• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


  • A

    Alfaisal University | KLD

    المؤشرات الاقتصادية | Economic Indicators

    Skills you'll gain: Economic Development, Performance Analysis, Economics, Business Economics, International Finance, Market Data, Business Valuation, Financial Acumen, Key Performance Indicators (KPIs), Business Metrics, Equities, Supply And Demand, Payment Systems, Market Dynamics

    5
    Rating, 5 out of 5 stars
    ·
    9 reviews

    Beginner · Course · 1 - 4 Weeks

  • A

    Arizona State University

    Electron and Ion Beam Characterization

    Skills you'll gain: Semiconductors, Analytical Testing, Engineering, Scientific, and Technical Instruments, Analytical Chemistry, Failure Analysis, Materials science, Electronics, Image Analysis, Laboratory Testing, Electronic Components, Laboratory Equipment, Quantitative Research, Scientific Visualization, Qualitative Research

    4.8
    Rating, 4.8 out of 5 stars
    ·
    17 reviews

    Intermediate · Course · 1 - 3 Months

  • U

    Universidades Anáhuac

    Ciencia de Datos Aplicada al Marketing

    Skills you'll gain: Regression Analysis, Marketing Analytics, Statistical Software, Data Mining, Data-Driven Decision-Making, Business Intelligence, Statistical Methods, Business Analytics, Correlation Analysis, Target Market, Customer Analysis, SPSS, Data Analysis, Statistical Analysis, Marketing, Market Research, Consumer Behaviour, Microsoft Excel

    Beginner · Course · 1 - 3 Months

  • I

    Indian Institute for Human Settlements

    Reimagining Education for Equity

    Skills you'll gain: Social Justice, Child Development, Community Development, Working With Children, Education and Training, Socioeconomics, Higher Education, Pedagogy, Sustainable Development, Cultural Diversity, Social Impact, Teaching, Curriculum Development, Policy Analysis, Diversity Equity and Inclusion Initiatives, Qualitative Research, Critical Thinking

    Intermediate · Course · 1 - 3 Months

  • E

    ESSEC Business School

    Belles histoires d'entreprises à impact

    Skills you'll gain: Sustainable Design, Social Impact, Sustainable Business, Corporate Sustainability, Environmental Social And Corporate Governance (ESG), Sustainable Development, Waste Minimization, Business Ethics, Program Evaluation, Entrepreneurship, Product Lifecycle Management, Investments, Economic Development, Market Opportunities, Business Modeling, Innovation, Stakeholder Engagement

    4.8
    Rating, 4.8 out of 5 stars
    ·
    26 reviews

    Beginner · Course · 1 - 3 Months

  • A

    Arizona State University

    Foundational Sustainability Skills & Competencies

    Skills you'll gain: Program Implementation, Plan Execution, Business Planning, Sustainability Reporting, Contract Management, Policy Development, Annual Reports, Vendor Contracts, Goal Setting, Corporate Sustainability, Sustainable Business, Strategic Partnership, Interactive Learning, Project Planning, Peer Review, Report Writing, Business Reporting, Communication

    4.5
    Rating, 4.5 out of 5 stars
    ·
    20 reviews

    Beginner · Course · 1 - 3 Months

  • E

    Erasmus University Rotterdam

    Necessary Condition Analysis (NCA)

    Skills you'll gain: Analysis, Data Analysis, Statistical Reporting, Analytical Skills, Exploratory Data Analysis, Quantitative Research, Statistical Analysis, Statistical Software, Small Data, R (Software), R Programming, Sampling (Statistics), Technical Communication, Research Methodologies, Scatter Plots, Statistical Hypothesis Testing, Data Collection

    4.9
    Rating, 4.9 out of 5 stars
    ·
    28 reviews

    Beginner · Course · 1 - 3 Months

  • D

    Dartmouth College

    Neural Basis of Imagination, Free Will, and Morality

    Skills you'll gain: Creativity, Culture, Liberal Arts, Neurology, Research, Psychology, Social Sciences, Science and Research, Ethical Standards And Conduct, Anthropology, Sociology, Governance

    4.9
    Rating, 4.9 out of 5 stars
    ·
    9 reviews

    Mixed · Course · 1 - 4 Weeks

  • S

    SkillsBooster Academy

    AI Agents 101: Tools for Marketing & Business

    Skills you'll gain: Prompt Engineering, Marketing Strategies, Artificial Intelligence and Machine Learning (AI/ML), Strategic Marketing, Marketing Analytics, Artificial Intelligence, Generative AI, Agentic systems, Content Development and Management, Digital Marketing, Content Creation, Automation, Business Ethics, Customer experience improvement, Machine Learning, Natural Language Processing, Content Management, Creativity, Ethical Standards And Conduct, Interactive Data Visualization

    4.5
    Rating, 4.5 out of 5 stars
    ·
    11 reviews

    Beginner · Course · 1 - 3 Months

  • P

    Packt

    Conversation Design for Chatbots & Voice Assistants

    Skills you'll gain: User Interface (UI), Prompt Engineering, Interaction Design, User Experience Design, Responsible AI, User Interface and User Experience (UI/UX) Design, Human Computer Interaction, User Flows, Usability Testing, Context Management, AI Personalization, Multimodal Prompts, User Research, Prototyping, Technical Communication, Data Ethics, Natural Language Processing

    Intermediate · Course · 1 - 3 Months

  • A

    Aptly

    Google Search Advertising Foundations

    Skills you'll gain: Google Ads, Advertising Campaigns, Search Engine Marketing, Campaign Management, Pay Per Click Advertising, Performance marketing, Keyword Research, Performance Measurement, Online Advertising, Digital Advertising, Advertising, Marketing, Copywriting, Quality Assessment

    4.8
    Rating, 4.8 out of 5 stars
    ·
    9 reviews

    Beginner · Course · 1 - 3 Months

  • G

    Goldman Sachs

    Expanda Seus Negócios com o 10,000 Women da Goldman Sachs

    Skills you'll gain: Feasibility Studies, Business Planning, Market Opportunities, Growth Strategies, Business Development, Business Strategies, Entrepreneurship, Peer Review, Business Acumen, Business Analysis, Goal Setting

    5
    Rating, 5 out of 5 stars
    ·
    113 reviews

    Mixed · Course · 1 - 4 Weeks

Searches related to market research

market research and consumer behavior
market research and competitive analysis
market research specialization
market research analyst
market research essentials for marketing management
market research methods and data analysis certificate
market research free
market research and analysis for tech industries
1…284285286…375

In summary, here are 10 of our most popular market research courses

  • المؤشرات الاقتصادية | Economic Indicators: Alfaisal University | KLD
  • Electron and Ion Beam Characterization: Arizona State University
  • Ciencia de Datos Aplicada al Marketing: Universidades Anáhuac
  • Reimagining Education for Equity: Indian Institute for Human Settlements
  • Belles histoires d'entreprises à impact: ESSEC Business School
  • Foundational Sustainability Skills & Competencies: Arizona State University
  • Necessary Condition Analysis (NCA): Erasmus University Rotterdam
  • Neural Basis of Imagination, Free Will, and Morality: Dartmouth College
  • AI Agents 101: Tools for Marketing & Business: SkillsBooster Academy
  • Conversation Design for Chatbots & Voice Assistants: Packt

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok