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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Calculus through Data & Modeling: Limits & Derivatives

    Skills you'll gain: Calculus, Mathematical Software, Data Analysis, Mathematical Theory & Analysis, Derivatives, Graphing, Algebra

    4.7
    Rating, 4.7 out of 5 stars
    ·
    209 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    How to Plan a Content Calendar using Trello

    Skills you'll gain: Calendar Management, Content Development and Management, Scheduling, Project Management Software, Content Creation, Workflow Management, Organizational Skills, Project Management, User Accounts, Marketing

    4.8
    Rating, 4.8 out of 5 stars
    ·
    12 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    P

    Packt

    Mastering Advanced Pivot Tables in Excel

    Skills you'll gain: Pivot Tables And Charts, Microsoft Excel, Dashboard, Spreadsheet Software, Business Reporting, Interactive Data Visualization, Performance Reporting, Data Visualization Software, Data Import/Export, Data Preprocessing, Data Cleansing, Data Transformation, Data Analysis, Timelines

    4.8
    Rating, 4.8 out of 5 stars
    ·
    16 reviews

    Intermediate · Course · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    É

    École Polytechnique Fédérale de Lausanne

    Functional Programming in Scala Capstone

    Skills you'll gain: Scala Programming, User Interface (UI), Data Processing, Heat Maps, Interactive Data Visualization, Real Time Data, Big Data, Visualization (Computer Graphics), Geospatial Information and Technology, Geospatial Mapping, Data Manipulation, Data Transformation, Apache Spark, Spatial Data Analysis

    4.4
    Rating, 4.4 out of 5 stars
    ·
    547 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado System

    Computational Thinking with Beginning C Programming

    Skills you'll gain: Computational Thinking, File I/O, Data Collection, Simulations, Data Analysis, Microsoft Visual Studio, C (Programming Language), Statistical Analysis, Automation, Program Development, Data Structures, Programming Principles, Algorithms, Computer Programming, Theoretical Computer Science, Data Storage, Descriptive Statistics, Data Visualization Software, Debugging

    4.6
    Rating, 4.6 out of 5 stars
    ·
    433 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    Front-End Development Capstone Project

    Skills you'll gain: HTML and CSS, React.js, Front-End Web Development, Mockups, Web Design and Development, Web Development, Web Components, Figma (Design Software), Code Review, Application Deployment, Web Analytics and SEO, Database Development, Software Development, GitHub, Development Testing

    4.6
    Rating, 4.6 out of 5 stars
    ·
    55 reviews

    Advanced · Course · 1 - 3 Months

  • C

    Coursera

    Principal Component Analysis with NumPy

    Skills you'll gain: Exploratory Data Analysis, NumPy, Data Visualization, Data Analysis, Seaborn, Matplotlib, Statistical Visualization, Jupyter, Dimensionality Reduction, Data Science, Machine Learning Methods, Python Programming, Data Preprocessing

    4.6
    Rating, 4.6 out of 5 stars
    ·
    298 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Strategies and Tools to Mitigate Agricultural Risk

    Skills you'll gain: Land Management, Risk Management, Water Resource Management, Risk Mitigation, Business Risk Management, Insurance, Strategic Marketing, Marketing, Contract Management, Real Estate, Loans

    4.8
    Rating, 4.8 out of 5 stars
    ·
    9 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Esports Teams and Professional Players

    Skills you'll gain: Contract Negotiation, Media and Communications, Contract Management, Live Streaming, Content Creation, Social Media, Team Management, Marketing, Compensation Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    86 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IESE Business School

    Persuasive Communication

    Skills you'll gain: Persuasive Communication, Public Speaking, Storytelling, Verbal Communication Skills, Influencing, Communication, Leadership, Sales Presentations, Business Communication, Professional Development, Presentations, Emotional Intelligence, Target Audience

    4.8
    Rating, 4.8 out of 5 stars
    ·
    72 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    Imperial College London

    Evaluation of Digital Health Interventions

    Skills you'll gain: Data Visualization Software, Health Informatics, Clinical Data Management, Tableau Software, Model Evaluation, Analytics, Health Technology, Data Management, Clinical Research, Telehealth, Statistical Analysis, Data Collection, Big Data

    4.8
    Rating, 4.8 out of 5 stars
    ·
    56 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    Illinois Tech

    Managerial Economics: Buyer and Seller Behavior

    Skills you'll gain: Market Dynamics, Supply And Demand, Game Theory, Economics, Market Trend, Business Economics, Market Analysis, Operating Cost, Business Strategy, Competitive Analysis, Cost Management, Strategic Decision-Making, Decision Making

    Build toward a degree

    4.5
    Rating, 4.5 out of 5 stars
    ·
    52 reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Calculus through Data & Modeling: Limits & Derivatives: Johns Hopkins University
  • How to Plan a Content Calendar using Trello: Coursera
  • Mastering Advanced Pivot Tables in Excel: Packt
  • Functional Programming in Scala Capstone: École Polytechnique Fédérale de Lausanne
  • Computational Thinking with Beginning C Programming: University of Colorado System
  • Front-End Development Capstone Project: IBM
  • Principal Component Analysis with NumPy: Coursera
  • Strategies and Tools to Mitigate Agricultural Risk: University of Illinois Urbana-Champaign
  • Esports Teams and Professional Players: University of California, Irvine
  • Persuasive Communication: IESE Business School

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Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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