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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


More to explore:

Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
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    Packt

    Ace Salesforce Certified Tableau Desktop Foundations Exam

    Skills you'll gain: Data Visualization, Data Presentation, Interactive Data Visualization, Data Visualization Software, Dashboard, Scatter Plots, Data Analysis, Data Manipulation, Software Installation, Data Modeling, Data Import/Export

    Beginner · Course · 1 - 3 Months

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    Coursera

    YouTube Design: Banners & Profile Pics

    Skills you'll gain: Logo Design, Style Guides, Visual Design, Graphic and Visual Design, Image Quality, Design Elements And Principles

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
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    University of Michigan

    Python Debugging Capstone Project: Fixing and Extending Code

    Skills you'll gain: Data Manipulation, Data Preprocessing, Data Analysis, Python Programming

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
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    Skillshare

    How To Make A Movie Pitch Deck To Finance Your Film Idea

    Skills you'll gain: Proposal Writing, Target Audience, Presentations, Storytelling, Sales Presentations, Business Writing, Promotional Strategies, Marketing, Concision

    Beginner · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Présentation de l'IA et du machine learning sur Google Cloud

    Skills you'll gain: Generative AI, Google Cloud Platform, MLOps (Machine Learning Operations), Artificial Intelligence and Machine Learning (AI/ML), Tensorflow, AI Workflows, Big Data, Applied Machine Learning, Model Deployment, Cloud API, Model Evaluation, Supervised Learning

    Beginner · Course · 1 - 3 Months

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    Coursera

    Agentic AI Content for Practitioners (Teams: Finance)

    Skills you'll gain: Organizational Change, Agentic Workflows, AI Enablement, Generative AI Agents, Workflow Management, Predictive Analytics, Cash Management, Responsible AI, Performance Tuning, Fraud detection, Accounting and Finance Software, Financial Reporting

    Intermediate · Course · 1 - 4 Weeks

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    Coursera

    GenAI for Compensation Analysis in Law Firms

    Skills you'll gain: Compensation Management, Compensation Analysis, Compensation Strategy, Compensation and Benefits, Legal Technology, People Analytics, Data-Driven Decision-Making, Benchmarking, Labor Compliance, Data Ethics, Generative AI, Employee Retention, Responsible AI, Analysis, Operational Efficiency

    Intermediate · Course · 1 - 4 Weeks

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    Google Cloud

    Develop Code with Gemini in BigQuery

    Skills you'll gain: Gemini, SQL, Google Cloud Platform, Code Review, Debugging, Prompt Engineering, Big Data

    Beginner · Project · Less Than 2 Hours

  • Status: Free Trial
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    EDUCBA

    Project on Recommendation Engine - Book Recommender

    Skills you'll gain: Data Preprocessing, Data Transformation, Feature Engineering, Pandas (Python Package), Text Mining, Predictive Modeling, Scikit Learn (Machine Learning Library), Python Programming, Data Analysis, Machine Learning

    4.7
    Rating, 4.7 out of 5 stars
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    11 reviews

    Intermediate · Course · 1 - 4 Weeks

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    The Hong Kong University of Science and Technology

    핀테크 기초 및 개요

    Skills you'll gain: FinTech, Mobile Banking, Financial Services, Technology Strategies, Banking, Commercial Lending, Financial Regulation, Blockchain, Business Strategies, Payment Systems, Market Opportunities, Emerging Technologies, Consumer Lending, Investments, Big Data, Fundraising and Crowdsourcing

    Beginner · Course · 1 - 4 Weeks

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    Northeastern University

    Statistical Learning for Engineering Part 1

    Skills you'll gain: Unsupervised Learning, Supervised Learning, Regression Analysis, Applied Machine Learning, Statistical Modeling, Machine Learning Algorithms, PyTorch (Machine Learning Library), Statistical Methods, Statistical Machine Learning, Machine Learning, Predictive Analytics, Predictive Modeling, Machine Learning Software, Artificial Intelligence and Machine Learning (AI/ML), Deep Learning, Classification Algorithms, Logistic Regression, Unstructured Data, Model Evaluation, Dimensionality Reduction

    Intermediate · Course · 1 - 3 Months

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    Google Cloud

    Getting Started with Liquid to Customize the Looker User Experience

    Skills you'll gain: Systems Integration, Google Cloud Platform, Data Analysis

    Intermediate · Project · Less Than 2 Hours

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In summary, here are 10 of our most popular marketing analytics courses

  • Ace Salesforce Certified Tableau Desktop Foundations Exam: Packt
  • YouTube Design: Banners & Profile Pics: Coursera
  • Python Debugging Capstone Project: Fixing and Extending Code: University of Michigan
  • How To Make A Movie Pitch Deck To Finance Your Film Idea: Skillshare
  • Présentation de l'IA et du machine learning sur Google Cloud: Google Cloud
  • Agentic AI Content for Practitioners (Teams: Finance): Coursera
  • GenAI for Compensation Analysis in Law Firms: Coursera
  • Develop Code with Gemini in BigQuery: Google Cloud
  • Project on Recommendation Engine - Book Recommender: EDUCBA
  • 핀테크 기초 및 개요: The Hong Kong University of Science and Technology

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