• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Consumer Behavior

Consumer Behavior Courses

Consumer behavior courses can help you learn market segmentation, buyer decision processes, and the impact of culture on purchasing habits. You can build skills in analyzing consumer data, creating effective marketing strategies, and understanding psychological triggers that influence buying decisions. Many courses introduce tools like surveys, analytics software, and customer relationship management systems, that support gathering insights and tailoring marketing efforts to meet consumer needs.


Popular Consumer Behavior Courses and Certifications


  • Status: Preview
    Preview
    C

    Coursera

    Public Health Principles: Systems and Strategies

    Skills you'll gain: Health Policy, Public Health, Public Health and Disease Prevention, Systems Thinking, Health Promotion, Program Evaluation, Health Systems, Health Equity, Epidemiology, Policy Analysis, Community Health, Social Determinants Of Health, Media and Communications, Emergency Response, Collaboration, Communication

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    D

    Duke University

    핀테크 법률 및 정책

    Skills you'll gain: Payment Systems, FinTech, Financial Regulation, Financial Regulations, General Lending, Consumer Lending, Asset Management, Bank Regulations, Payment Processing, Banking, Law, Regulation, and Compliance, Banking Services, Regulation and Legal Compliance, Strategic Partnership, Blockchain

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    R

    Real Madrid Graduate School Universidad Europea

    The Future of Sports Media and Challenges Ahead

    Skills you'll gain: Media and Communications, Augmented and Virtual Reality (AR/VR), Revenue Management, Innovation, Brand Management, Content Strategy, Augmented Reality, New Product Development, Digital Transformation, Storytelling, Marketing Strategy and Techniques, Trend Analysis, Sustainability Reporting, People Analytics, Metadata Management, Game Theory, Digital Design, Artificial Intelligence, Open Source Technology, 3D Modeling

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    A

    Alfaisal University | KLD

    استراتيجيات تمركز المنتج | Product Positioning Strategies

    Skills you'll gain: Brand Management, Branding, Product Management, Product Marketing, Product Lifecycle Management, Product Strategy, Brand Strategy, Product Knowledge, Brand Awareness, Product Promotion, Brand Loyalty, Marketing, Market Share

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    L

    L&T EduTech

    Bridge Deck Analysis

    Skills you'll gain: Structural Engineering, Structural Analysis, Building Codes, Construction Engineering, Civil Engineering, Materials science, Engineering Calculations, Engineering Design Process, Vibrations, Safety Standards

    Advanced · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Interaction Intelligence: Advanced Prototyping with Figma

    Skills you'll gain: Responsive Web Design, Figma (Design Software), Prototyping, Mockups, User Interface (UI), Interaction Design, Usability, User Experience Design, User Flows, Animations

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    P

    Packt

    Advanced Automation Frameworks and Testing with TestNG

    Skills you'll gain: Selenium (Software), Test Automation, Test Tools, Test Data, Test Case, Unit Testing, Software Testing, Test Execution Engine, Regression Testing, Integration Testing, Java, Performance Testing, Automation

    Intermediate · Course · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    R

    Real Madrid Graduate School Universidad Europea

    Revolución en los medios deportivos: estrategias innovadoras

    Skills you'll gain: Media and Communications, Digital Media Strategy, Social Media Strategy, Content Creation, Social Media, Marketing Strategies, Storytelling, Brand Management, Video Production, Branding, Target Audience, Revenue Management, Online Advertising, E-Commerce, Innovation, Augmented and Virtual Reality (AR/VR), Influencing, Business Modeling, Game Theory, Ethical Standards And Conduct

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    A

    Adobe

    Course 4: Adobe Commerce Best Practice, Case Study, Careers

    Skills you'll gain: Project Implementation, E-Commerce, System Implementation, Case Studies, Business-To-Consumer, Solution Architecture, Order Management, User Requirements Documents, Technical Documentation, Project Management, Customer experience strategy (CX), Quality Assurance, Project Planning

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Project on Recommendation Engine - Advanced Book Recommender

    Skills you'll gain: Data Processing, Scalability, Data Manipulation, Pandas (Python Package), Applied Machine Learning, Predictive Modeling, Python Programming, Machine Learning Algorithms, NumPy, Statistical Methods, Exploratory Data Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    25 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Minnesota

    Market Analysis

    Skills you'll gain: Customer Acquisition Management, Target Market, Market Opportunities, Competitive Analysis, Go To Market Strategy, Persona Development, Value Propositions, Strategic Partnership, New Business Development, Product Management, Business Strategy, Business Modeling, Product Lifecycle Management, Product Requirements

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    P

    Pearson

    Cisco Certified Support Technician IT Support 100-140 Unit 8

    Skills you'll gain: Cyber Threat Intelligence, Malware Protection, Personally Identifiable Information, Threat Detection, Cybersecurity, Cyber Attacks, Vulnerability Scanning, Information Privacy, Data Security, Security Awareness, Human Factors (Security), User Accounts

    Beginner · Course · 1 - 4 Weeks

Searches related to consumer behavior

market research and consumer behavior
firm level economics: consumer and producer behavior
the power of markets i: the basics of supply and demand and consumer behavior
1…798081…88

In summary, here are 10 of our most popular consumer behavior courses

  • Public Health Principles: Systems and Strategies : Coursera
  • 핀테크 법률 및 정책: Duke University
  • The Future of Sports Media and Challenges Ahead: Real Madrid Graduate School Universidad Europea
  • استراتيجيات تمركز المنتج | Product Positioning Strategies: Alfaisal University | KLD
  • Bridge Deck Analysis: L&T EduTech
  • Interaction Intelligence: Advanced Prototyping with Figma: Coursera
  • Advanced Automation Frameworks and Testing with TestNG: Packt
  • Revolución en los medios deportivos: estrategias innovadoras: Real Madrid Graduate School Universidad Europea
  • Course 4: Adobe Commerce Best Practice, Case Study, Careers: Adobe
  • Project on Recommendation Engine - Advanced Book Recommender: EDUCBA

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok