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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    C

    Coursera

    Analyze Data in a Model Car Database with MySQL Workbench

    Skills you'll gain: MySQL Workbench, Data-Driven Decision-Making, Exploratory Data Analysis, MySQL, Business Analytics, Data Analysis, Database Design, SQL, Analytical Skills, Data Presentation, Technical Communication, Relational Databases

    4.7
    Rating, 4.7 out of 5 stars
    ·
    20 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Computer Vision in Microsoft Azure

    Skills you'll gain: Image Analysis, Computer Vision, Artificial Intelligence, Microsoft Azure, Data Capture, Model Deployment, Text Mining, Application Programming Interface (API), Classification Algorithms, Document Management

    4.6
    Rating, 4.6 out of 5 stars
    ·
    130 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera

    PowerBI for Beginners: Sales Data Exploration

    Skills you'll gain: Power BI, Interactive Data Visualization, Data Visualization, Data Presentation, Dashboard, Trend Analysis, Exploratory Data Analysis, Customer Analysis, Data Visualization Software, Sales, Business Intelligence, Data Analysis, Business Analytics, Data Import/Export

    4.7
    Rating, 4.7 out of 5 stars
    ·
    40 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Introduction to Generative AI in Legal

    Skills you'll gain: Legal Technology, Data Ethics, Responsible AI, Legal Strategy, Legal Research, Generative AI, Legal Risk, Case Law, Law, Regulation, and Compliance, Artificial Intelligence, Legal Writing, Data-Driven Decision-Making, Forecasting, Automation, Client Services

    4.6
    Rating, 4.6 out of 5 stars
    ·
    30 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    M

    Meta

    Introduction to Data Management

    Skills you'll gain: Data Management, Data Collection, Data Governance, Data Analysis, Information Privacy, Data Quality, Data Storage, Data Security, Data-Driven Decision-Making, Data Architecture, Data Visualization Software, Big Data, Machine Learning

    4.8
    Rating, 4.8 out of 5 stars
    ·
    121 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Natural Language Processing in Microsoft Azure

    Skills you'll gain: Natural Language Processing, Microsoft Azure, Artificial Intelligence, Artificial Intelligence and Machine Learning (AI/ML), Analytics, Automation, Application Development

    4.7
    Rating, 4.7 out of 5 stars
    ·
    124 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Data for Analysis with Microsoft Excel

    Skills you'll gain: Microsoft Excel, Excel Formulas, Business Mathematics, Power BI, Data Analysis, Pivot Tables And Charts, Data Transformation, Timelines, Data Cleansing, Data Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    82 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Working with the Media

    Skills you'll gain: Press Releases, Media Relations, Public Relations, Crisis Management, Marketing and Public Relations, Corporate Communications, Strategic Communication, Journalism, Media Strategy, Branding, Brand Management, Storytelling

    4.6
    Rating, 4.6 out of 5 stars
    ·
    103 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free
    Free
    C

    Coursera

    Google Ads for Beginners: Master Essentials & Fundamentals

    Skills you'll gain: Google Ads, Keyword Research, Advertising Campaigns, Pay Per Click Advertising, Online Advertising, Campaign Management, Digital Advertising, Search Engine Marketing, Performance marketing

    3.7
    Rating, 3.7 out of 5 stars
    ·
    18 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Essential Linear Algebra for Data Science

    Skills you'll gain: Linear Algebra, Applied Mathematics, Data Science, Data Analysis, Statistical Methods, Algebra, Numerical Analysis

    4.5
    Rating, 4.5 out of 5 stars
    ·
    189 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    Universidad Nacional Autónoma de México

    Python: de cero a analista de datos

    Skills you'll gain: Exploratory Data Analysis, Pandas (Python Package), Extract, Transform, Load, Data Analysis, NumPy, Package and Software Management, Time Series Analysis and Forecasting, Data Visualization Software, Data Science, Python Programming, Jupyter, Graphing, Matplotlib, Data Import/Export, Data Manipulation, Software Installation, Ubuntu, Scripting, Computational Thinking, Mac OS

    4.1
    Rating, 4.1 out of 5 stars
    ·
    92 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Data Science Methods for Quality Improvement

    Skills you'll gain: Process Capability, Sampling (Statistics), R (Software), Correlation Analysis, Statistical Inference, Probability Distribution, Statistical Visualization, R Programming, Statistical Process Controls, Statistical Hypothesis Testing, Statistical Methods, Data Science, Statistics, Data Analysis, Statistical Analysis, Data Analysis Software, Probability, Descriptive Statistics, Quality Improvement, Process Engineering

    Build toward a degree

    4.4
    Rating, 4.4 out of 5 stars
    ·
    53 reviews

    Intermediate · Specialization · 3 - 6 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Analyze Data in a Model Car Database with MySQL Workbench: Coursera
  • Computer Vision in Microsoft Azure: Microsoft
  • PowerBI for Beginners: Sales Data Exploration: Coursera
  • Introduction to Generative AI in Legal: Coursera
  • Introduction to Data Management: Meta
  • Natural Language Processing in Microsoft Azure: Microsoft
  • Data for Analysis with Microsoft Excel: Microsoft
  • Working with the Media: University of Colorado Boulder
  • Google Ads for Beginners: Master Essentials & Fundamentals: Coursera
  • Essential Linear Algebra for Data Science: University of Colorado Boulder

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