Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Coursera
Skills you'll gain: Presentations, Graphic Design, Data Visualization, Marketing Materials, Social Media Content, Social Media Marketing, Content Creation, Marketing Design, User Accounts, Digital Marketing
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Salesforce, Customer Relationship Management, AI Enablement, Responsible AI, Data Ethics, Artificial Intelligence, Customer Data Management, Business Process Automation, Automation, Analytics, Predictive Modeling
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Dashboard, Cloud Applications, Social Media Management, Social Media Content, Social Media, Web Applications, User Accounts, Marketing Communications, Digital Marketing
Beginner · Guided Project · Less Than 2 Hours

Rice University
Skills you'll gain: Economics, Supply And Demand, Market Dynamics, Tax, Market Analysis, International Relations, Operating Cost, Policy Analysis, Consumer Behaviour, Decision Making
Beginner · Course · 1 - 3 Months

Skills you'll gain: Pinterest, Marketing, Social Media Marketing, Business Marketing, Online Advertising, Small Business Accounting, User Accounts, Driving engagement
Beginner · Guided Project · Less Than 2 Hours

Infosec
Skills you'll gain: Security Management, Cyber Governance, IT Management, Cybersecurity, Cyber Security Strategy, Cyber Risk, Cyber Security Policies, Key Performance Indicators (KPIs), Leadership and Management, Technical Communication, Internal Communications, Leadership, Program Management, Risk Management, Communication, Stakeholder Communications
Beginner · Course · 1 - 4 Weeks

University of Illinois Urbana-Champaign
Skills you'll gain: Predictive Analytics, Machine Learning, Supervised Learning, Data-Driven Decision-Making, Data Management, Unsupervised Learning, Data Collection, Data Analysis, Nutritional Assessment, Internet Of Things, Artificial Intelligence, Emerging Technologies, Health Assessment
Intermediate · Course · 1 - 4 Weeks

Fred Hutchinson Cancer Center
Skills you'll gain: ChatGPT, Responsible AI, Generative AI, Data Ethics, Algorithms, Artificial Intelligence, Predictive Analytics, Record Keeping, Diversity Awareness, Health Equity, Model Evaluation, Case Studies
Beginner · Course · 1 - 4 Weeks

Johns Hopkins University
Skills you'll gain: Project Closure, Project Portfolio Management, Negotiation, Agile Methodology, Product Roadmaps, Project Management, Agile Project Management, Project Performance, Product Lifecycle Management, Project Risk Management, Innovation, Auditing, Resource Allocation, New Product Development, Team Leadership, Leadership
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Calendar Management, Content Development and Management, Scheduling, Project Management Software, Content Creation, Workflow Management, Organizational Skills, Project Management, User Accounts, Marketing
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Marketing Design, Organizational Structure, Diagram Design, Marketing Collateral, Graphic Design, Presentations
Intermediate · Guided Project · Less Than 2 Hours

Coursera
Skills you'll gain: Marketing Materials, Marketing Design, Presentations, Data Visualization, Content Creation, Graphic Design, Content Marketing, Social Media, Digital Marketing
Beginner · Guided Project · Less Than 2 Hours