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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


More to explore:

Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
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    Starweaver

    Luxury Hospitality & Brand Innovation

    Skills you'll gain: Customer experience strategy (CX), Service Design, Change Management, Social Media Campaigns, Hospitality Management, Social Media Marketing, Process Mapping, Key Performance Indicators (KPIs), Hospitality Services, Design Thinking, Brand Marketing, Service Management, Customer experience improvement, Digital Marketing, Design, Social Media Management, Prototyping, Content Marketing, Leadership, Search Engine Optimization

    4.4
    Rating, 4.4 out of 5 stars
    ·
    199 reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: New
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    EDUCBA

    Analyze Business Data Using Advanced Power BI Techniques

    Skills you'll gain: Data Modeling, Analytical Skills, Analysis, Data Management, Business Reporting, Data Manipulation, Security Awareness

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
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    SkillUp

    Fundamentals of Data Science in Healthcare

    Skills you'll gain: Interoperability, Medical Privacy, Clinical Data Management, Data Cleansing, Data Preprocessing, Health Informatics, Feature Engineering, Data Transformation, Health Insurance Portability And Accountability Act (HIPAA) Compliance, Data Quality, ICD Coding (ICD-9/ICD-10), Data Processing, Health Care, Health Information Management, Data Integration, Medical Records, Medical Coding, Data Validation, Electronic Medical Record, Machine Learning

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
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    Packt

    Tableau Prep Masterclass - Build and Automate Data Flows

    Skills you'll gain: Data Transformation, Data Wrangling, Data Manipulation, Data Integration, Data Preprocessing, Data Cleansing, Data Analysis, Tableau Software, Data Pipelines, Exploratory Data Analysis, Dashboard, Dataflow, Pivot Tables And Charts, Data Validation

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
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    Fractal Analytics

    Data Lineage & Ethical Frameworks for Responsible AI

    Skills you'll gain: Responsible AI, Data Ethics, AI Security, Data Governance, AI Workflows, Data Transformation, Data Integrity, Data Quality, MLOps (Machine Learning Operations), Risk Modeling, Data Validation, Metadata Management, Data Security

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
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    Coursera

    Process & Analyze Real-Time Data Fast

    Skills you'll gain: Real Time Data, Apache Spark, Fraud detection, PySpark, Databricks, Data Pipelines, Dashboard, Big Data, Performance Tuning, Data Processing, Anomaly Detection, Operational Databases, Internet Of Things, Data Analysis, Performance Analysis, Trend Analysis

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
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    SkillUp

    Healthcare Data Visualization and Decision Support

    Skills you'll gain: Data Storytelling, Data Presentation, Data Visualization, Interactive Data Visualization, Statistical Visualization, Dashboard, Data Visualization Software, Looker (Software), Data Literacy, Health Informatics, Technical Communication, Clinical Informatics, Data Mapping, Scatter Plots, Spatial Data Analysis, Data Analysis, Health Technology, Geospatial Mapping, Health Care, Business Metrics

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
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    Coursera

    Build & Transform Data Pipelines

    Skills you'll gain: Data Pipelines, Apache Airflow, Data Integration, Cloud Deployment, Extract, Transform, Load, Cloud Computing, Data Processing, Data Cleansing, Data Warehousing, Maintainability

    Beginner · Course · 1 - 4 Weeks

  • Status: New
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    National Taiwan University

    Operations Research

    Skills you'll gain: Operations Research, Mathematical Modeling, Process Optimization, Report Writing, Network Model, Applied Mathematics, Process Improvement and Optimization, Business Modeling, Industrial Engineering, Linear Algebra, Numerical Analysis, Operations Management, Applied Machine Learning, Resource Allocation, Case Studies, Engineering Calculations, Algorithms, Feasibility Studies, Project Design, Business Analytics

    4.8
    Rating, 4.8 out of 5 stars
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    722 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
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    Google

    The Nuts and Bolts of Machine Learning

    Skills you'll gain: Feature Engineering, Decision Tree Learning, Applied Machine Learning, Supervised Learning, Advanced Analytics, Machine Learning, Machine Learning Algorithms, Unsupervised Learning, Analytics, Random Forest Algorithm, Data Analysis, Predictive Modeling, Model Evaluation, Bayesian Network, Python Programming, Statistical Modeling, Classification Algorithms

    4.8
    Rating, 4.8 out of 5 stars
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    610 reviews

    Advanced · Course · 1 - 3 Months

  • Status: Free Trial
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    DeepLearning.AI

    Natural Language Processing in TensorFlow

    Skills you'll gain: Tensorflow, Recurrent Neural Networks (RNNs), Natural Language Processing, Embeddings, Generative AI, Artificial Neural Networks, Text Mining, Applied Machine Learning, Data Preprocessing, Machine Learning

    4.6
    Rating, 4.6 out of 5 stars
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    6.5K reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
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    Coursera

    Data Visualization Primer: Tools & Techniques

    Skills you'll gain: Data Storytelling, Seaborn, Data Visualization, Data Presentation, Matplotlib, Interactive Data Visualization, Dashboard, Statistical Visualization, Histogram, Time Series Analysis and Forecasting, Microsoft Excel, Generative AI, Tableau Software, Data-Driven Decision-Making, Business Intelligence, Data Analysis, Business Analytics, Power BI, Google Sheets, Python Programming

    4.6
    Rating, 4.6 out of 5 stars
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    672 reviews

    Intermediate · Specialization · 1 - 3 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Luxury Hospitality & Brand Innovation: Starweaver
  • Analyze Business Data Using Advanced Power BI Techniques: EDUCBA
  • Fundamentals of Data Science in Healthcare: SkillUp
  • Tableau Prep Masterclass - Build and Automate Data Flows: Packt
  • Data Lineage & Ethical Frameworks for Responsible AI: Fractal Analytics
  • Process & Analyze Real-Time Data Fast: Coursera
  • Healthcare Data Visualization and Decision Support: SkillUp
  • Build & Transform Data Pipelines: Coursera
  • Operations Research: National Taiwan University
  • The Nuts and Bolts of Machine Learning: Google

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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