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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


More to explore:

Popular Market Research Courses and Certifications


  • E

    EDHEC Business School

    Python and Machine Learning for Asset Management

    Skills you'll gain: Investment Management, Portfolio Management, Asset Management, Portfolio Risk, Machine Learning, Applied Machine Learning, Financial Market, Financial Modeling, Supervised Learning, Predictive Analytics, Unsupervised Learning, Regression Analysis, Statistical Methods, Jupyter, Computer Science, Dimensionality Reduction

    3.1
    Rating, 3.1 out of 5 stars
    ·
    332 reviews

    Intermediate · Course · 1 - 3 Months

  • F

    Fundação Instituto de Administração

    Data & Finance for the future

    Skills you'll gain: Financial Statement Analysis, Financial Analysis, Business Analytics, Regression Analysis, Business Valuation, Descriptive Statistics, Data Analysis, Data-Driven Decision-Making, Statistical Inference, Financial Accounting, Cash Flows, Balance Sheet, Income Statement, Working Capital, Competitive Analysis, International Finance, Business Economics, Economics, Market Dynamics, Business Planning

    4.8
    Rating, 4.8 out of 5 stars
    ·
    494 reviews

    Intermediate · Specialization · 3 - 6 Months

  • C

    Coursera

    Product Strategy in the age of GenAI

    Skills you'll gain: Product Lifecycle Management, Product Flow Diagram, Competitive Analysis, Product Strategy, Innovation, Design Thinking, Process Flow Diagrams, Ideation, New Product Development, Customer Insights, Go To Market Strategy, Product Management, Product Development, Product Planning, Strategic Prioritization, AI Product Strategy, Market Analysis, Prototyping, Generative AI, Strategic Planning

    4.3
    Rating, 4.3 out of 5 stars
    ·
    128 reviews

    Beginner · Specialization · 1 - 3 Months

  • V

    Vanderbilt University

    Microsoft 365 Copilot: Personal Productivity for All

    Skills you'll gain: Microsoft Copilot, Microsoft 365, Target Audience, Microsoft Teams, Productivity Software, AI Enablement, Complex Problem Solving, Strategic Communication, Brainstorming, Artificial Intelligence, Project Management Software, Generative AI

    4.7
    Rating, 4.7 out of 5 stars
    ·
    285 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Pennsylvania

    ESG Risks and Opportunities

    Skills you'll gain: Environmental Social And Corporate Governance (ESG), Risk Analysis, Risk Management, Case Studies, Stakeholder Engagement, Business Risk Management, Stakeholder Management, Corporate Sustainability, Investment Management, Portfolio Management, Environmental Management Systems, Investments, Financial Analysis, Sustainable Business, Governance, Performance Measurement

    4.6
    Rating, 4.6 out of 5 stars
    ·
    780 reviews

    Beginner · Course · 1 - 4 Weeks

  • I

    IE Business School

    From Brand to Image: Creating High Impact Campaigns That Tell Brand Stories

    Skills you'll gain: Production Planning, Advertising Campaigns, Advertising, Brand Strategy, Marketing Design, Branding, Creative Design, Proposal Development, Storytelling, Production Process, Marketing Communications, Photography, Presentations, Brainstorming, Campaign Management, Creativity, Value Propositions, Target Audience

    4.7
    Rating, 4.7 out of 5 stars
    ·
    280 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Increase SEO Traffic with WordPress

    Skills you'll gain: WordPress, Search Engine Optimization, Blogs, Web Analytics, Web Content, Keyword Research, Information Architecture, Content Management, Marketing, Analytics, Web Design, Web Development

    4.5
    Rating, 4.5 out of 5 stars
    ·
    799 reviews

    Advanced · Guided Project · Less Than 2 Hours

  • U

    University at Buffalo

    Solar Energy and Electrical System Design

    Skills you'll gain: Electrical Systems, Electrical Wiring, HVAC, Building Design, Construction Inspection, Basic Electrical Systems, Engineering Calculations, Architectural Design, System Requirements, Mechanical Design, Building Codes, Structural Analysis, Cost Estimation

    4.7
    Rating, 4.7 out of 5 stars
    ·
    729 reviews

    Intermediate · Course · 1 - 3 Months

  • M

    Microsoft

    Introduction to Public Relations

    Skills you'll gain: Media Relations, Public Relations, Target Audience, Communication Planning, Marketing and Public Relations, Strategic Communication, Public Affairs, Generative AI Agents, Corporate Communications, Performance Metric, Program Evaluation, Generative AI, Content Creation, Ethical Standards And Conduct

    4.8
    Rating, 4.8 out of 5 stars
    ·
    140 reviews

    Beginner · Course · 1 - 3 Months

  • 2

    28DIGITAL

    Privacy and Standardisation

    Skills you'll gain: Technical Standard, General Data Protection Regulation (GDPR), Personally Identifiable Information, Information Privacy, Case Law, Medical Privacy, Court Systems, Telecommunications, Law, Regulation, and Compliance, Legal Research, Data Ethics, IT Security Architecture, Technology Roadmaps, European History, International Relations, Interoperability, Data Governance, Cybersecurity, Data Security, Emerging Technologies

    4.4
    Rating, 4.4 out of 5 stars
    ·
    383 reviews

    Intermediate · Specialization · 3 - 6 Months

  • D

    DeepLearning.AI

    AI and Climate Change

    Skills you'll gain: Model Evaluation, Applied Machine Learning, Image Analysis, Environmental Monitoring, Convolutional Neural Networks, Artificial Intelligence, Climate Change Mitigation, Artificial Neural Networks, Forecasting, Computer Vision, Predictive Modeling, Data Preprocessing, Environmental Science, Supervised Learning

    4.8
    Rating, 4.8 out of 5 stars
    ·
    142 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Small Business Marketing Using Facebook

    Skills you'll gain: Facebook, Marketing Analytics, Advertising, Digital Advertising, Social Media Content, Social Media Marketing, Social Media, Content Marketing, Scheduling, Target Audience, Social Media Management, Customer Engagement

    4.6
    Rating, 4.6 out of 5 stars
    ·
    276 reviews

    Mixed · Guided Project · Less Than 2 Hours

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In summary, here are 10 of our most popular market research courses

  • Python and Machine Learning for Asset Management : EDHEC Business School
  • Data & Finance for the future: Fundação Instituto de Administração
  • Product Strategy in the age of GenAI: Coursera
  • Microsoft 365 Copilot: Personal Productivity for All: Vanderbilt University
  • ESG Risks and Opportunities: University of Pennsylvania
  • From Brand to Image: Creating High Impact Campaigns That Tell Brand Stories: IE Business School
  • Increase SEO Traffic with WordPress: Coursera
  • Solar Energy and Electrical System Design: University at Buffalo
  • Introduction to Public Relations: Microsoft
  • Privacy and Standardisation: 28DIGITAL

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Brand (13)
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Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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