    Intermediate · Course · 1 - 4 Weeks

  • O

    O.P. Jindal Global University

    Economics of Reforms and Regulations

    Skills you'll gain: Behavioral Economics, Environmental Regulations, Economics, Economics, Policy, and Social Studies, Governance, Financial Regulation, Public Policies, Health And Safety Standards, Bidding, Regulation and Legal Compliance, Banking, Procurement, Innovation, Cost Benefit Analysis

    Build toward a degree

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Piktochart pour les débutants

    Skills you'll gain: Marketing Materials, Marketing Design, Presentations, Data Visualization, Content Creation, Graphic Design, Content Marketing, Social Media, Digital Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • U

    University of Colorado Boulder

    Exploring Our Responses to Climate Change

    Skills you'll gain: Climate Change Mitigation, Risk Management, Climate Change Adaptation, Mitigation, Business Risk Management, Environmental Policy, Environmental Issue, Environment, Corporate Sustainability, Environmental Resource Management, Persuasive Communication, Media and Communications, Social Sciences, Social Impact, Community Development, Adaptability, Scientific Methods, Action Oriented, Vulnerability, Political Sciences

    4.8
    Rating, 4.8 out of 5 stars
    ·
    288 reviews

    Beginner · Specialization · 1 - 3 Months

  • U

    Universidade Estadual de Campinas

    Pensamento Crítico, Lógica e Argumentação

    Skills you'll gain: Logical Reasoning, Deductive Reasoning, Persuasive Communication, Research, Oral Expression, Writing, Journalism, Media and Communications, Appeals, Statistics

    4.7
    Rating, 4.7 out of 5 stars
    ·
    134 reviews

    Beginner · Course · 1 - 3 Months

  • A

    Aptly

    Search Advertising with Google

    Skills you'll gain: Google Ads, Advertising Campaigns, Pay Per Click Advertising, Search Engine Marketing, Campaign Management, Performance Analysis, Performance marketing, Keyword Research, Performance Measurement, Bidding, Online Advertising, Digital Advertising, Web Analytics, Registration, Advertising, Marketing, Performance Metric, Digital Marketing, Key Performance Indicators (KPIs), Test Planning

    4.4
    Rating, 4.4 out of 5 stars
    ·
    13 reviews

    Beginner · Specialization · 1 - 3 Months

  • U

    Universidad Nacional Autónoma de México

    Introducción al mundo de las negociaciones

    Skills you'll gain: Negotiation, Interpersonal Communications, Communication, Relationship Building, Leadership, Conflict Management, Business Ethics, Cultural Diversity, Empathy & Emotional Intelligence

    4.8
    Rating, 4.8 out of 5 stars
    ·
    757 reviews

    Mixed · Course · 1 - 3 Months

  • I

    IMD - International Institute for Management Development

    Sustainability for Business: ESG Fundamentals

    Skills you'll gain: Environmental Social And Corporate Governance (ESG), Corporate Sustainability, Sustainable Business, Sustainable Development, Business Ethics, Compliance Management, Sustainability Reporting, Environmental Management Systems, Stakeholder Management, Governance, Stakeholder Engagement, Leadership, Social Impact, Stakeholder Communications, Risk Management, Business Strategy, Organizational Change

    4.8
    Rating, 4.8 out of 5 stars
    ·
    122 reviews

    Beginner · Course · 1 - 3 Months

  • T

    Tsinghua University

    General Academic English

    Skills you'll gain: Liberal Arts, Social Sciences, Economics, Psychology, Research, Business Management, Environmental Issue, Writing, Engineering, Scientific, and Technical Instruments, Vocabulary

    4.1
    Rating, 4.1 out of 5 stars
    ·
    106 reviews

    Intermediate · Course · 1 - 3 Months

Searches related to social media marketing

meta social media marketing
meta social media marketing professional certificate
introduction to social media marketing
social media marketing free
social media marketing specialization
free social media marketing
social media marketing in practice
meta social media marketing capstone
1…249250251…497

In summary, here are 10 of our most popular social media marketing courses

  • Structuring Values in Modern China: The Chinese University of Hong Kong
  • From Idea to Startup: Technion - Israel Institute of Technology
  • Cognition sociale: University of Geneva
  • International and Cross-Cultural Negotiation: ESSEC Business School
  • Economics of Reforms and Regulations: O.P. Jindal Global University
  • Piktochart pour les débutants: Coursera
  • Exploring Our Responses to Climate Change: University of Colorado Boulder
  • Pensamento Crítico, Lógica e Argumentação: Universidade Estadual de Campinas
  • Search Advertising with Google: Aptly
  • Introducción al mundo de las negociaciones: Universidad Nacional Autónoma de México

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok