Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.
University of Illinois Urbana-Champaign
Skills you'll gain: Risk Management, Enterprise Risk Management (ERM), Risk Analysis, Risk Control, Cyber Risk, Persuasive Communication, Tableau Software, Data Visualization, Data Visualization Software, Data Literacy, Cybersecurity, Empathy, Diversity Equity and Inclusion Initiatives, Communication, Heat Maps, Stakeholder Analysis, Algorithms
Build toward a degree
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: E-Commerce, Business-To-Consumer, Order Management Systems, Digital Transformation, Digital Content, Customer experience improvement, Project Implementation, Online Advertising, Product Assortment, Solution Delivery, Program Implementation, Needs Assessment, Business Requirements, Business Technologies, Technical Consulting, Customer experience strategy (CX), Business Analysis, Payment Systems, Scalability, Case Studies
Beginner · Course · 1 - 4 Weeks

University of Maryland, College Park
Skills you'll gain: Data Storytelling, Digital Transformation, Data-Driven Decision-Making, Business Transformation, Data Presentation, Agile Project Management, Business Analytics, Strategic Decision-Making, Data Strategy, Analytics, Business Intelligence, Agile Methodology, Storytelling, Customer experience strategy (CX), Presentations, Microsoft Power Platform, Data Literacy, Applied Machine Learning, Leadership, Stakeholder Communications
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Innovation, Project Management, AI Product Strategy, Responsible AI, Generative AI, Project Coordination, Cost Reduction, Project Planning, Resource Allocation, Process Improvement, Risk Management, Predictive Analytics
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Overcoming Objections, Sales Development, Oral Expression, Lead Generation, Consultative Selling, Verbal Communication Skills, Prospecting and Qualification, Inside Sales, Phone Sales, Cold Calling, Sales, Emotional Intelligence, Sales Strategy, Target Audience, Sales Prospecting, Sales Process, Empathy, Rapport Building, Cross-Channel Marketing, Active Listening
Beginner · Course · 1 - 3 Months

Council on Foreign Relations
Skills you'll gain: International Finance, Policty Analysis, Research, and Development, Negotiation
Beginner · Course · 1 - 3 Months

Skills you'll gain: Logo Design, Adobe Express, Branding, Brand Strategy, Marketing Design, Collaborative Software, Graphic Design, Style Guides, Typography, Visual Design, Asset Management, Design Elements And Principles, Color Theory, Storytelling
Beginner · Course · 1 - 4 Weeks

HubSpot Academy
Skills you'll gain: Sales Presentation, Sales Enablement, Sales Management, Lead Generation, HubSpot CRM, Data Visualization, Persona Development, Sales Training, Technical Sales, Sales Strategy, Sales Pipelines, Sales Process, Customer Relationship Building, Sales Development, Target Audience, Data-Driven Decision-Making, Sales, Prospecting and Qualification, Customer Relationship Management (CRM) Software, Dashboard
Beginner · Professional Certificate · 3 - 6 Months

Skills you'll gain: Instagram, Social Media Content, Social Media, Social Media Management, Social Media Marketing, Facebook, Business Marketing, Social Media Strategy, Advertising
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Case Studies, Business Planning, Entrepreneurship, Business Modeling, Presentations, Stakeholder Engagement, Financial Analysis, Value Propositions, Customer Engagement, Team Oriented, Innovation, Leadership
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Social Media Campaigns, Advertising Campaigns, Social Media Strategy, Facebook, Social Media Marketing, Digital Advertising, Social Media, Advertising, Marketing Budgets
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Digital Transformation, Business Transformation, Technology Strategies, Business Technologies, Business Process Reengineering, Business Strategy, Emerging Technologies, Innovation, Leadership, Competitive Analysis, Communication
Beginner · Course · 1 - 4 Weeks