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Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


Popular Social Media Marketing Courses and Certifications


  • U

    University of Maryland, College Park

    Product Management Essentials

    Skills you'll gain: Stakeholder Management, Product Management, Team Leadership, Product Development, Commercialization, Product Lifecycle Management, Team Management, Product Strategy, Marketing, Market Opportunities, Requirements Management, Innovation, Leadership, Agile Methodology, User Experience, Customer Insights

    4.6
    Rating, 4.6 out of 5 stars
    ·
    334 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Technology & Software Sales Fundamentals

    Skills you'll gain: Account Strategy, Account Management, Selling Techniques, Technical Sales, Sales Territory Management, Cold Calling, Sales Process, Sales Strategy, Closing (Sales), Customer Relationship Building, Customer Engagement, B2B Sales, Consultative Selling, Customer Relationship Management, Solution Selling, Generative AI Agents, Lead Generation, Overcoming Objections, Return On Investment, Predictive Analytics

    4.7
    Rating, 4.7 out of 5 stars
    ·
    500 reviews

    Intermediate · Specialization · 3 - 6 Months

  • M

    Meta

    Gerenciamento de mídias sociais

    Skills you'll gain: Social Media Content, Social Media Management, Social Media, Content Creation, Social Media Marketing, Content Performance Analysis, Social Media Strategy, Social Media Campaigns, Content Management, Instagram, Drive Engagement, Digital Media Strategy, Content Strategy, Facebook, Brand Management, Customer Engagement

    4.9
    Rating, 4.9 out of 5 stars
    ·
    21 reviews

    Beginner · Course · 1 - 4 Weeks

  • K

    Knowledge Accelerators

    Customer Service Fundamentals

    Skills you'll gain: Customer Service, Problem Solving, Customer Support, Greeting Customers, Help Desk Support, Customer and Client Support, Critical Thinking and Problem Solving, Technical Support and Services, Customer Relationship Management, Interpersonal Communications, Communication, Customer Complaint Resolution, Empathy, Customer Engagement, Customer experience improvement, Process Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.9K reviews

    Beginner · Course · 1 - 3 Months

  • U

    University of California, Irvine

    The Art of Negotiation

    Skills you'll gain: Negotiation, Emotional Intelligence, Relationship Building, Conflict Management, Communication, Leadership, Empowerment, Assertiveness, Planning, Adaptability

    4.5
    Rating, 4.5 out of 5 stars
    ·
    3.1K reviews

    Mixed · Course · 1 - 4 Weeks

  • U

    Universitat Autònoma de Barcelona

    Co-creation and challenge-based learning in Higher Education

    Skills you'll gain: Student-Centred Learning, Entrepreneurship, Train The Trainer, Design Thinking, Digital pedagogy, Problem Solving, Innovation, Creative Thinking, Higher Education, Ideation, Collaboration, Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    13 reviews

    Beginner · Course · 1 - 4 Weeks

  • M

    McMaster University

    Finance for Everyone

    Skills you'll gain: Peer Review, Finance, Financial Market, Financial Analysis, Cash Flows, Financial Modeling, Capital Markets, Investments, Derivatives, Business Valuation, Financial Policy, Financial Data, Equities, Project Design, Market Dynamics, Risk Management, Business Mathematics, Market Trend, Credit Risk, Project Documentation

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.4K reviews

    Beginner · Specialization · 3 - 6 Months

  • U

    University of Colorado Boulder

    Sentido Numérico para la Educación Primaria con PhET

    Skills you'll gain: Pedagogy, Teaching, Mathematics Education, Simulation and Simulation Software, Instructional Strategies, Lesson Planning, Diversity Awareness, Education Software and Technology, Arithmetic

    Beginner · Course · 1 - 3 Months

  • U

    University of Rochester

    History of Rock, Part One

    Skills you'll gain: Music History, Music, World History, Electronic Media, Social Impact, Media and Communications

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.2K reviews

    Beginner · Course · 1 - 3 Months

  • P

    Pontificia Universidad Católica de Chile

    Gestión de organizaciones efectivas

    Skills you'll gain: Organizational Change, Organizational Structure, Change Management, Business Strategy, Organizational Effectiveness, Strategic Decision-Making, Organizational Leadership, Innovation, Knowledge Transfer, Emerging Technologies, Influencing, Persona (User Experience)

    4.8
    Rating, 4.8 out of 5 stars
    ·
    2.5K reviews

    Mixed · Course · 1 - 3 Months

  • C

    Columbia University

    The Age of Sustainable Development

    Skills you'll gain: Sustainable Development, Climate Change Mitigation, Socioeconomics, Community Development, Social Justice, Human Development, Environmental Science, Economics, Health Policy, Natural Resource Management, Public Health, Food Services, World History

    4.7
    Rating, 4.7 out of 5 stars
    ·
    4.1K reviews

    Mixed · Course · 3 - 6 Months

  • U

    University of Colorado Boulder

    Aprendizagem Ativa STEM com Simulações Interativas PhET

    Skills you'll gain: Mathematics Education, Education Software and Technology, Simulations, Pedagogy, Digital pedagogy, Simulation and Simulation Software, Design Reviews, Lesson Planning, Web Content Accessibility Guidelines, Science and Research, Interactive Design, Conceptual Design, Experimentation, User Feedback, Design Strategies, Chemistry, Physics, Biology, File Management

    Beginner · Specialization · 3 - 6 Months

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In summary, here are 10 of our most popular social media marketing courses

  • Product Management Essentials: University of Maryland, College Park
  • Technology & Software Sales Fundamentals: Coursera
  • Gerenciamento de mídias sociais: Meta
  • Customer Service Fundamentals: Knowledge Accelerators
  • The Art of Negotiation: University of California, Irvine
  • Co-creation and challenge-based learning in Higher Education: Universitat Autònoma de Barcelona
  • Finance for Everyone: McMaster University
  • Sentido Numérico para la Educación Primaria con PhET: University of Colorado Boulder
  • History of Rock, Part One: University of Rochester
  • Gestión de organizaciones efectivas: Pontificia Universidad Católica de Chile

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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