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  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.


Popular Marketing Strategy Courses and Certifications


  • Status: Free Trial
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    Duke University

    Purpose-Driven Leadership for Strategy and Innovation

    Skills you'll gain: Strategic Thinking, Strategic Leadership, Visionary, Organizational Strategy, Organizational Leadership, Strategic Decision-Making, Business Leadership, Innovation, Business Transformation, Complex Problem Solving, Organizational Change, Team Motivation

    4.6
    Rating, 4.6 out of 5 stars
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    53 reviews

    Intermediate Ā· Course Ā· 1 - 4 Weeks

  • Status: Preview
    Preview
    P

    Pontificia Universidad Católica del Perú

    Relación entre Branding y Marketing

    Skills you'll gain: Brand Management, Strategic Marketing, Marketing Strategies, Branding, Marketing, Marketing Management, Brand Strategy, Business Marketing, Value Propositions, Digital Marketing

    4.9
    Rating, 4.9 out of 5 stars
    Ā·
    20 reviews

    Beginner Ā· Course Ā· 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
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    Coursera

    Draft Measurable Marketing Goals with AI

    Skills you'll gain: Smart Goals, Marketing Effectiveness, Goal Setting, Marketing Planning, Marketing Strategies, Marketing Automation, Content Marketing, Key Performance Indicators (KPIs), Business Priorities, Performance Measurement, Data-Driven Decision-Making, Web Analytics, Accountability

    Beginner Ā· Course Ā· 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    Starweaver

    How to Build an Entrepreneurial AI Strategy

    Skills you'll gain: AI Enablement, Market Opportunities, Scalability, Entrepreneurship, Business Strategy, ChatGPT, Business Process Automation, Business Analysis, Responsible AI, Artificial Intelligence, Cost Reduction, Generative AI, Innovation, Automation, Customer experience improvement

    4.4
    Rating, 4.4 out of 5 stars
    Ā·
    8 reviews

    Intermediate Ā· Course Ā· 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Analyze Marketing Data: Drive Campaign Success

    Skills you'll gain: Spreadsheet Software, Marketing Analytics, Pivot Tables And Charts, Trend Analysis, Marketing Budgets, Marketing Strategies, Microsoft Excel, Google Sheets, Business Reporting, Data-Driven Decision-Making, Performance Reporting, Time Series Analysis and Forecasting, Marketing, Descriptive Analytics, Performance marketing, Performance Metric, Business Metrics, Performance Measurement

    Beginner Ā· Course Ā· 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Forecast and Validate Your Marketing Traffic

    Skills you'll gain: Statistical Modeling, Data Validation, Media Planning, Variance Analysis, Regression Analysis, Predictive Analytics, Predictive Modeling, Web Analytics, Forecasting, Trend Analysis, Marketing Analytics, Time Series Analysis and Forecasting, Marketing Budgets, Analytics, Data-Driven Decision-Making, Data Quality, Advertising Campaigns

    Beginner Ā· Course Ā· 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    E

    Emory University

    Managing Uncertainty in Marketing Analytics

    Skills you'll gain: Probability Distribution, Marketing Analytics, Probability, Microsoft Excel, Statistics, Statistical Modeling, Forecasting, Decision Making, Simulation and Simulation Software, Insurance and Warranty Claims Processing, Risk Analysis

    4.3
    Rating, 4.3 out of 5 stars
    Ā·
    68 reviews

    Intermediate Ā· Course Ā· 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    Skillshare

    Easy Instagram Reels in Canva: Strategy & Setup

    Skills you'll gain: Instagram, Social Media Content, Content Strategy, Social Media, Video Production, Content Creation, Workflow Management, Drive Engagement, Ideation, Target Audience

    Mixed Ā· Course Ā· 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    Simplilearn

    ROI-Driven Digital Marketing Analytics

    Skills you'll gain: Search Engine Marketing, Google Ads, Marketing Analytics, Web Analytics, Google Analytics, Key Performance Indicators (KPIs), Marketing Effectiveness, Performance Measurement, Business Metrics, Marketing Budgets, Performance Metric, Performance marketing, Pay Per Click Advertising, Paid media, Marketing Strategies, Search Engine Optimization, Data-Driven Decision-Making, Marketing Automation, Digital Marketing, AI Personalization

    4.2
    Rating, 4.2 out of 5 stars
    Ā·
    6 reviews

    Beginner Ā· Specialization Ā· 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
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    Coursera

    Visualize Marketing Data with Looker Studio

    Skills you'll gain: Data Visualization Software, Marketing Analytics, Key Performance Indicators (KPIs), Performance Measurement, Data Storytelling, Business Reporting, Trend Analysis, Grafana, Dashboard, Tableau Software, Performance Reporting, Power BI, Time Series Analysis and Forecasting, Descriptive Analytics, Data Sharing, Data Integration, Stakeholder Communications

    Beginner Ā· Course Ā· 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Machine Learning Aplicado ao Marketing

    Skills you'll gain: Big Data, Data Mining, Data-Driven Decision-Making, Marketing Automation, Marketing Strategies, Customer experience strategy (CX), Digital Transformation, Marketing Analytics, Ggplot2, Marketing, Data Visualization Software, Plot (Graphics), Data Modeling, R Programming, Analytics, Data Science, Data Analysis, Innovation, Business Analytics, Data Manipulation

    4.3
    Rating, 4.3 out of 5 stars
    Ā·
    59 reviews

    Beginner Ā· Specialization Ā· 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Optimize Your Marketing Pipeline with AI

    Beginner Ā· Course Ā· 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing strategy courses

  • Purpose-Driven Leadership for Strategy and Innovation:Ā Duke University
  • Relación entre Branding y Marketing:Ā Pontificia Universidad Católica del PerĆŗ
  • Draft Measurable Marketing Goals with AI:Ā Coursera
  • How to Build an Entrepreneurial AI Strategy :Ā Starweaver
  • Analyze Marketing Data: Drive Campaign Success:Ā Coursera
  • Forecast and Validate Your Marketing Traffic:Ā Coursera
  • Managing Uncertainty in Marketing Analytics:Ā Emory University
  • Easy Instagram Reels in Canva: Strategy & Setup:Ā Skillshare
  • ROI-Driven Digital Marketing Analytics:Ā Simplilearn
  • Visualize Marketing Data with Looker Studio:Ā Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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