• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.


Popular Brand Management Courses and Certifications


  • U

    University of California, Irvine

    Инициирование и планирование проектов

    Skills you'll gain: Stakeholder Management, Work Breakdown Structure, Conflict Management, Project Planning, Project Scoping, Organizational Structure, Project Management, Planning, Project Documentation, Stakeholder Analysis, Leadership and Management, Influencing

    4.9
    Rating, 4.9 out of 5 stars
    ·
    67 reviews

    Mixed · Course · 1 - 3 Months

  • F

    Fundação Instituto de Administração

    Lições Aprendidas com Liderança Inclusiva

    Skills you'll gain: Diversity and Inclusion, Ideation, Diversity Programs, Workplace inclusivity, Digital Transformation, Creative Thinking, Organizational Leadership, Business Modeling, Business Leadership, Leadership, Entrepreneurship, Innovation, Creativity, Diversity Awareness, Creative Problem-Solving, Leadership Development, People Management, Operational Excellence, Value Propositions, Cultural Diversity

    4.7
    Rating, 4.7 out of 5 stars
    ·
    81 reviews

    Beginner · Specialization · 3 - 6 Months

  • L

    LearnQuest

    Introduction to Java Enterprise Edition (EE)

    Skills you'll gain: Java Platform Enterprise Edition (J2EE), Application Deployment, Web Applications, Application Servers, Java, Web Servers, Java Programming, Web Development, Server Side, Application Frameworks

    4.5
    Rating, 4.5 out of 5 stars
    ·
    79 reviews

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Optimice procesos de comunicación con Gmail

    Skills you'll gain: Gmail, Email Automation, Workflow Management, Business Correspondence, Organizational Skills, Productivity Software, Scheduling, Google Docs

    4.8
    Rating, 4.8 out of 5 stars
    ·
    81 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • R

    Red Hat

    Managing Cloud-native Applications with Kubernetes

    Skills you'll gain: Kubernetes, Cloud Deployment, Application Deployment, Cloud Applications, Cloud Platforms, Containerization, Cloud Computing, YAML, Virtual Networking, Application Performance Management, Configuration Management, System Monitoring, Network Routing

    4.8
    Rating, 4.8 out of 5 stars
    ·
    71 reviews

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Introduction to Merchandising

    Skills you'll gain: Merchandising, Merchandise Displays, Inventory Management System, Retail Management, Consumer Behaviour, Visual Merchandising, Planogram, Retail Store Operations, Retail Sales, Marketing Psychology, Selling Techniques, Customer Insights, Analysis, Design

    4.6
    Rating, 4.6 out of 5 stars
    ·
    70 reviews

    Intermediate · Course · 1 - 4 Weeks

  • M

    Meta

    Working with Data

    Skills you'll gain: Restful API, SQL, React Native, Databases, Data Persistence, Mobile Development, Data Storage Technologies, JSON, Data Management, Network Model, Application Development, Authentications

    4.8
    Rating, 4.8 out of 5 stars
    ·
    67 reviews

    Intermediate · Course · 1 - 3 Months

  • I

    Imperial College London

    Healthcare Innovation: What Does Success Look Like and How to Achieve It?

    Skills you'll gain: Innovation, Health Systems, Verbal Communication Skills, Healthcare Project Management, Strategic Communication, Organizational Change, Organizational Structure, Stakeholder Engagement, Change Management, Public Health, Case Studies

    4.7
    Rating, 4.7 out of 5 stars
    ·
    71 reviews

    Beginner · Course · 1 - 4 Weeks

  • F

    Fundação Instituto de Administração

    Criatividade e Liderança

    Skills you'll gain: Diversity and Inclusion, Ideation, Diversity Programs, Workplace inclusivity, Digital Transformation, Creative Thinking, Organizational Leadership, Business Modeling, Business Leadership, Leadership, Entrepreneurship, Innovation, Creativity, Diversity Awareness, Creative Problem-Solving, Leadership Development, People Management, Operational Excellence, Value Propositions, Cultural Diversity

    4.7
    Rating, 4.7 out of 5 stars
    ·
    81 reviews

    Beginner · Specialization · 3 - 6 Months

  • U

    Universidad Austral

    Emprendiendo en STEM

    Skills you'll gain: Design Thinking, Team Building, Business Modeling, Team Leadership, Market Opportunities, Entrepreneurship, Marketing Strategies, Innovation, Financial Management, Business Development, Marketing, Professional Networking, New Product Development, Strategic Thinking, Value Propositions

    4.9
    Rating, 4.9 out of 5 stars
    ·
    71 reviews

    Beginner · Course · 1 - 3 Months

  • 2

    28DIGITAL

    Blockchain for the decision maker

    Skills you'll gain: Blockchain, Technology Strategies, Cloud-Based Integration, Business Transformation, Technology Roadmaps, Emerging Technologies, FinTech, Value Propositions, Business Risk Management, Business Strategies, Enterprise Architecture, Distributed Computing, Payment Systems

    3.9
    Rating, 3.9 out of 5 stars
    ·
    77 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Colorado Boulder

    Systems Engineering and Program Management

    Skills you'll gain: Failure Analysis, Engineering Management, Systems Engineering, Scope Management, Project Scoping, Risk Management, Root Cause Analysis, Program Management, Cost Management, Requirements Management, Contract Management, Project Risk Management, Project Management, Work Breakdown Structure, Change Management

    Build toward a degree

    4.9
    Rating, 4.9 out of 5 stars
    ·
    57 reviews

    Beginner · Course · 1 - 4 Weeks

1…381382383…834

In summary, here are 10 of our most popular brand management courses

  • Инициирование и планирование проектов: University of California, Irvine
  • Lições Aprendidas com Liderança Inclusiva: Fundação Instituto de Administração
  • Introduction to Java Enterprise Edition (EE): LearnQuest
  • Optimice procesos de comunicación con Gmail: Coursera
  • Managing Cloud-native Applications with Kubernetes: Red Hat
  • Introduction to Merchandising: Coursera
  • Working with Data: Meta
  • Healthcare Innovation: What Does Success Look Like and How to Achieve It?: Imperial College London
  • Criatividade e Liderança: Fundação Instituto de Administração
  • Emprendiendo en STEM: Universidad Austral

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok