Consumer behavior courses can help you learn market segmentation, buyer decision processes, and the impact of culture on purchasing habits. You can build skills in analyzing consumer data, creating effective marketing strategies, and understanding psychological triggers that influence buying decisions. Many courses introduce tools like surveys, analytics software, and customer relationship management systems, that support gathering insights and tailoring marketing efforts to meet consumer needs.

Stanford University
Skills you'll gain: Game Theory, Mathematical Modeling, Graph Theory, Bayesian Statistics, Behavioral Economics, Probability, Economics, Problem Solving, Algorithms, Probability Distribution
Beginner · Course · 1 - 3 Months
University of Illinois Urbana-Champaign
Skills you'll gain: Marketing Analytics, AI Personalization, Digital Marketing, Marketing Effectiveness, Digital Transformation, Artificial Intelligence and Machine Learning (AI/ML), Consumer Behaviour, Marketing Strategies, Content Creation, Digital Advertising, Cross-Channel Marketing, Generative AI, Analytics, Integrated Marketing Communications, Social Media, Data Analysis, Data Visualization, Data Collection
Build toward a degree
Beginner · Course · 1 - 4 Weeks
University of Illinois Urbana-Champaign
Skills you'll gain: Digital Marketing, Marketing, Marketing Planning, Marketing Strategies, MarTech, Digital Transformation, Digital Advertising, E-Commerce, Consumer Behaviour, Product Development, Product Promotion, Innovation, Customer Engagement
Build toward a degree
Beginner · Course · 1 - 4 Weeks

University of California, Davis
Skills you'll gain: Search Engine Optimization, Keyword Research, Web Analytics and SEO, Digital Marketing, Content Strategy, Web Analytics, Marketing, AI Personalization, User Research, Competitive Analysis, Social Media, User Experience
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Dashboard, Data Storytelling, Data Presentation, Marketing Analytics, Marketing Effectiveness, Key Performance Indicators (KPIs), Data Visualization, Google Analytics, Performance Reporting, Consumer Behaviour, Business Reporting, Stakeholder Engagement, Performance Metric, Data Integration, Decision Making
Beginner · Course · 1 - 4 Weeks

Yonsei University
Skills you'll gain: Business Marketing, Hospitality Management, Peer Review, Global Marketing, Marketing, Hospitality, Brand Management, B2B Sales, Customer Service, Innovation, Customer experience strategy (CX), Promotional Strategies, Strategic Marketing, Business-To-Consumer, Consumer Behaviour, Healthcare Industry Knowledge, Target Market, Marketing Management, Growth Strategies, Digital Marketing
Beginner · Specialization · 3 - 6 Months

HubSpot Academy
Skills you'll gain: Closing (Sales), Booking (Sales), Overcoming Objections, Sales Management, Sales Training, Prospecting and Qualification, Inside Sales, Sales Enablement, Sales Process, Sales Prospecting, HubSpot CRM, Lead Generation, Sales, Sales Strategy, Consultative Selling, Consumer Behaviour, Management Training And Development, Target Market, Service Level Agreement, Employee Training
Beginner · Specialization · 1 - 3 Months

Alex Genadinik
Skills you'll gain: Active Listening, Non-Verbal Communication, Compassion, Sales Strategy, Consultative Selling, Empathy & Emotional Intelligence, Customer Inquiries, Emotional Intelligence, Selling Techniques, Rapport Building, Communication Strategies, Consumer Behaviour, Personalized Service, Negotiation, Decision Making
Mixed · Course · 1 - 3 Months

Skills you'll gain: DevOps, Agile Methodology, Cloud-Native Computing, CI/CD, Test Driven Development (TDD), Scrum (Software Development), Behavior-Driven Development, Performance Metric, Accountability, Team Oriented, Culture Transformation, Microservices, Cross-Functional Collaboration
Beginner · Course · 1 - 3 Months

University of Toronto
Skills you'll gain: Psychology, Mental Health Diseases and Disorders, Mental Health Therapies, Human Development, Mental Health, Social Sciences, Scientific Methods, Neurology, Experimentation, Cultural Diversity
Mixed · Course · 1 - 3 Months

The Chinese University of Hong Kong
Skills you'll gain: Entrepreneurship, Peer Review, Market Opportunities, Business Planning, Innovation, Consumer Behaviour, Business Leadership, Brand Management, Strategic Thinking, Marketing, Business Strategy, Business Development, Global Marketing, Strategic Marketing, Business Consulting, Business Strategies, Digital Media Strategy, Strategic Partnership, Competitive Analysis, Go To Market Strategy
Beginner · Specialization · 3 - 6 Months

University of Florida
Skills you'll gain: Nutrition and Diet, Preventative Care, Care Management, Behavior Management, Anatomy, Vital Signs, Physiology, Infectious Diseases, Pharmacology, First Aid, Psychology
Mixed · Course · 1 - 3 Months