Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Arizona State University
Skills you'll gain: Sales Presentations, Brainstorming, Ideation, Selling Techniques, Marketing Communications, Advertising, Business Marketing, Promotional Strategies, Presentations, Consultative Selling, Persuasive Communication, Business Writing, Employee Surveys, Public Speaking, Influencing, Vocabulary
Intermediate · Course · 1 - 3 Months
University of Illinois Urbana-Champaign
Skills you'll gain: Global Marketing, Consumer Behaviour, Marketing Planning, Marketing, Cultural Sensitivity, Marketing Management, Branding, Marketing Strategies, Market Analysis, Brand Management, Cultural Diversity, Product Marketing, Product Promotion, Market Opportunities, Strategic Planning
Build toward a degree
Beginner · Course · 1 - 3 Months

Universidad de Palermo
Skills you'll gain: Target Market, Marketing Management, Branding, Strategic Marketing, Marketing Strategies, Marketing, Marketing Communications, Brand Strategy, Marketing Strategy and Techniques, Market Research, Communication Strategies, Business Strategy, Competitive Analysis, Market Dynamics, Consumer Behaviour, Value Propositions
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Target Audience, Generative AI, Social Media Marketing, Social Media, Social Media Strategy, AI Product Strategy, MarTech, Content Creation, Digital Marketing
Beginner · Course · 1 - 4 Weeks

Real Madrid Graduate School Universidad Europea
Skills you'll gain: Loyalty Programs, Marketing Analytics, Branding, Customer Engagement, Brand Management, Marketing, Marketing Strategy and Techniques, Digital Transformation, Social Media Strategy, Content Strategy, Strategic Partnership, Customer experience improvement, Customer Relationship Management, Personalized Service, Data Analysis, Technology Strategies, Innovation, Cross Platform Development, Artificial Intelligence, Ethical Standards And Conduct
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Network Troubleshooting, Kubernetes, Google Cloud Platform, Application Performance Management, Event Monitoring, Query Languages, Analytics, Performance Tuning
Beginner · Project · Less Than 2 Hours

Northeastern University
Skills you'll gain: Time Series Analysis and Forecasting, Exploratory Data Analysis, Data Analysis, Data Wrangling, Probability & Statistics, Unsupervised Learning, Data Science, Text Mining, Data Manipulation, Statistical Analysis, Data Structures, Data Cleansing, Programming Principles, Data Visualization Software, Python Programming
Mixed · Course · 1 - 4 Weeks
Emory University
Skills you'll gain: Customer Analysis, Customer Demand Planning, Marketing Analytics, Forecasting, Marketing Effectiveness, Predictive Modeling, Revenue Forecasting, Time Series Analysis and Forecasting, Microsoft Excel, Marketing, Regression Analysis, Customer Acquisition Management, Customer Retention
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Target Audience, Facebook, Advertising Campaigns, Social Media Campaigns, Campaign Management, Social Media, Social Media Management, Paid media, Social Media Marketing, Advertising, Marketing Budgets, Digital Advertising, Marketing, Digital Marketing, Budgeting
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Unsupervised Learning, Predictive Modeling, Supervised Learning, Applied Machine Learning, Predictive Analytics, Random Forest Algorithm, Text Mining, Natural Language Processing, Machine Learning Algorithms, Artificial Intelligence, Computational Logic, Python Programming, Scikit Learn (Machine Learning Library), Data Science, Data Processing, Unstructured Data, Algorithms
Mixed · Course · 1 - 4 Weeks

Starweaver
Skills you'll gain: Prompt Engineering, Generative AI Agents, Prompt Patterns, Generative AI, Agentic systems, AI Personalization, Kubernetes, Enterprise Application Management, ChatGPT, Containerization, Docker (Software), OpenAI, LangChain, Cloud Infrastructure, Scalability, System Monitoring, Artificial Intelligence and Machine Learning (AI/ML), MLOps (Machine Learning Operations), Python Programming, Engineering
Intermediate · Specialization · 3 - 6 Months

Skills you'll gain: AWS Kinesis, Amazon Web Services, Real Time Data, Apache Spark, Extract, Transform, Load, Data Processing, Dashboard, Full-Stack Web Development, Mobile Development Tools, Event-Driven Programming, Business Intelligence, Data Visualization
Intermediate · Course · 1 - 4 Weeks