Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

University of Colorado Boulder
Skills you'll gain: Real-Time Operating Systems, Internet Of Things, Wireless Networks, General Networking, Cybersecurity, IBM Cloud, Cloud Platforms, Cryptography, Automation, Emerging Technologies, Software-Defined Networking, Market Analysis
Build toward a degree
Intermediate · Course · 1 - 3 Months

Alex Genadinik
Skills you'll gain: Keyword Research, Web Analytics and SEO, Blogs, Search Engine Optimization, Copywriting, Google Analytics, Google Gemini, Search Engine Marketing, Web Content, Anthropic Claude, Large Language Modeling, Generative AI, Web Analytics, ChatGPT, Prompt Engineering, Content Creation, Sales Strategy, Marketing, Digital Marketing, Marketing Planning
Beginner · Specialization · 3 - 6 Months

Starweaver
Skills you'll gain: Responsible AI, AI Enablement, Technology Roadmaps, Organizational Change, AI Product Strategy, Stakeholder Engagement, Google Gemini, Anthropic Claude, Business Strategy, Strategic Leadership, Leadership, Business Transformation, Change Management, Content Strategy, Corporate Communications, Digital Media Strategy, Non-Verbal Communication, Verbal Communication Skills, Communication Strategies, Communication
Intermediate · Specialization · 1 - 4 Weeks

University of Michigan
Skills you'll gain: Generative AI, Responsible AI, AI Product Strategy, Artificial Intelligence, AI Security, Social Impact, Governance, Leadership and Management, Model Evaluation, Data Quality
Beginner · Course · 1 - 4 Weeks

Princeton University
Skills you'll gain: World History, Culture, Social Sciences, International Relations, Sociology, Social Impact, Conflict Management, Political Sciences, Psychology, Security Strategy
Mixed · Course · 3 - 6 Months

Coursera
Skills you'll gain: Facebook, Social Media, Social Media Management, Instagram, Administration, Marketing Automation, Content Development and Management, Marketing, Automation
Beginner · Guided Project · Less Than 2 Hours

Copenhagen Business School
Skills you'll gain: Sustainable Business, Corporate Sustainability, Stakeholder Engagement, Sustainable Development, Business Modeling, Innovation, Environmental Social And Corporate Governance (ESG), Marketing Communications, Business Strategies, Case Studies, Systems Thinking, Strategic Partnership
Beginner · Course · 1 - 3 Months

Tecnológico de Monterrey
Skills you'll gain: Brand Strategy, Brand Management, Branding, Brand Awareness, Brand Loyalty, Marketing Communications, Customer experience strategy (CX), Strategic Marketing, Marketing Management, Strategic Communication, Marketing, Performance Measurement, Consumer Behaviour, Communication Strategies
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Azure Active Directory, Data Security, Multi-Factor Authentication, Microsoft Azure, Role-Based Access Control (RBAC), Cloud Security, Active Directory, Threat Modeling, Security Strategy, Data Storage, Database Architecture and Administration, Virtual Machines, Infrastructure Security, Kubernetes, Continuous Monitoring, Web Applications, Cyber Governance, System Monitoring, Network Security, Authentications
Intermediate · Professional Certificate · 3 - 6 Months

Michigan State University
Skills you'll gain: Fundraising and Crowdsourcing, Grant Writing, Fundraising, Digital Media Strategy, Proposal Writing, Campaign Management, Social Media, Social Media Strategy, Stakeholder Engagement, Brand Marketing, Content Strategy, Content Creation
Beginner · Course · 1 - 3 Months

University of Michigan
Skills you'll gain: Generative AI, AI Product Strategy, AI Enablement, Generative AI Agents, Data Integration, Business Solutions, Customer experience strategy (CX), Strategic Thinking, Data Strategy, Innovation, Performance Analysis, Performance Measurement, Business Analysis, Project Risk Management, Solution Design, Business Strategies, Business Transformation, Prompt Engineering, Business Process Management, Decision Making
Beginner · Specialization · 1 - 3 Months

Fundação Instituto de Administração
Skills you'll gain: Innovation, Strategic Decision-Making, Competitive Analysis, Ideation, Entrepreneurship, Organizational Strategy, Business Strategy, Plan Execution, Strategic Thinking, Project Risk Management, Sustainable Business, Corporate Strategy, Risk Management, Value Propositions, New Product Development, Presentations, Business Management, Business Strategies, Entrepreneurial Finance, Business Risk Management
Beginner · Specialization · 3 - 6 Months