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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    A

    Amazon Web Services

    Building Data Lakes on AWS

    Skills you'll gain: Data Lakes, Data Visualization, Data Architecture, Amazon Web Services, Data Engineering, Data Infrastructure, Data Warehousing, Data Processing, Amazon S3, Query Languages, AWS Identity and Access Management (IAM), Data Management, Data Transformation, Data Governance, Data Import/Export, Data Storage, Data Science, Machine Learning

    4.7
    Rating, 4.7 out of 5 stars
    ·
    307 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Data Science Foundations: Statistical Inference

    Skills you'll gain: Probability, Statistical Hypothesis Testing, Statistical Inference, Probability & Statistics, Statistical Methods, Probability Distribution, Statistics, Data Literacy, Sampling (Statistics), Applied Mathematics, Data Ethics, Data Analysis, Statistical Analysis, Quantitative Research, Data Science, Theoretical Computer Science, Sample Size Determination, Artificial Intelligence

    Build toward a degree

    4.4
    Rating, 4.4 out of 5 stars
    ·
    355 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Enterprise Product Management Fundamentals

    Skills you'll gain: Product Development, Product Management, Product Lifecycle Management, Product Roadmaps, Market Research, Microsoft 365, Product Requirements, AI Product Strategy, Cross-Functional Collaboration, Project Management Institute (PMI) Methodology, Product Strategy, Compliance Management, Competitive Analysis, Enterprise Security, Agile Methodology, Market Data, Stakeholder Management, Prioritization

    4.6
    Rating, 4.6 out of 5 stars
    ·
    294 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Microsoft Generative AI for Data Analysis

    Skills you'll gain: Prompt Engineering, Data Storytelling, Data Presentation, Dashboard, Interactive Data Visualization, Generative AI, Data Ethics, Responsible AI, Infographics, Data Visualization, Anomaly Detection, Excel Formulas, Predictive Modeling, Data Visualization Software, Microsoft Copilot, Business Reporting, Risk Analysis, Text Mining, Predictive Analytics, Automation

    4.3
    Rating, 4.3 out of 5 stars
    ·
    152 reviews

    Intermediate · Professional Certificate · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of California, Davis

    Essential Design Principles for Tableau

    Skills you'll gain: Data Visualization, Data Visualization Software, Tableau Software, Data Storytelling, Data Presentation, Exploratory Data Analysis, Design Elements And Principles, Data Analysis, Color Theory, Data Ethics, User Centered Design, Human Factors

    4.4
    Rating, 4.4 out of 5 stars
    ·
    2K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IE Business School

    Investigación de mercados y comportamiento del consumidor

    Skills you'll gain: Consumer Behaviour, Survey Creation, Market Research, Data Analysis, Marketing, Data Collection, Marketing Psychology, Marketing Strategies, Research Design, Market Data, Target Market, Experimentation, Decision Making, B2B Sales

    4.5
    Rating, 4.5 out of 5 stars
    ·
    749 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Canva Essentials

    Skills you'll gain: Prompt Engineering, Event Marketing, Presentations, Video Editing, Canva (Software), Marketing Materials, Color Theory, Typography, Storytelling, Interactive Design, Marketing Design, Cross-Channel Marketing, Brand Strategy, Social Media, Logo Design, Layout Design, Social Media Content, Social Media Campaigns, Branding, Content Creation

    4.6
    Rating, 4.6 out of 5 stars
    ·
    36 reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Preview
    Preview
    E

    Erasmus University Rotterdam

    Introduction to Economic Theories

    Skills you'll gain: Consumer Behaviour, Market Dynamics, Financial Market, Economics, Market Analysis, Tax, Economics, Policy, and Social Studies, Public Policies, Environmental Issue, Socioeconomics, Sustainable Development, Supply And Demand, Behavioral Economics, Decision Making

    4.5
    Rating, 4.5 out of 5 stars
    ·
    381 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    ETL and Data Pipelines with Shell, Airflow and Kafka

    Skills you'll gain: Data Pipelines, Apache Kafka, Apache Airflow, Extract, Transform, Load, Data Processing, Data Warehousing, Data Integration, Data Migration, Data Quality, Data Storage Technologies, Web Scraping, Data Transformation, Real Time Data, Data Mart, Performance Tuning, Scalability

    4.5
    Rating, 4.5 out of 5 stars
    ·
    449 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Unlock Powerful Automation and Analysis with Power Platform

    Skills you'll gain: Microsoft Power Platform, Microsoft Power Automate/Flow, Power BI, Dashboard, No-Code Development, Data Visualization, Data Integration, Interactive Data Visualization, Microsoft 365, Business Intelligence, Business Process Automation, Application Development, Data Analysis, Performance Analysis, Generative AI Agents, Application Design, Automation, Data Security, Business Process, Microsoft Teams

    4.2
    Rating, 4.2 out of 5 stars
    ·
    321 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Preview
    Preview
    K

    Knowledge Accelerators

    Customer Service Fundamentals

    Skills you'll gain: Customer Service, Problem Solving, Customer Support, Greeting Customers, Help Desk Support, Customer and Client Support, Critical Thinking and Problem Solving, Technical Support and Services, Customer Relationship Management, Interpersonal Communications, Communication, Customer Complaint Resolution, Empathy, Customer Engagement, Customer experience improvement, Process Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.9K reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Design Online Course Printables using Canva

    Skills you'll gain: Marketing Collateral, Marketing Materials, Canva (Software), Promotional Materials, Business Marketing, Marketing Design, Marketing, Business, Design, Graphic and Visual Design, Graphic Design, Color Matching, Design Elements And Principles

    4.6
    Rating, 4.6 out of 5 stars
    ·
    236 reviews

    Advanced · Guided Project · Less Than 2 Hours

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In summary, here are 10 of our most popular marketing analytics courses

  • Building Data Lakes on AWS: Amazon Web Services
  • Data Science Foundations: Statistical Inference: University of Colorado Boulder
  • Enterprise Product Management Fundamentals: Microsoft
  • Microsoft Generative AI for Data Analysis: Microsoft
  • Essential Design Principles for Tableau: University of California, Davis
  • Investigación de mercados y comportamiento del consumidor: IE Business School
  • Canva Essentials: Coursera
  • Introduction to Economic Theories: Erasmus University Rotterdam
  • ETL and Data Pipelines with Shell, Airflow and Kafka: IBM
  • Unlock Powerful Automation and Analysis with Power Platform: Microsoft

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