• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.


Popular Marketing Strategy Courses and Certifications


  • C

    Coursera

    How to create and sell templates on Canva

    Skills you'll gain: Canva (Software), Product Promotion, Marketing Materials, Promotional Strategies, Product Knowledge, Design, Presentations, Dashboard, Graphic and Visual Design, Commercialization, Creative Design, Graphic Design, Sales

    3.8
    Rating, 3.8 out of 5 stars
    ·
    16 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • U

    University of Colorado Boulder

    Transforming Communities

    Skills you'll gain: Systems Thinking, Needs Assessment, Community Development, Sustainable Development, Corporate Sustainability, Social Impact, Organizational Change, Strategic Thinking, Environmental Social And Corporate Governance (ESG), Stakeholder Engagement, Project Management, Communication Strategies, Decision Making

    4.6
    Rating, 4.6 out of 5 stars
    ·
    57 reviews

    Beginner · Course · 1 - 4 Weeks

  • S

    Simplilearn

    Lean Six Sigma Green Belt Training

    Skills you'll gain: Lean Six Sigma, Process Mapping, Statistical Process Controls, Six Sigma Methodology, Lean Methodologies, Kaizen Methodology, Statistical Analysis, Process Improvement, Process Capability, Quality Management, Continuous Quality Improvement (CQI), Project Management, Root Cause Analysis, Customer Analysis, Regression Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    13 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Change Leadership: Strategic Route Analysis with Miro

    Skills you'll gain: Change Management, Visionary, Organizational Change, Business Transformation, Strategic Leadership, Innovation, Process Analysis, Leadership and Management, Business Process Reengineering, Business Workflow Analysis, Adaptability

    4.5
    Rating, 4.5 out of 5 stars
    ·
    43 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • U

    University of Pennsylvania

    企业金融概论(中文版)

    Skills you'll gain: Return On Investment, Capital Budgeting, Finance, Financial Modeling, Corporate Finance, Financial Management, Financial Analysis, Business Valuation, Financial Market, Cash Flows, Securities (Finance), Asset Management

    4.6
    Rating, 4.6 out of 5 stars
    ·
    49 reviews

    Mixed · Course · 1 - 4 Weeks

  • U

    Universidad Nacional Autónoma de México

    Español para profesionales: comunicación en el trabajo

    Skills you'll gain: Spanish Language, Telephone Skills, Meeting Facilitation, Oral Expression, Language Competency, Business Correspondence, Verbal Communication Skills, Negotiation, Business Writing, Writing, Oral Comprehension, Business Communication, Communication, Grammar, Communication Strategies, Active Listening, Vocabulary

    4.5
    Rating, 4.5 out of 5 stars
    ·
    8 reviews

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    First Steps in Easil

    Skills you'll gain: Promotional Materials, Marketing Materials, Design Software, Presentations, Advertising, Design, Graphic Design, Marketing, User Accounts

    Beginner · Guided Project · Less Than 2 Hours

  • K

    Kennesaw State University

    Professional Selling: Step 2 - Prepare Like a High-Performer

    Skills you'll gain: Sales Prospecting, Prospecting and Qualification, Cold Calling, Customer Relationship Building, Sales Process, Needs Assessment, Sales Pipelines, Sales Strategy, Verbal Communication Skills, Lead Generation, Communication, Relationship Management, Customer Engagement, Value Propositions

    4.7
    Rating, 4.7 out of 5 stars
    ·
    25 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Washington

    Machine Teaching for Autonomous AI

    Skills you'll gain: Data Storytelling, Automation, Decision Support Systems, User Story, AI Product Strategy, Human Machine Interfaces, Artificial Intelligence, Machine Learning, Data-Driven Decision-Making, Innovation

    4.7
    Rating, 4.7 out of 5 stars
    ·
    47 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    YouTube Insights: Crack the Algorithm

    Skills you'll gain: Content Performance Analysis, Content Strategy, Content Creation, Social Media Content, Driving engagement, Social Media Strategy, Key Performance Indicators (KPIs), Marketing Effectiveness, Performance Metric, Growth Strategies, Performance Analysis, Promotional Strategies

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Erstelle Videos für soziale Medien mit Canva

    Skills you'll gain: Canva (Software), Social Media Content, Social Media Marketing, Social Media, Video Editing, Social Media Strategy, Graphic and Visual Design Software, Content Creation, Video Production, Marketing, Digital Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Design social media content with Piktochart

    Skills you'll gain: Instagram, Facebook, LinkedIn, Content Creation, Social Media Content, Social Media, Graphic Design, Social Media Marketing, Marketing Design, Digital Marketing

    5
    Rating, 5 out of 5 stars
    ·
    6 reviews

    Beginner · Guided Project · Less Than 2 Hours

1…237238239…431

In summary, here are 10 of our most popular marketing strategy courses

  • How to create and sell templates on Canva: Coursera
  • Transforming Communities: University of Colorado Boulder
  • Lean Six Sigma Green Belt Training: Simplilearn
  • Change Leadership: Strategic Route Analysis with Miro: Coursera
  • 企业金融概论(中文版): University of Pennsylvania
  • Español para profesionales: comunicación en el trabajo: Universidad Nacional Autónoma de México
  • First Steps in Easil: Coursera
  • Professional Selling: Step 2 - Prepare Like a High-Performer: Kennesaw State University
  • Machine Teaching for Autonomous AI: University of Washington
  • YouTube Insights: Crack the Algorithm: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok