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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


More to explore:

Popular Marketing Analytics Courses and Certifications


  • J

    Johns Hopkins University

    Practical Machine Learning

    Skills you'll gain: Model Evaluation, Predictive Modeling, Machine Learning Algorithms, Statistical Machine Learning, Feature Engineering, Supervised Learning, Predictive Analytics, Applied Machine Learning, Data Preprocessing, R Programming, Classification Algorithms, Machine Learning, Random Forest Algorithm, Regression Analysis, Exploratory Data Analysis, Data Wrangling

    4.5
    Rating, 4.5 out of 5 stars
    ·
    3.3K reviews

    Mixed · Course · 1 - 4 Weeks

  • U

    University of Illinois Urbana-Champaign

    Cloud Computing

    Skills you'll gain: Distributed Computing, Cloud Infrastructure, Cloud Services, Big Data, Apache Spark, Cloud Computing, Cloud Storage, Cloud Platforms, Network Architecture, Computer Networking, File Systems, Apache Hadoop, Cloud Applications, Apache Mahout, Cloud Computing Architecture, Infrastructure As A Service (IaaS), Data Storage, Middleware, Software-Defined Networking, NoSQL

    4.3
    Rating, 4.3 out of 5 stars
    ·
    2.1K reviews

    Intermediate · Specialization · 3 - 6 Months

  • C

    California Institute of the Arts

    Building Your Freelancing Career

    Skills you'll gain: Intellectual Property, Business Planning, Competitive Analysis, Financial Data, Business Risk Management, Financial Acumen, Tax Preparation, Business Process Automation, Budget Management, Business Strategy, Contract Management, Peer Review, Process Improvement, Financial Analysis, Financial Forecasting, Small Business Accounting, Client Services, Entrepreneurship, Marketing, Leadership and Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    438 reviews

    Beginner · Specialization · 3 - 6 Months

  • U

    University of Pennsylvania

    Effective Compliance Programs

    Skills you'll gain: Compliance Training, Compliance Management, Internal Communications, Procedure Development, Continuous Monitoring, Culture Transformation, Industrial and Organizational Psychology, Ethical Standards And Conduct, Psychology, Strategic Planning

    4.9
    Rating, 4.9 out of 5 stars
    ·
    860 reviews

    Mixed · Course · 1 - 4 Weeks

  • U

    Universidad de Palermo

    E-Business: Negocios Online

    Skills you'll gain: Online Advertising, E-Commerce, Digital Marketing, Business Strategy, Social Media Strategy, Google Ads, Digital Transformation, Email Marketing, Search Engine Optimization, Business Modeling, Branding

    4.7
    Rating, 4.7 out of 5 stars
    ·
    259 reviews

    Beginner · Course · 1 - 4 Weeks

  • S

    SkillUp

    Product Management Certification

    Skills you'll gain: New Product Development, Product Management, Product Development, Innovation, Product Lifecycle Management, Product Roadmaps, Usability Testing, Product Planning, Product Strategy, Project Management Life Cycle, Stakeholder Engagement, Stakeholder Management, Competitive Analysis, Product Testing, Project Planning, Business Development, Agile Product Development, Test Planning, Registration, Leadership

    4.6
    Rating, 4.6 out of 5 stars
    ·
    587 reviews

    Beginner · Specialization · 3 - 6 Months

  • R

    Rutgers the State University of New Jersey

    Business Intelligence and Competitive Analysis

    Skills you'll gain: Competitive Intelligence, Competitive Analysis, Data Storytelling, Business Intelligence, Business Analytics, Data Analysis, Management Consulting, Business Strategy, Strategic Thinking, Market Analysis, Business Analysis, Performance Analysis, Benchmarking, Key Performance Indicators (KPIs), Root Cause Analysis, Risk Analysis, Financial Analysis

    4.4
    Rating, 4.4 out of 5 stars
    ·
    244 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of New Mexico

    International Business II

    Skills you'll gain: International Finance, Entrepreneurship, Global Marketing, Business Management, New Business Development, Business, Organizational Structure, Intercultural Competence, Workforce Management, Operations Management, Organizational Strategy, Business Strategy, Economics, Market Dynamics

    4.7
    Rating, 4.7 out of 5 stars
    ·
    800 reviews

    Mixed · Course · 1 - 3 Months

  • U

    University of California, Davis

    Fundraising and Development

    Skills you'll gain: Fundraising, Grant Writing, Proposal Writing, Prospecting and Qualification, Philanthropy, Campaign Management, Tax Planning, Direct Marketing, Business Writing, Customer Relationship Building, Marketing Strategies, Relationship Building, Estate Planning, Benefits Administration, Administration, Target Audience, Email Marketing, Telemarketing, Stakeholder Management, Negotiation

    4.6
    Rating, 4.6 out of 5 stars
    ·
    397 reviews

    Beginner · Specialization · 3 - 6 Months

  • U

    Universidad de Palermo

    Product Management

    Skills you'll gain: Product Management, Strategic Marketing, Marketing, Product Strategy, Product Development, Consumer Behaviour, Customer Insights, Target Market, Customer experience strategy (CX), Brand Management, Product Lifecycle Management, Market Opportunities, Innovation

    4.7
    Rating, 4.7 out of 5 stars
    ·
    281 reviews

    Beginner · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Exploring Data Transformation with Google Cloud

    Skills you'll gain: Data Governance, Digital Transformation, Data Strategy, Real Time Data, Google Cloud Platform, Business Transformation, Data Management, Data Warehousing, Data Transformation, Big Data, Cloud Storage, Analytics, Business Intelligence, Data Processing, Data-Driven Decision-Making, Database Systems, Data Migration

    4.8
    Rating, 4.8 out of 5 stars
    ·
    926 reviews

    Beginner · Course · 1 - 3 Months

  • U

    University of Washington

    Data Science at Scale

    Skills you'll gain: Feature Engineering, Unsupervised Learning, Data Ethics, Statistical Visualization, Data Storytelling, Big Data, Relational Databases, Supervised Learning, Database Systems, Dataflow, Data Visualization Software, Databases, Statistical Machine Learning, Model Evaluation, Predictive Analytics, R Programming, Data Analysis, SQL, Predictive Modeling, Python Programming

    4.2
    Rating, 4.2 out of 5 stars
    ·
    923 reviews

    Intermediate · Specialization · 3 - 6 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Practical Machine Learning: Johns Hopkins University
  • Cloud Computing: University of Illinois Urbana-Champaign
  • Building Your Freelancing Career: California Institute of the Arts
  • Effective Compliance Programs: University of Pennsylvania
  • E-Business: Negocios Online: Universidad de Palermo
  • Product Management Certification: SkillUp
  • Business Intelligence and Competitive Analysis: Rutgers the State University of New Jersey
  • International Business II: University of New Mexico
  • Fundraising and Development: University of California, Davis
  • Product Management: Universidad de Palermo

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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