Consumer behavior courses can help you learn market segmentation, buyer decision processes, and the impact of culture on purchasing habits. You can build skills in analyzing consumer data, creating effective marketing strategies, and understanding psychological triggers that influence buying decisions. Many courses introduce tools like surveys, analytics software, and customer relationship management systems, that support gathering insights and tailoring marketing efforts to meet consumer needs.

Skills you'll gain: Sales Enablement, Sales Strategy, Lead Generation, Sales Training, Sales Process, Customer Relationship Management (CRM) Software, Sales Prospecting, Global Marketing, Data-Driven Decision-Making, Marketing Automation, Key Performance Indicators (KPIs), Digital Media Strategy, AI Personalization, Content Creation, Video Production
Beginner · Course · 1 - 4 Weeks

University of Pennsylvania
Skills you'll gain: Intellectual Property, Legal Strategy, Brand Awareness, Brand Management, Asset Protection, Case Law, Regulation and Legal Compliance, Packaging and Labeling, Case Studies, Asset Management, Law, Regulation, and Compliance, Marketing, Innovation, Strategic Thinking, Business Strategy, Business Valuation, Creativity, Legal Risk, Strategic Planning, Planning
Intermediate · Specialization · 3 - 6 Months

University of Pennsylvania
Skills you'll gain: Sociology, Social Sciences, Social Impact, Culture, Public Policies, Behavioral Economics, Surveys, Program Evaluation, Qualitative Research, Data Collection, Survey Creation, Research
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Content Performance Analysis, Dashboard, Surveys, Newsletters, Search Engine Optimization, Marketing Budgets, Email Automation, Marketing Analytics, Marketing Automation, Marketing Planning, Spreadsheet Software, Web Analytics, Email Marketing, Content Marketing, Performance Reporting, Social Media Management, Google Analytics, Collaborative Software, Lead Generation, Pivot Tables And Charts
Beginner · Specialization · 3 - 6 Months

University of Pennsylvania
Skills you'll gain: Market Dynamics, Economics, Socioeconomics, Supply And Demand, Market Analysis, Market Share, Competitive Analysis, Public Policies, Policty Analysis, Research, and Development, Consumer Behaviour
Mixed · Course · 1 - 3 Months

Northwestern University
Skills you'll gain: Influencing, Persuasive Communication, Leadership, Motivational Skills, Communication, Behavior Management, Negotiation, Overcoming Obstacles
Mixed · Course · 1 - 4 Weeks

Alex Genadinik
Skills you'll gain: Decision Making, Strategic Decision-Making, Emotional Intelligence, Data-Driven Decision-Making, Critical Thinking, Business Leadership, Analytical Skills, Leadership, Behavioral Economics, Case Studies, Microsoft Excel, Entrepreneurship, Self-Awareness
Mixed · Course · 1 - 3 Months

Skills you'll gain: Data Storytelling, Data Presentation, Data-Driven Decision-Making, Strategic Decision-Making, Product Management, Customer Insights, Data Analysis, Forecasting, A/B Testing, Business Analytics, Analytics, Prioritization, Statistical Analysis, Business Metrics, User Research, Customer Retention, Machine Learning Methods, Root Cause Analysis, Statistical Methods, Stakeholder Communications
Intermediate · Specialization · 3 - 6 Months

Skills you'll gain: Empowerment, Coaching, Personal Development, Optimism, Accountability, Journals, Positivity, Mentorship, Lifelong Learning, Self-Awareness, Empathy, Resilience, Goal Setting, Relationship Building, Creativity
Beginner · Course · 1 - 3 Months

Yonsei University
Skills you'll gain: Global Marketing, Marketing, Brand Management, Marketing Strategies, Innovation, Consumer Behaviour, Market Analysis, Product Development, Competitive Analysis, Business Strategy, Change Management, Case Studies
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Risk Management, Leadership Development, Crisis Management, Stakeholder Management, Interviewing Skills, Personal Development, Leadership, Strategic Partnership, Professional Networking, Leadership and Management, Branding, Business Leadership, Cybersecurity, Strategic Leadership, Business Planning, IT Management, Strategic Thinking, Communication Planning
Beginner · Course · 1 - 3 Months

Skills you'll gain: Financial Statement Analysis, Budgeting, Banking, Financial Forecasting, Financial Management, Financial Analysis, Corporate Finance, Commercial Lending, Income Statement, Balance Sheet, Wealth Management, Cash Flow Forecasting, Financial Modeling, Bank Regulations, Working Capital, Consumer Lending
Beginner · Course · 1 - 3 Months