Consumer behavior courses can help you learn market segmentation, buyer decision processes, and the impact of culture on purchasing habits. You can build skills in analyzing consumer data, creating effective marketing strategies, and understanding psychological triggers that influence buying decisions. Many courses introduce tools like surveys, analytics software, and customer relationship management systems, that support gathering insights and tailoring marketing efforts to meet consumer needs.

University of London
Skills you'll gain: Operations Management, Process Design, Operational Excellence, Business Operations, Operational Efficiency, Consumer Behaviour, Marketing Planning, Marketing Strategies, Marketing Strategy and Techniques, Strategic Marketing, Competitive Analysis, Business Ethics, Marketing Psychology, Marketing, Global Marketing, Social Sciences, International Relations, Culture, Business Management, Sustainable Business
Beginner · Specialization · 3 - 6 Months

Technical University of Munich (TUM)
Skills you'll gain: Consumer Behaviour, Market Research, Food Quality Assurance And Control, Food and Beverage, Research, Packaging and Labeling, Product Knowledge, Sustainability Standards, Innovation, Global Marketing, Supply And Demand, Economics
Intermediate · Course · 3 - 6 Months
Rice University
Skills you'll gain: Portfolio Management, Financial Market, Investments, Securities (Finance), Financial Systems, Securities Trading, Asset Management, Behavioral Economics, Capital Markets, Investment Management, Equities, Performance Measurement, Wealth Management, Finance, Financial Services, Performance Analysis, Risk Management, Return On Investment, Market Liquidity, Derivatives
Beginner · Specialization · 3 - 6 Months

Lund University
Skills you'll gain: Sustainable Business, Sustainable Development, Sustainable Systems, Socioeconomics, Environmental Social And Corporate Governance (ESG), Economics, Environmental Policy, Business Strategies, Consumer Behaviour, Climate Change Mitigation
Beginner · Course · 1 - 3 Months

Coursera
Skills you'll gain: Market Research, Analytical Skills, Data Collection, Data-Driven Decision-Making, Market Analysis, Marketing, Business Research, Quantitative Research, Data Analysis, Customer Insights, Market Trend, Consumer Behaviour, Trend Analysis, Competitive Analysis, Strategic Decision-Making
Intermediate · Course · 1 - 3 Months
IE Business School
Skills you'll gain: Customer experience strategy (CX), Customer experience improvement, Branding, Brand Management, Behavioral Economics, Brand Strategy, Consumer Behaviour, Customer Insights, User Experience, Integrated Marketing Communications, Business Ethics, Cross-Functional Collaboration, Employee Engagement, Leadership
Intermediate · Course · 1 - 3 Months

Universidad Austral
Skills you'll gain: Service Design, Customer experience improvement, User Research, Customer experience strategy (CX), Experience Design, Customer Service, Service Improvement, Design Thinking, Expectation Management, Customer Insights, Consumer Behaviour
Beginner · Course · 1 - 4 Weeks

Universidad de los Andes
Skills you'll gain: Sustainable Business, Strategic Marketing, Value Propositions, Environmental Issue, Marketing, Marketing Communications, Marketing Management, Consumer Behaviour, Branding, Market Analysis, Target Market, Marketing Strategy and Techniques, Product Strategy, Marketing Channel
Mixed · Course · 1 - 3 Months

University of Michigan
Skills you'll gain: Responsible AI, Generative AI, Governance, Data Governance, Data Management, Compliance Management, AI Product Strategy, Consumer Behaviour, Business Risk Management, Business Operations, Data Ethics, Risking, Artificial Intelligence, Risk Analysis, Automation, Stakeholder Management, Human Resources, Workforce Management, Leadership and Management, Risk Management
Beginner · Specialization · 1 - 3 Months

IESE Business School
Skills you'll gain: Sustainable Business, Corporate Sustainability, Environmental Social And Corporate Governance (ESG), Business Strategy, Sustainability Reporting, Environmental Issue, Strategic Thinking, Strategic Decision-Making, Compliance Management, Stakeholder Engagement, Consumer Behaviour
Beginner · Course · 1 - 3 Months

Universidad de Palermo
Skills you'll gain: Student-Centred Learning, Psychology, Human Learning, Learning Theory, Creativity, Human Development, Behavior Management, Neurology, Formal Learning, Self-Awareness, Applied Behavior Analysis, Education and Training, Student Engagement, Culture, Molecular Biology, Language Disorders, Anatomy, Cognitive Behavioral Therapy, Computational Thinking, Systems Thinking
Beginner · Specialization · 3 - 6 Months

Tecnológico de Monterrey
Skills you'll gain: New Product Development, Design Thinking, Innovation, Product Design, Consumer Behaviour, Ideation, User Research, Market Opportunities, Product Improvement, Needs Assessment, Solution Design, Commercialization, Market Trend, Emerging Technologies
Mixed · Course · 1 - 3 Months