• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


  • F

    Fundação Instituto de Administração

    Hábitos do Consumidor

    Skills you'll gain: Consumer Behaviour, Customer Retention, Strategic Marketing, Marketing Strategies, Customer Analysis, Customer Insights, Target Market, Brand Strategy, Market Analysis, Sociology, Decision Making

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Engineer AI Models: Explain, Tune & Experiment

    Skills you'll gain: Feature Engineering, Fraud detection, Jupyter, Program Management, Responsible AI, Model Evaluation, Performance Improvement, Project Management, Performance Metric, Business Analytics, Credit Risk, Performance Analysis, Performance Tuning, Machine Learning Methods, Test Planning, Test Engineering, Research Design, Technical Communication

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Create attractive infographics with Creately

    Skills you'll gain: Process Flow Diagrams, Process Mapping, Target Audience, Data Visualization, User Accounts, Business Process, Graphic Design, Business Strategy

    Beginner · Guided Project · Less Than 2 Hours

  • V

    Vanderbilt University

    Qualitative Methods for Quantitative People (with GenAI)

    Skills you'll gain: Large Language Modeling, Responsible AI, Decision Making, Team Management, Resource Allocation, Generative AI, Qualitative Research, Prompt Engineering, Analysis, Communication, Project Management, Data Ethics, Data-Driven Decision-Making, Data Storytelling, Data Visualization

    2.8
    Rating, 2.8 out of 5 stars
    ·
    8 reviews

    Beginner · Course · 1 - 3 Months

  • S

    S.P. Jain Institute of Management and Research

    Finance for Decision-Making

    Skills you'll gain: Financial Statements, Financial Acumen, Decision Making, Cost Benefit Analysis, Personal Development, Critical Thinking, Stress Management, Mindfulness

    Intermediate · Course · 1 - 3 Months

  • E

    EDUCBA

    SEO Foundations: Analyze, Optimize & Grow

    Skills you'll gain: Search Engine Optimization, Consumer Behaviour, Marketing, Web Analytics and SEO, Marketing Strategies, Digital Advertising, Keyword Research, Digital Marketing, Marketing Effectiveness, Advertising, Brand Strategy, Market Analysis, Goal Setting

    Mixed · Course · 1 - 4 Weeks

  • R

    Rice University

    Introduction to Archaeology: Archaeology as Activism

    Skills you'll gain: Timelines, Social Impact, Social Justice, Social Sciences, Ancient History, Sustainable Development, Anthropology, Environment, Case Studies, Community Development, Climate Change Programs, Cultural Sensitivity, World History, Cultural Diversity, Ethical Standards And Conduct

    3.7
    Rating, 3.7 out of 5 stars
    ·
    6 reviews

    Beginner · Course · 1 - 3 Months

  • L

    L&T EduTech

    Pile foundation

    Skills you'll gain: Building Codes, Construction, Structural Engineering, Construction Engineering, Laboratory Testing, Civil Engineering, Structural Analysis, Engineering Design Process, Engineering Calculations, Engineering Analysis

    Advanced · Course · 1 - 3 Months

  • C

    Coursera

    Créer une publicité Facebook à partir de votre page

    Skills you'll gain: Target Audience, Facebook, Marketing Budgets, Advertising Campaigns, Campaign Management, Budget Management, Advertising, Online Advertising, Digital Advertising, Paid media, Content Creation, Marketing, Social Media

    Intermediate · Guided Project · Less Than 2 Hours

  • L

    L&T EduTech

    Tunnel Construction Practices

    Skills you'll gain: Construction Engineering, Construction, Civil Engineering, Construction Management, Structural Engineering, Environmental Monitoring, Engineering Practices, Safety Standards, Architecture and Construction, System Monitoring, Failure Analysis, Structural Analysis, Engineering Design Process, Engineering Analysis, Engineering Calculations

    Advanced · Course · 1 - 3 Months

  • C

    Coursera

    Strategic Career Planning in Technology-Based Roles

    Skills you'll gain: Strategic Planning, Workforce Development, Applicant Tracking Systems, Professional Networking, Computer Science, LinkedIn, Professional Development, Technology Strategies, Recruitment, Adaptability, Information Technology, Branding

    3.8
    Rating, 3.8 out of 5 stars
    ·
    6 reviews

    Intermediate · Course · 1 - 4 Weeks

  • S

    Simplilearn

    Basics of Ethereum

    Skills you'll gain: Blockchain, Emerging Technologies, FinTech, Cryptography, Technical Analysis, Distributed Computing, Transaction Processing, Scalability

    Beginner · Course · 1 - 4 Weeks

Searches related to market research

market research and consumer behavior
market research and competitive analysis
market research specialization
market research analyst
market research essentials for marketing management
market research methods and data analysis certificate
market research free
market research and analysis for tech industries
1…306307308…375

In summary, here are 10 of our most popular market research courses

  • Hábitos do Consumidor: Fundação Instituto de Administração
  • Engineer AI Models: Explain, Tune & Experiment: Coursera
  • Create attractive infographics with Creately: Coursera
  • Qualitative Methods for Quantitative People (with GenAI): Vanderbilt University
  • Finance for Decision-Making: S.P. Jain Institute of Management and Research
  • SEO Foundations: Analyze, Optimize & Grow: EDUCBA
  • Introduction to Archaeology: Archaeology as Activism: Rice University
  • Pile foundation: L&T EduTech
  • Créer une publicité Facebook à partir de votre page: Coursera
  • Tunnel Construction Practices : L&T EduTech

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok